1. McDonald Product : value-priced ‚ fast-serviced meal 2.Mc Donald Price: my guess is Value-pricing (offering just the right combination of quality and good service at a fair price) 3. Place: Strategic location of most McDonald fast-food outlet is found in populated and easily accessible areas (e.g. retail areas‚ airports‚ busy street) or most certainly locating closely where its top 3 competitors are also doing business e.g.; Burger King‚ Subway etc.. 4. Promotion: McDonald has engaged
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Group Process Social work practitioners employ different types of strategies when working with treatment groups. These strategies are designed to meet the individual needs of each member as well as the needs of the group. The purpose of this particular group was to provide psycho-education‚ support and treatment to its members. The goal of this treatment group was to rehabilitate members and restore them to their formal level of functioning (Toseland and Rivas‚ 2011). The group was led by
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ORGANIZING EFFECTIVE TEAM WORK IN THE MARKETING DEPARTMENT Prepared for Stephen Richardson‚ Chief Executive Officer Jan and John Smith Company Prepared by Daria Gutnik‚ Analyst Human Resource Department Jan and John Smith Company December 1‚ 2010 CONTENTS PAGE Executive Summary………………………………………………………………………………iii Introduction………………………………………………………………………………………..1 The Importance of Well-Organized Team Work………………………………………………….1 Causes of Unsuccessful Team Work of the Marketing Department
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Work Breakdown Structure (WBS) Introduction Kathy Kudler‚ the Founder‚ continues to take a major role in the store operation. Kudler Fine Foods took a six month planning period before the project start. The stores organizational structure‚ while very personal‚ is a perfect picture of organizational structure. This structure clusters people with similar skills into the same department. Kudler simplifies this by incorporating different departments into a single whole‚ Kudler fine
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interest of all three groups . There is a marketing mix development – 4P’s . First : Product ‚ just like big mac ‚ they always produce it with fixed lettuce ‚ beef ‚ cheese and sauce .Second : Promotion ‚ for example ‚ the adcertising slogan “ I’m loving it “ ‚ it is well-known for everyone who listen to it will come to mind that is McDonald . Third : Place ‚ there are free-standing restaurants in high-traffic public areas .Fourth : Price ‚ average price of Big Mac is 4.20$ . McDonald think globally and
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McDonalds Corporation Franchesca Luther Emma Padayachy Luigi Germaine Montel Kurz Aaron Vielle Class of D1A CONTENT HISTORICAL BACKGROUND The business began in 1940‚ with a restaurant opened by brothers RICHARD AND MAURICE MCDONALD at 1398 North E Street at West 14th Street in San Bernardino‚ California. WikiMiniAtlas Their introduction of the Speedee Service System‚ in 1948 furthered the principles of the modern fast food restaurant the White Castle hamburger chain
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Understanding change in the work place Introduction I work in a residential care home there are 26 bedrooms but 28 beds as two of the rooms are double rooms most of them have en-suite. The home provides care for the elderly of different needs and different levels of care. All members of staff are trained to the highest standards with on-going training throughout the year both in house and from funded outside agencies (i.e. distance learning programmes). This means that each resident gets the
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McDonald ’s Corporation has been identified as one of the world ’s largest chain of fast food restaurants. McDonald’s serves nearly 60 million customers daily through more than 32‚000 restaurants in 117 countries worldwide and employs 1.7 million people globally. McDonald’s sells various fast food items‚ soft drinks‚ smoothies‚ lemonade‚ burgers‚ chicken‚ wraps‚ salads‚ fries‚ ice cream and breakfast items (bagels‚ yogurt‚ biscuit‚ mcmuffin and fruit). McDonald’s start their business in 1940 by
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production is because customers use to complain that the burgers sold at fairs‚ circuses‚ and lunch counters were low-quality. People thought that burger meat came from slaughterhouse scraps and spoiled meat. So the founds of White Castle decided to change the public’s perception of hamburgers. They built their restaurants so that customers could see their food being made. However‚ McDonald’s was the first restaurant to use the assembly-line system. In 1948‚ the McDonald brothers opened their redesigned
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Programme Title: Project Management Unit Title: Project Management Organisation and Systems Registration Number: Assessment Title/Number: PMOS Group Assignment Year/Stage: Last year Due Date: 27th October 2014 Unit Leader/Dissertation Supervisor/Subject Tutor: Dr. Garry Blair Declaration: I/We declare that this assignment is all my/our own work‚ that it has not been copied from elsewhere and that any extracts from books‚ papers or other sources have been properly acknowledged as references
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