The war between detergent giants Hindustan Unilever (HUL) and Procter & Gamble (P&G) continues. [pic] This ad is special as it is plain stupid. However‚ a recent ad on TV takes a direct dig on the competitor’s product which is not something that has been seen on the Indi-Ad scene. The indirect references in ads have been in plenty but never ever I have seen such a direct attack. If you are familiar with Tide ads‚ their USP has been to highlight the superior technology which make the clothes more
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efficient expenditure of funds Its also important because of * Rapid changing marketing environment; * Need for up-to-date information for strategically important areas; * Importance of research as an integral part of better operation MIS: Marketing Information System 1) A Marketing Information System is basically a way of regularly gathering and giving helpful marketing information to the right people at the right time. 2) The key element is knowing what kind of information
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Management Information System (MIS) Research Paper What is manufacturing? The production of tangible things planned to be sold or leased for final use or consumption or the production of tangible things pursuant to a contract with the Federal Government. This can be done by mechanical‚ physical or chemical means. Plants‚ factories and mills that use power-driven machinery and equipment are typical in the manufacturing industry. However‚ it also includes home-based businesses that make hand-crafted
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EXECUTIVE SUMMARY Hindustan Unilever Limited(HUL) is India’s largest fast moving consumer goods company owned by the European company Unilever. The Anglo-Dutch company Unilever owns a 52% majority stake. HUL is the market leader in Indian consumer products with presence in over 20 consumer categories such as soaps‚ tea‚ detergents and shampoos amongst others with over 700 million Indian consumers using Its products. The report deals with our survey on AXE deodorant
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M4 - Telecommunications‚ the Internet‚ and Wireless Technology Discussion Questions: * Discuss the advantages of a company using the TCP/IP standard to build a network. Key Concept: At a high level‚ networks are advantageous because they allow computers and people to be connected together‚ so they can share resources. Some of the specific benefits of networking include communication‚ data sharing‚ Internet access‚ data security and management‚ application performance enhancement‚ and entertainment
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MBA THESIS THESIS TITLE STUDYING THE INFLUENCE OF THE TRANSFORMATIONAL AND TRANSACTIONAL LEADEERSHIP BAHAVIORS ON THE SUCCESS OF THE PROJECT AND ON THE EMPLOYEES’ TURNOVE INTENTION THESIS METHODOLOGY (please tick one) QUANTITATIVE X QUALITATIVE MIXED (QUANT & QUAL) SUPERVISOR’S NAME INTAKE AND GROUP NUMBER PROF. HASSAN AL-ZUBAIDI GROUP 8 STUDENT ID: 1125 COUNTERPART: Kuwait THESES SUBMISSION DEADLINE SUBMISSION DATE JANUARY‚ 21ST 2010 JANUARY‚ 21ST
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IMD-6-0249 (POM 249) v. 29.05.2006 INTERNATIONAL THE “mi adidas” MASS CUSTOMIZATION INITIATIVE Rolf Reinschmidt‚ head of the Forever Sport Division of adidasSalomon AG‚ was reviewing adidas’ mass customization (MC) initiative: “mi adidas”: We all talk a lot about experiences these days--experiences that consumers and retailers expect to have with brands like ours [adidas]. Well‚ here is an experience our brand is uniquely able to offer‚ differentiating us significantly from the competition
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Case Study 4 New to the touch. 1) What problems does multitouch technology solve? Helps people with disabilities - Helps autistic students to speak to and communicate with others. Replace the use of mouse and keyboard - For users who cannot grasp a mouse and want the functionality of a PC. (e.g the Dell Latitude XT tablet.) Minimize clutter with portable device - Such as the Android operating systems for smartphones has support for multi-touch. Users can manage emails‚ contacts‚ calendars and
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Case 1 – page 6 1. How do information technologies contribute to the business success of Sew What .Inc? Give several examples. The following are information technologies that contribute to the success of Sew What. a) Computer software technology: Website • For example‚ before they put up their website (www.sewwhatinc.com) business was almost all local. Duckett admitted that business couldn’t grow optimally only by word of mouth without embracing technology. However‚ after launching website‚ they
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Exercises 8-3 You have been hired by a small company to install a backbone to connect four 100base-T Ethernet LANs (each using one 24-port hub) and to provide a connection to the Internet. Develop a simple backbone and determine the total cost (i.e.‚ select the backbone technology and price it‚ select the cabling and price it‚ select the devices and price them‚ and so on). Prices are available at www.datacommwarehouse.com‚ but use any source that is convenient. For simplicity‚ assume that category
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