technological advances. Critics of globalisation say that it weakens national sovereignty and allows rich nations to ship domestic jobs overseas where labour is much cheaper. Here are some examples of both advantages and disadvantages of globalisation. This essay makes an attempt to study globalisation in general and the impact of globalisation on the sporting apparel giant Nike. The paper is divided in following subtopics:I.Overview of GlobalisationII.Advantages of GlobalisationIII.Disadvantages of GlobalisationIV
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NIKE Executive Summary by Lawrence Gimeno Recommendations: Make it count My first recommendation is directed at Nike’s push into digital sports. In my opinion the new accelerometer based Nike+ technology is the birth of a whole new generation of Nike products and an amazing innovation to motivate people to include sports into their everyday life. Nike has attained a leading role in almost every one of the upcoming world wide sporting events‚ such as the 2012 Olympics‚ the 2012 Soccer Euro Cup
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Case study: Nike: the Sweatshop Debate 1) Should Nike be held responsible for working condition in factories that it does not own‚ but where sub-contractors make products for Nike? Nike doesn’t own any manufacturing facilities and outsource its production. Therefore‚ it can’t be directly blamed for terrible working conditions. Nike can influence indirectly on working conditions at contracting factories thorough refusing to work with sweatshop factories. However‚ Nike‚ like any other capitalistic
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Nike Case 1. Should Nike be held responsible for working conditions in foreign factories that it does not own‚ but where subcontractors make products for Nike? No‚ I do not believe Nike should be responsible for working conditions in foreign factories. I do believe that there should be working standards in place and adhered to but I do not believe that is Nike’s responsibility. Nike is a business in order to run a successful business one must abide by good business practices including respecting
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Period 6 9/14/2014 Final Draft In Unbroken by Lauren Hillenbrand‚ whenever people face hardships‚ their true characters are shown through acts of dignity and optimism that will help them overcome difficulties. This will be shown through one of Watanabe’s beatings of Louie and the Japanese race. Unbroken is about how hardships can be defeated by belief and pride‚ shown through Louie’s will to survive from Watanabe’s beating. Louie was captured by Japanese men after floating on a boat in the middle of
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Nike Analysis Table of Contents Company history Pages 3-5 Environmental issues Pages 5-6 Marketing Objective Pages 6-7 Strategy Control Page 7 R and D Page 8 SWOT Pages 9-11 Competition Strategy Page 11 Political/Legal Page 12 Cultures Page 12 Demographics Page 13 Economic Strategy Page 13 Global Strategy Page 14 Environmental Strategy Page 15-16 Long Term Objectives Page 16 Specific recommendations Page 17 Conclusion . Page 17 Financials
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Indian Overseas Bank Indian Overseas Bank (IOB; established 1937) is a major bank based in Chennai (Madras)‚ with 1‚400 domestic branches and six branches overseas. Indian Overseas Bank has an ISO certified inhouse Information Technology department‚ which has developed the software that 900 branches use to provide online banking to customers; the bank has a target to expand online banking to 1200 branches by the end of financial year 2007-08. IOB also has a network of about 500 ATMs all over India
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Introduction For this module Session Long Project I picked Nike‚ Inc as the multinational company to study. Here we will discuss the origin and history of this company and its profile. We will also cover Nike ’s international activities and how they managed to become today ’s world ’s leading supplier of athletic shoes‚ apparel and sports equipment. We will see how this company managed to expand internationally and control the sportswear arena completely by utilizing marketing strategy centering
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different countries and to different people. At Nike‚ Diversity and Inclusion is what drives creativity and innovation. It takes every one of our over 30‚000 employees working at the top of their game for Nike to reach its highest potential. And we know that outstanding teams are composed of diverse people‚ backgrounds and skill sets. Nike’s ability to lead in innovation and creativity hinges on our ability to attract and retain the best global talent. Nike has appointed a Vice President of Global Diversity
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LO3: Identify and analyse the individual elements of the extended marketing mix LO4: Apply the extended marketing mix to different marketing segments and contexts Context The purpose of this report is to apply your knowledge of marketing to Nike (a well known sports retailer). Your report should explain the concepts of marketing and illustrate segmentation‚ targeting and positioning using one of their products. Finally‚ you will analyse their marketing and devise a marketing mix for one
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