Service posses several unique characteristics that often have a significant impact on marketing program development. The four distinctive characteristics that greatly affect the design of marketing programs are intangibility‚ inseparability‚ variability and perishability. Intangibility Service cannot be seen‚ tasted‚ felt‚ heard‚ or smelled so it is difficult for clients to tell in advance what they will be getting. For example‚ hotels that promise a good night’s sleep to their guests cannot
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point of view. In most writing‚ it is encouraged to give in support of the viewpoint presented. b- Process: The process pattern refers to a series of steps to be carried out in some order; for example‚ how do you make coffee? With this pattern‚ the writer describes step by step how something is done‚ made or repaired‚ as in a recipe book or a maintenance manual. c- Cause and effect: Using the cause and effect pattern‚ a writer tries to describe why something happens‚ or what results
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How to Write Mission Statements Summing up your business’s mission helps you focus on the steps you need to take to succeed. Here’s how to create a mission statement that’s uniquely yours. A mission statement is a key tool that can be as important as your business plan. It captures‚ in a few succinct sentences‚ the essence of your business’s goals and the philosophies underlying them. Equally important‚ the mission statement signals what your business is all about to your customers‚ employees‚
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but Is it worth if it catches up with us in the long run. While eating healthy would stop you from getting sick‚ and lower the cost of health care. A healthy eating not only enriches our body‚ but also prevents us from getting high doctor bills. How can we eat healthier? Healthy eating means picking all natural foods from the basic food groups such as dairy‚ fruits and vegetables‚ grains and stop eating too many sweets and fats. Most people eat foods with no idea of the calorie or fat value. This
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Examples of how changes in the environment affect organizations Environment | | P.E.S.T.E.L Analysis | | 12/9/2011 | | Contents Introduction 3 Indian summer boosts sales at B&Q owner Kingfisher 4 Nokia’s Windows tablet to take on Apple’s iPad 5 Topps Tiles sales continue downward trend 6 GlaxoSmithKline to settle drug disputes for $3bn 7 Conclusions 8 Reference 9 Bibliography 10 Appendices 11 Introduction In this assignment I will cover how business
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HIV/AIDS. The CMC (Community Medical Center) is a reputable hospital serving the community with quality healthcare for some time now. This essay will address the possible vision and mission statement of the CMC that will guide the president in his decision on the case study of an OR nurse who may have HIV/AIDS‚ and how he will communicate it to the physicians‚ employees‚ and the public. The CMC is a big hospital that is offering several various services and has more than fifty surgeons on staff.
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channels. Formal Communication in the Workplace Formal communication is organized and managed information that is shared with relevant individuals in order to secure coordinated action throughout the organization. Formal communication channels are based on an individual’s role in the organization and distributed in an organized way according to the established chain in organizational charts. Typically‚ formal communication flows “downward” from executives to directors to managers to staff regarding
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ENVIRONMENTS How Environments Shape the Organization Columbia Southern University MBA 6001- 10F-3B12-S2 6150-3 Dr. Betty Ross February 22‚ 2012 Table of Contents Executive Summary 3 Section 1: Defining Organizational Environment 4-5 Section 2: The Organizational Culture 5-7 Section 3: Organizational Competition 8 Section 4: Organizational Change and Development/Problem Analysis 9-10 Section 5: Stakeholders in the Organization 11-12
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1. What section of your organization do you belong? What section of your organization do you belong? Operations Human Resources Logistics/Sales/Supply Chain Finance Top Management Other (please specify) 2. What sector of industry does your company belong? What sector of industry does your company belong? Food/Beverages/Agriculture/Drugs Textiles‚ Garments and Accessories Wood/ Paper/Furniture/Glass/Plastics Chemical/Process/Mining/Oil and Gas Metals/Machines/Automotive/Equipments Electronics/Phones/Computers
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Does a Mission Statement Define Your Business? There are approximately 18.5 million companies in North America ‚ with 83% of companies using a mission statement . But according to Chris K. Bart‚ a professor of strategy and governance at McMaster University‚ he estimates that only 10% of mission statements say something meaningful . Does this mean that there are only approximately 185‚000 companies in North America that are competitive‚ forward thinking with strong corporate cultures while
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