European Journal of Social Sciences ISSN 1450-2267 Vol.29 No.3 (2012)‚ pp. 405-412 © EuroJournals Publishing‚ Inc. 2012 http://www.europeanjournalofsocialsciences.com A Study on Consumer Buying Behaviour on Celebrity Endorsement and Brand Building of Automobile Industry in Tamil Nadu‚ India Annadurai Pughazhendi Research Scholar ‚ PSG Institute of Management (PSG College of Technology) Coimbatore‚ India D. Sudharani Ravindran Professor‚ PSG Institute of Management (PSG College of Technology)
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world. The empirical record suggests that part of Asia and Africa have experienced substantial declines in arranged marriages…For example‚ In Japan‚ the proportion of women who had an arranged marriage fell from 60 percent.” (Allendorf‚ Keera; Pandian Roshan K.‚2016) With this study it shows that arranged marriages are not significant‚ because if it really benefited the relationship‚ then more people would be encouraging it. If arranged marriages are decreasing‚ then why bother having this kind of marriage
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The Monkey’s Paw By: Hrithik 1. What is the conflict and the climax of the story? There is a man vs. self-conflict when Mr. White uses the paw to make his first wish he experiences an inner conflict because he is afraid of the consequences‚ while at the same time there is an external conflict with both his wife and his son Herbert who keep urging him to make the wish. A man vs. supernatural conflict is a conflict between a character and a force of magic. That is‚
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Movie Title: Argo Summary Argo was a film released in 2012 that talks about the invasion of the American embassy in Tehran‚ Iran‚ during the Iranian revolutionaries in 1979. During the invasion of the embassy‚ six Americans managed to escape while the others were held hostages. The six Americans managed to seek shelter under the official residence of the Canadian Ambassador. Together with the Canadian government and the CIA (Central Intelligence Agency)‚ a plan was discussed to save the six Americans
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Barkha Dutt was born in India on 18th December 1971 and is a noted TV journalist in India and at present is working for the NDTV. She was born to S.P. Dutt and Prabha Dutt. While her father was an official in Air India‚ her mother was a Chief of Bureau of the Hindustan Times for quite some time. She had her childhood days in New Delhi and New York. Barkha is indebted for her journalism skills to her mother‚ Prabha‚ a pioneer among women journalists in India. But Prabha Dutt died in 1984‚ when she
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Annotated Bibliography Rowe‚ Michael‚ Vivienne Bozalek‚ and Jose Frantz. "Using Google Drive To Facilitate A Blended Approach To Authentic Learning." British Journal Of Educational Technology 44.4 (2013): 594-606. Academic Search Premier. Web. 14 Oct. 2013. This text does a great job to explain what‚ how‚ and why technology can be used in the classroom to achieve learning objectives and further education with the help of extra computer based learning. Rowe says that “Learning with the help of technology
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The Effectiveness of Celebrity Endorsement in India Abstract The practice of celebrities being used for rendering services other than performing their actual job as either an actor or an athlete‚ such as endorsements has proliferated over time. Despite the cost and the risks involved with this technique of advertising‚ it is been used quite extensively in the present era. The instrument of celebrity endorsement has nowadays become a pervasive element in advertising and communication management
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Hassibullah Roshan November 2013 In the three following essays: Douglas Hofstadter’s “I Am a Strange Loop”‚ Sigmund Freud’s “The Uncanny”‚ and Allan McCollum’s “Matt Mullican’s World”‚ the conscious and the unconscious have been explicated through the scientific and artistic exploration of concepts‚ such as pattern‚ repression‚ repetition compulsion‚ the double‚ and uncanniness. In “I Am a Strange Loop”‚ Douglas Hofstadter explores the basis for understanding factors that constitute “I”‚ the
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International Journal of Management and International Business Studies. ISSN 2277-3177 Volume 4‚ Number 1 (2014)‚ pp. 71-84 © Research India Publications http://www.ripublication.com Flipkart-Myntra; From a Merger to an Acquisition Farhat Fatima Periyar Management and Computer College‚ Jasola‚ New Delhi Abstract The Indian e-commerce market was worth 75‚000 crore‚ in 2013‚ according to a joint report by KPMG and Internet and Mobile Association of India. India has the potential to double its economic
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Common Ground between Islam and Christianity September 22nd‚ 2013 Hassibullah Roshan Keywords Islam; Christianity; Muhammad; Jesus; Qur’an; Bible; religion; history; religious practice; religious education; commonalities; prophets; acceptance; social relations Abstract The research paper underlines a number of key similarities between Christianity and Islam. It focuses on the concepts of shared principles‚ ethics‚ pro-social values‚ practices‚ beliefs and other essential factors that constitute
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