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    lifestyle‚ but more importantly‚ the downfall of the American Dream. This theme is portrayed by certain characters such as Jay Gatsby‚ Nick Carraway and Daisy Buchanan. Jay Gatsby is a young man who achieved great

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    that follows a cast of characters living in the fictional town of West Egg on prosperous Long Island in the summer of 1922. The story primarily concerns the young and mysterious millionaire Jay Gatsby and his quixotic passion for the beautiful Daisy Buchanan. Considered to be Fitzgerald’s magnum opus‚ The Great Gatsby explores themes of decadence‚ idealism‚ resistance to change‚ social upheaval‚ and excess‚ creating a portrait of the Jazz Age that has been described as a cautionary tale regarding the

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    A social order involves a sense of how individuals all fit together in shared spaces. Social order could not be made and repaired unless individuals were able to make sense of‚ and make use of‚ shared norms which govern our behaviour in shared spaces. The ordinariness of these shared norms and expectations means that we often take social order for granted because it is so much a part of our ordinary everyday actions. In fact‚ we only tend to become aware of the complexity of social ordering when

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    of chances to further explore architecture. Paul Buchanan would take people he liked on occasional weekend field trips. They would go to some of Mr. Buchanan’s favorite houses in the countryside of Virginia that were very well secluded. They would arrive and Mr. Buchanan would say “Okay‚ you have 30 to 40 minutes and then I want you to reconvene here and when you come back tell me how the house progressed” as well as many other questions. Mr. Buchanan would then quiz everyone on what they thought occurred

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    both for and against the theory. First it may be useful to look at what is meant by the term ’intuitive scientists’. Our beliefs and knowledge along with attitudes have always been the basis of how we perceive our social world. Heider (cited in Buchanan‚ Anand‚ Joffe and Thomas‚ 2007) presents the idea that we are all ’intuitive scientists’ or ’ naïve psychologists’. This would suggest that we use a form of ’top down influence’‚ which brings past experiences to the task‚ shaping our expectations

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    Resource Management Practice‚ Kogan Page‚ 11th edition. London: Kogan Page. Brown‚ Andrew D. (1998) Organisational Culture. 2nd ed. London: Pearson Education Limited‚ Financial Times‚ Prentice Hall. Brooks‚ I (2003) Organisational Behaviour Buchanan D and Huczynski A (2010) Organisational Behaviour: An Introductory Text. 7th edition. London: FT Prentice Hall. Deal‚ T.E and Kennedy‚ A.A. (1982) Corporate Cultures: the Rites and Rituals of Corporate Life”. Reading‚ Mass.: Addison-Wesley. Handy‚ C. B.

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    Introduction. 4th ed. England: Pearson Education Limited. 10. Burns‚ T. and Stalker‚ G.M. (1961)‚ The Management of Innovation‚ Tavistock‚ London. Fayol‚ H (1969). General and industrial Management. London: Sir Isaac Pitman and Sons Ltd. 5-6. Huczynski‚ A.A. and Buchanan D.A. (2007). Organizational Behaviour. 6th ed. England: Prentice Hall. 37. Magretta‚ J (2002). What Management Is: How it works and why it’s everyone’s business. England: Harper Collins Business. 7. Magretta‚ J (2002). What Management Is:

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    TOPIC: THE EFFECT OF COMMUNICATION ON ORGANISATIONAL GOAL ATTAINMENT (A CASE STUDY ON DE UNITED FOOD INDUSTRIES LIMITED‚ NIGERIA) | | INTRODUCTION In the 1960’s organizational communication shifted its primary focus from the applied aspect of communication in the organization‚ which involved mainly writing‚ speaking and persuasion to the broader role of

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    frenzy of society during this time by setting up three distinct social classes which are old money‚ new money‚ and no money. In the novel‚ The Great Gatsby‚ Fitzgerald introduces three main characters‚ each from a different class‚ Jay Gatsby‚ Tom Buchanan‚ and Myrtle Wilson. These characters each have many imperfections that they must contend. Wealthy or not‚ each character wants to appear as the greatest. And so‚ throughout the novel they each find a way to put on a ‘mask’ to cover up their many

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    forces‚ Jay Gatsby and Tom Buchanan‚ to illustrate his attitudes toward the American Dream. Gatsby‚ the main character‚ with his undying love for Daisy and determination to win her over‚ represents the deteriorating American Dream. Gatsby has always envisioned a perfect life with Daisy which is his motivation to make a name for himself and acquire great wealth. Gatsby falsely assumes that his path to Daisy’s heart is clear of obstructions‚ despite her marriage to Buchanan and the five year separation

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