Sport Obermeyer‚ Ltd. presents a successful ski apparel company that is addressing logistics-related decisions that face many businesses today. Sport Obermeyer‚ founded in 1947 by Klaus Obermeyer‚ has continued to lead the ski apparel industry since that time through continuous product innovation and fashion-forward styles. Recently‚ the company has faced increased competition from other winter apparel makers‚ namely Columbia Sportswear. Exhibit 1 presents a SWOT analysis of Sport Obermeyer‚ and identifies
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Obermeyer Sports‚ Ltd. Introduction Sports Obermeyer‚ Ltd‚ a fashion skiwear manufacturing company‚ faces an array of issues before starting a new production cycle. The right timing for the production decision‚ prediction of production volume‚ associated risks‚ production process key steps that add value‚ and productivity issues are all concerns that must be addressed. The first step of Obermeyer’s decision making is to decide sample production volumes. The sample production (10‚000 units
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requires a heavy reliance on accurate forecasting. Sport Obermeyer‚ Ltd is in the business of manufacturing skiwear which includes short life cycle items due to their short selling season and dependence on trends in fashion. Each year Sport Obermeyer is challenged with matching supply to demand because production must be forecasted more than one year ahead of the expected selling season. These forecasts determine how much Sport Obermeyer should produce‚ but still entail an element of risk. Labor restrictions
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Issue with Impact Analysis Obermeyer has grown into the business of designing and selling winter wears not without any challenges. For this case‚ the main issue can be summed up in managing a global supply chain of short life cycle products with a high demand uncertainty. We can breakdown the main issues into: geographic challenges‚ information’s timing and flow and creating a responsive supply chain to able to balance inventory and demand uncertainty. First is the information timing and flow
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Ch.23 1. In order to include many different goods and services in an aggregate measure‚ GDP is computed using‚ primarily‚ a. values of goods and services based on surveys of consumers. b. market prices. c. consumer and producer surpluses. d. costs of producing goods and services. ANS: B 2. James owns two houses. He rents one house to the Johnson family for $10‚000 per year. He lives in the other house. If he were to rent the house in which he lives‚ he could earn $12‚000 per year in rent by doing
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minimizing the order cycle lead time necessary to produce the ski wear and have it delivered to retailers in time by establishing a method that would ensure each prediction as a personal decision making process and not the thoughts of a few strong-willed individuals. Another criterion would be by gathering data that would provide clear indication how end-consumers would respond to the company’s current line. A good solution would enable Obermeyer to decide on where and when to source each product (China
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T-TR 4:30PM 1. Based on analyzing the Optimal Cycle service Level for seasonal items (single order) we were able to come up with the following recommendation for the initial phase. Style O* (Hong Kong) Gail 1288 Isis 1429 Entice 1550 Assault 2870 Teri 1707 Electra 3025 Stephanie 2019 Seduced 4337 Anita 4426 Daphne 3671 Total 28705 What if capicity was limited to 10‚000 units? Style O* Ratio Aspect Gail 1288 489.3245 Isis 1429 542.8919 Entice 1550 588.861 Assault 2870 1090
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Sport Obermeyer – Case Report Module One‚ Session Six Supply Chain Inventory Management Darcy Shannon October 27‚ 2010 Sport Obermeyer – Case Report Executive Summary In order to minimize the degree of stock outs‚ and markdowns‚ I have decided for the initial Hong Kong order to produce those products that have the smallest standard deviation when comparing the Buying Committee Forecasts. An attempt will also be made to purchase the lowest cost items within this group‚ as initial order size of
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Title: Sport Obermeyer Case Analysis BACKGROUND: This paper presents a brief and concise case analysis of Sport Obermeyer. Sport Obermeyer is a fashion Skiwear manufacturer. The company is headquatered in Aspen Colorado with two major suppliers in China and Hong Kong. The company’s product is offered in five different “genders” men’s women’s‚ boy’s‚ girl’s‚ and prescholers. Further‚ the company’s adult male skiwear is further segmented into types. Each segment and gender depends on how fashion forward
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seventeen months. This lengthy cycle time is necessary for Sport Obermeyer to develop several attractive designs for the annual Las Vegas trade show where 80% of sales are made and eventually these designs are finalized six months later. This cycle also incorporates several major processes starting with the selection of appropriate designs‚ gauging consumer demand‚ finalizing concepts and designs‚ developing prototypes‚ taking orders and the final full scale roll-out of production. Extended lead
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