has been there in market for last 26 years & it is currently best selling brand of unilever. At that time it was leading mens deodorant in Europe and was popular in india in “ grey market “. In india it was launched in 1999 Hul had the brands denim and rexona and was ruling the market. It was priced at the premium above the denim brand whch was positioned as a male deo brand * Geographic:- * Urban The axe effect promoted as the naughtiest brand in the Indian market covers male urban
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Marketing A market-responsive approach Svend Hollensen Second Edition 2001 ISBN 0-273-64644-3 -1- PART 1 Chapter 1 THE DECISION WHETHER TO INTERNATIONALIZE Global marketing in the firm SME: small medium sized enterprises LSE: large scale enterprises Companies wit little international experience and a weak position in their home market have little reason to try to perform on global markets. Instead they should try to establish a stronger position on their home market. A firm that
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2005:112 SHU BACHELOR ’S THESIS Piggybacking as International Entry Mode for Small Service Firms The Case of BossIT Tobias Simolin Olov Renberg Luleå University of Technology BSc and MSc Programmes in Business Administration and Economics BSc Department of Business Administration and Social Sciences Division of Industrial marketing and e-commerce 2005:112 SHU - ISSN: 1404-5508 - ISRN: LTU-SHU-EX--05/112--SE ACKNOWLEDGEMENTS We would like to thank our supervisor Professor Manucher
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they had ever had. The stock market crashed; as a result‚ many people lost everything overnight‚ so people who were rich the day before would get poor the next days. Many people lost their jobs; therefore‚ the unemployment rates were very high. People wondered what happened and how they would overcome the problems. How could we explain that someone who was rich the day before would become poor the next day? There are several main causes and effects of the stock market crash of 1929 which led to the
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“Chapter 19: The Goods Market in an Open Economy” ------------------------------------------------- Chapter 19: The Goods Market in an Open Economy 19-1 The IS Relation in an Open Economy When we were assuming that the economy was closed to trade‚ there was no need to distinguish between the domestic demand for goods and the demand for domestic goods. They were clearly the same thing. Now‚ we must distinguish between the two. Some domestic demand falls on foreign goods‚ and some of the demand
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a great opportunity for IKEA. One problem with the huge population is the wide array of income ranging from the very wealthy all the way down to the lower class who may work for as little as a dollar a day. The furniture industry in India only consists of .05% of its GDP which is another reason IKEA has a great opportunity to be successful in India. India has a large opportunity for FDI (foreign direct investment) because of the current economic conditions and the rapid growth rate of the country
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depression. Ian has been treated for depression since he was a teenager. He was quite embarrassed about his condition so he kept it a secret‚ even from his parents. He also had a very minor alcohol problem. Before his first race at the Athens Olympic Games in 2004‚ he was very unhappy and drank a lot of alcohol to make himself feel better. He has also suffered from suicidal thoughts and didn’t believe that he could ever recover. It wasn’t until several years after his retirement that his mental health improved
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body was everywhere. A man from the enemy’s side ran to me and pick me up. I don’t know where I am going. I see this bunker-like building; all the enemy see me and pulling me apart. All my pieces are everywhere‚ the red and blue string is covered in blood and dirt‚ it looks like this is good it be the end me. The enemy started the fire‚ hope I get burned and disintegrated‚ so I cannot come back. With the lot I have I got thrown into the fire‚ burning into ash. A man from the enemies put the fire out
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September 17‚ 1892‚ the day I would be embarking the ship to head to the United States. September 17 is five days away. I’m leaving my home in Romania‚ which makes me very emotional because I have lived there for 16 years. But‚ I am happy to leave because the religious intolerance is getting annoying. I am taking my 2 younger sisters and my baby brother with me. My sisters are 12 and 9. My brother is 2. My parents are already in the United States‚ which helps me out because I know where I’m going
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sent a letter for my mom to go to one of the concentration camps. I was so scared and I had no idea what we were going to do. Now we have to pack our bags and go somewhere to hide. I have no idea what my life is going to look like in a couple of days from now or even a year. It is the next day and the Germans caught us when we were going to our hiding place. We are now at the camp and I am cold and hungry. The only food they have given us is food that has mold on it and very little water. They striped
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