Case Study 3.1 Zumba: A dance phenomenon is going global 1. Which of the internationalization models presented in this chapter best fits the internationalization of Zumba? 1. The network approach model best describes the internationalization of Zumba. The key feature of the model is that the firm itself cannot succeed on its own‚ it is dependent on resources controlled by others. Similarly to the Zumba case study‚ they profit from their instructors‚ academy‚ instructors courses‚ monthly
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301LON INTERNATIONAL BUSINESS STRATEGY MANAGEMENT BRIEF Components/Grading 1 2 Executive Summary – Setting of Context. (to be no more than one page) Ability to effectively present the aim of the management brief. Giving a clear structure of the brief and arguments with an explicit identification of areas of analysis and evaluation supported by relevant background information of the case study organisation INADEQUATE LIMITED ACCEPTABLE PROFICIENT ACCOMPLISHED
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INTRODUCTION Before discussing the structure‚ conduct and recent performance of the UK banking sector‚ it is useful to provide an insight in the recent global financial crisis caused by the sub-prime mortgage crisis initiated in the US and underline its effects on the banking industry in the UK. It all started with the collapse of the housing bubble in the US‚ as borrowers were no longer able to meet their financial obligations and as consequence many of these subprime mortgages became default and
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Yip’s Globalization Drivers Globalization “Globalization refers to the development of global or worldwide business activities‚ competition and markets and the increasing global interdependence of national economies” – Stonehouse et all. 2004 Industry Top 5 seller concentratio n Carbonated Soft Drinks 70% 68% Computer Software 59% Computer Hardware 59% Aerospace/ Defense 55% Automobiles “World 3.0’s remapping of the terrain suggests a better path forward
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Technology‚ 12 April 2012. • Hanf‚ J.H and Pall‚ Z. 2009. Is retailing really unique? Insights into Retail Internationalization Using Business Theories. (Online). Available: www: Google Scholar (Accessed 09 May 2012). • Internationalization Process (Online). 2008. Availablewww:oup.com/uk/orc/bin/9780199212828/iretailing_ch01.pdf (Accessed 4 May 2012). • Kostova‚ S. 2008. The Retail Internationalization. Economic Alternatives (Online)‚ (1): 42-59. Available www: Google Scholar (Accessed 26 April 2012)
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alternate delivery channels[2]). First Direct in the United Kingdom are an early pioneer of this class of service. Launched by the then-Midland Bank (now part of HSBC) in 1989‚ first direct’s accounts are operated solely via the Internet‚ post‚ or (principally) telephone‚ and they do not themselves operate any retail branches (although HSBC branches can be used to make deposits) while at the same time offering a full range of banking services. Smile are a similar venture‚
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Lansing‚ Correspondence: DrGAKnight‚ Florida Collegeof Business‚ StateUniversity‚ FL Tallahassee‚ 323061110‚ USA. Tel: +1 850 644 1140 Fax:+1 850 644 4098 E-mail: gknight@cob.fsu.edu Abstract We investigateborn-globalfirmsas earlyadoptersof internationalization that is‚ companies that expand into foreign markets and exhibit international businessprowessand superiorperformance‚from or near theirfounding. Our explication highlights the critical role of
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for the South"‚ in Kierzkowski‚ Henryk‚ Monopolistic Competition and International Trade‚ Oxford: Clarendon Press‚ pp. 84–108‚ Anna Jonsson 1 and Nicolai J Foss. (2011). International expansion through flexible replication: Learning from the internationalization experience of IKEA. Available: http://www.iei.liu.se/fek/aman-per/pers_arkiv/1.429829/JonssonFoss2011IKEA.pdf. Last accessed December 29th 2013. Fabian Suarez . (2006). International Business Strategy IKEA . Available: http://www.actuarisk
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Innovative HR Practices by Organisation across Different Sectors Introduction Companies are taking up people-related initiatives as there is a need to manage human resources advantageously‚ so as not to lose the competitive edge in talent that they have built. In managing their human resources‚ companies have time and again focused on values‚ invested in personnel‚ emphasized on meritocracy and consequently attaining excellence in HR processes. Innovative Practices of Recruitment and Selection
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responsibilities that varied from developing subprime customer acquisition strategies at Capital One‚ creating loss mitigation strategies for delinquent European customers at Barclays and maximizing customer engagement for retail credit card customers at HSBC. I was promoted; my responsibilities were expanded to encompass ownership of portfolios and provided with a team to increase the output. During this time the eruption of subprime mortgage crisis brought more regulatory attention towards credit cards
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