A STUDY ON CONSUMER PERCEPTION OF AFTER SALES SERVICE WITH REFERENCE TO HYUNDAI CARS AT CHENNAI CHAPTER I INTRODUCTION 1.1 ABOUT THE STUDY The present study was conducted in order to know the perception of the customer with respect to after sales services and to gauge the satisfaction of its consumers. Every customer tends to develop a certain image of the company after using the product. In this process‚ After Sales Services
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FACTORS AFFECTING DEMAND & SUPPLY OF PETRLO CARS VS OTHER FUEL CARS In India there are basically four types of fuel cars :- 1. Petrol cars 2. Diesel cars 3. LPG cars 4. CNG cars Except these Electric cars are also going to be launched in India. FACTORS AFFECTING DEMAND :- 1) PRICE OF CAR: Demand of a particular commodity is firstly affected by price. It can be seen in the case of cars also. Petrol cars are cheapest among all other fuel cars available
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PESTLE analysis of Tesco and Coca Cola Tax policies: Tesco has to make sure that they are paying their taxes and making sure that their staffs are also paying their taxes. Trade restrictions: Tesco also have to make sure that they adhering to any trade restrictions in place in the United Kingdom. Economic climate: Because of the economic climate Tesco could be struggling to give out jobs to people which means less stores across the UK and even stores having the possibility of being closed down to
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18288003810000 Commonwealth Bank Business Report 2014 Table of Contents Section 1: Executive Summary4 Section 2: Environmental Analysis5 2.1 External Analysis 2.1.1 PESTLE model 2.1.2 Porter’s five forces 2.2 Internal Analysis 2.2.1 Strategic Resources 2.2.2 Value Chain Analysis Section 3: Global Expansion11 3.1 Regional Expansion Strategy Section 4: Ethical Capitalism11 4.1 Ethical and Social Implication Section 5: Strategic Decision about Asset
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INTERNSHIP PROJECT | DONE BY:S.Kenen Bhandhavi | | ROLL NO: A30601912034 | | SYNOPSIS OF HYUNDAI MOTOR INDIA LIMITED 1. INTRODUCTION Hyundai Motor India Limited is a wholly owned subsidiary of the Hyundai Motor Company in India. It is the 2nd largest automobile manufacturer in India. It was formed in 6 May 1996 by the Hyundai Motor Company of South Korea. HMIL’s first car‚ the Hyundai Santro was launched in 23 September 1998 and was a runaway success. Within a few months of its inception
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Rural Marketing Mix Marketing Mix ‘refers’ to the set of actions‚ tactics‚ tools or variables that a company uses to promote and sells its brand or product in a markets 4 Ps of Rural Marketing * Product :Product’ refers to anything that is capable of or can be offered to satisfy need or want? * Price :Price refers to the amount the customers has to pay in order to acquire a product or services * Place : refers to point of sale. * Promotion: This refers to all the activities undertaken
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e L.S.C. JULY’12 London School Of Commerce MANAGING HUMAN CAPITAL TASMINA ZAMAN Submitted in partial fulfillment of requirement for the Degree of MBA List of Figures Critically evaluate the issues Human Resources Managers need to take into consideration when there are changes in external environmental factors . Analyse what HR practices will help organizations gain sustainable competitive advantage. Critically
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Hyundai Accelerates New Image Marketing / Case Study 3 Handy Billy Tirta – 16349951 1. Why would Hyundai have a voice-over stating “we’re pretty sure that Mercedes‚ BMW‚ and Lexus aren’t going to like it very much” in Genesis ad? Hyundai creates the statement to change the schema of Hyundai in US Market . In the US market‚ Hyundai is well-known as a brand of budget car which is really affordable for people in United States. Now Hyundai wants to broaden their market by increasing its product
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Things that Make India Proud LG - Digitally Yours Sify - Making the Internet work for you Voltas - ACs with IQ Alcatel - Architect of an Internat World Cathy Pacific Airlines - The Heart of Asia MS Office 97 - Work Less‚ Do More Hyundai - Drive Your Way Canon - Delighting You Always Philips - Sense & Simplicity The Economic Times - The Power of Knowledge Cell One - The One for Everyone Cantabill - International Clothing Business World - Play the Game Dolphin
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The Marketing Environment Assignment 1 Pestle Analysis on Marks & Spencer Rachel Pulizzi Student ID No. 08498890 1st December 2008 Contents Page 1 – Cover Page 2 – Contents Page 3 – Introduction Page 4 – Political Factors Page 4 – Economical factors Page 4 – Sociological Factors Page 5 – Technological Factors Page 5 – Legal Factors Page 5 – Environmental Factors Page 6 – Conclusion Introduction Marks & Spencer is a British retailer with over 800 stores in more than
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