ZARA’ AMAZING logistics Introduction Zara is the world’s largest apparel retailer. Its rapid growth is considered to be benefit from its strategy that can be highly responsive to changing trends with affordable price. It is claimed that design-to-sales cycle times is ten times less than traditionally averaged. At the following text‚ there is some report and analysis about Zara’s advantage in competition‚ why it choose to have both in-house and outsourced production‚ why produce the clothes
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target markets (customer groups and countries)‚ store presentation and retail image. And in 2008‚ the percentage of the growth in sales compared to 2007 is 9%‚ it means that Zara has been successful by meeting the ‘risk of cannibalization’. Compare with the other competitors‚ Inditex has some advantages. For example‚ the first one is the repeat visits. An average high-street store in Spain expects customers to visit 3 times a year‚ but that figure will be up to 17 times for Zara. And Zara can offer
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Value added refers to "extra" feature(s) of an item of interest (product‚ service‚ person etc.) that go beyond the standard expectations and provide something "more" while adding little or nothing to its cost.[citation needed] Value-added features give competitive edges to companies with otherwise more expensive products. | | | | Value-added is used in several ways to indicate an enhancement to a product or an entity. By one definition‚ value-added is the difference between the cost of
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Final Project: Zara Logistics Introduction Zara is a Spanish-based retail chain owned by the group Inditex who has taken a new approach in the industry and has completely changed the fashion world. Zara specializes in inexpensive fashions for women and men between the ages of 16 and 35. Zara has created a competitive advantage: they own their in-house production and they have an impressive logistic strategy. By owning its in-house production‚ Zara is able to be flexible in the variety‚ amount
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Table of Contect 1.0 Introduction 2 2.0 Procedures 2 3.0 Findings 3 3.1 Customer care 3 3.1.1 Customer 3 3.1.1 Customer needs and wants 3 3.1.2 Customer loyalty and satisfaction 4 3.1.3 Communication Technology 4 3.2 Supply chain 5 3.2.1 Design 5 3.2.2 Manufacture 6 3.2.3 Products distribution 6 3.2.4 Retail terminals 7 3.3 Marketing Strategy 7 3.3.1 Strategy 8 a Strong supply chain management strategy 8 b Fast fashion strategy 8 c Global distribution strategy
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一、True/False Questions 1、Logistics clearly contributes to time and form utility. 2、The purpose of logistics is to maximize customer service. 3、Two of the five primary activities in the value chain are inbound logistics and outbound logistics. 4、The Internet has done little to improve logistical effectiveness and efficiency. 5、Logistics offers many companies an important route for creating marketing superiority. 6、It is better for a logistics manager to be a generalist rather than a specialist
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Competitors’ customers Even though Zara can survive with the highest market share in the clothing market‚ still there are those competitors out there that Zara might gain more of their customers if it applied new marketing strategies . There’ 4 main competitors that the company should consider‚ including H&M‚ Mango‚ Uniqlo and Gap. For H&M ‚it has the customers that are mostly similar to Zara which mostly are women that are into fashionable clothes‚ want to follow the trends but are more price-conscious
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One of the most common models of population growth is the exponential model. These models use functions of the torm p(t) : po€rt‚ wherep6 is the initial population and r > 0 is the rate constant. Because exponential models describe unbounded growth‚ they are unrealistic over long periods of time. Due to shortages of space and resources‚ all populations must eventually have decreasing grovtrth rates. Logistic growth models allow for exponential growth when the population is small. However‚ as the population
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Choose an organization for which you will define and analyze the four functions of management (planing ‚ organizing ‚ leading ‚controlling) Find out how well these four functions are carried out in your chosen organization. Evaluate the effectiveness of these functions and provide recommendations accordingly. Write a report on your findings and analysis for functions of management in your organization . Profile Zara is one of the largest international fashion companies. It belongs to
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HOW MANAGERIAL ACCOUNTING ADDS VALUE TO ORGANIZATION 1. INTRODUCTION Management accounting provides accounting and related information to support the management of an organization in its internal decision-making. It includes product costing‚ relevant costing‚ cost-volume-profit analysis‚ capital budgeting‚ and operational‚ tactical‚ and strategic planning. A major activity included in the management accounting is the measurement of costs of processes that create value. Management accounting is
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