Services Marketing Chapter 1:! New Perspectives On! !Marketing in the! ! !Service Economy! Slide © 2010 by Lovelock & Wirtz Services Marketing 7/e Chapter 1 – Page 1 Overview of Chapter 1! Services Marketing Why Study Services?! What are Services?! Marketing Challenges Posed by Services! Extended Marketing Mix Required for Services! Integration of Marketing with Other Management Functions! Developing Effective Service Marketing Strategies! Slide © 2010 by Lovelock
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------------------------------------------------- Human Resource Management ------------------------------------------------- BS 602 ------------------------------------------------- University of Petroleum & Energy Studies ------------------------------------------------- SECTION A (Marks 20) All four questions are compulsory. Each question carries 5 marks. Q 1. List advantages and disadvantages of having compulsory medical examination for employees. Q 2. How do you
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Ideas about the human condition can transcend time and expressed through different contexts while reflecting society’s changing values. Emma‚ written by Jane Austen reaffirms and challenges the conservative society of 19th century England‚ where moral growth is a result of strict social etiquettes and rigid class structure. However‚ Heckerling has taken similar ideas that speak powerfully about human nature to the different context of 20th century America‚ within the world of Clueless where a much
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Evalueserve and UBS Verity Knowledge Solutions for 3 years as Associate in the Investment Banking space. • Undergraduate college:- B.Com(Hons.) from SRCC‚ Delhi University • Internship:- Indxx Capital Trina Chowdhury Senior Member • Been one of the state toppers in board examinations and has earlier interned with electrical utilities companies as well. • Undergraduate college:- B.E‚ Electrical Engineering‚ Jadavpur University • Internship:- Johnson & Johnson Gyanesh Phulambrikar
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Human Resource What are the four functions of management? Leading – Motivating others to work toward the goal. Controlling – Monitoring and regulating progress toward the goal. Organizing – Coordinating work activities. Planning – Formulating goals. What do managers manage? People Money (assets) Time Resources Self Stress 2. Moon Problem: Rank the items individually in rank order based upon your opinion. As a group pick a leader. As a group analyze and pick the five most important
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Marketing in Contemporary Contexts | October 15 2012 | From: Hong Minh VuStudent ID 1216011To: Dr. Amandeep TakharUnit leader of Marketing in Contemporary Contexts | | There can be various answers to this question‚ and it can be varied in depth and example. From my understanding‚ I feel that marketing does both. It creates and also satisfies needs of customers. For establised firms‚ it ’s essential to be able to satisfy the needs of customers. As they say‚ a satisfied customer is a profitable
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“At Your Service” PM598 – October 2012 Johnny Sanders You are Chris and Pat Smith‚ entrepreneurs with five years of experience investing in small businesses. Eighteen months ago you decided to invest in a catering venture with two chefs‚ J. P. Martin and L. L. Miller‚ who have culinary science degrees and five years of work experience‚ which includes winning a prestigious prize in a gourmet food competition. Following some extended discussions‚ the four of you decided to set up a business
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Question No. 1 What is your understanding of Human Resource Management? Illustrate with examples how human resource management can be developed in an organization to increase the organization’s competitiveness. (50 marks) Human Resource Management (HRM) is the function within an organization that concentrates on recruitment of‚ management of and providing supervision for the people who work in the organization. HRM can also be accomplished by line managers. HRM is the organizational function that
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administration‚ record keeping‚ general administration and even book keeping etc. There are nearly twenty workers employed in each branch and all the production departments of these branches were headed by a chief technician and under the chief technician one senior supervisor and a junior supervisor are there to look after the production and design work. From recent pas the owner or the Managing Director of BK steels noticed that no of workers including the very loyal senior are moving out of the company
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police station and other community centers. Already there is building which was used as store. Constructing a green building is not a easy development style. It is an approach to a building suited to the demands of its duration period‚ which has it’s bearing and importance will only continue to increase. Constructing a Green building is an approach toward designing‚ constructing‚ operating‚ and removing seems to decrease human impact on the surroundings while nurturing healthy and comfortable environment
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