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    Eagle Airlines Keith Russell‚ president of Eagle Airlines‚ a small airline operating in south-eastern Australia‚ had been considering expanding his operation and now the opportunity was available. An acquaintance had put him in contact with the president of a small airline in the west that was selling an aeroplane. Many aspects of the situation needed to be considered however‚ and Keith was having a hard time sorting them out. The Company Eagle Airlines (“Eagle”) owned and operated three

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    JetBlue Airlines Strategic Management Case Analysis Introduction to the Company History of the Firm JetBlue was established in 1999‚ and was the third airline start-up for founder and CEO David Neeleman. Neeleman managed to gather $130 million‚ the most ever raised for a start-up airline‚ from investors that included Chase Capital and financier George Soros. With the large start-up capital he purchased new Airbus A320 jets equipped with satellite TV‚ a first in the industry. In 2004 the

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    Porter Airline Case Study

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    Executive Summary Porter Airlines is a continued success in the short haul air travel business. Its low cost structure has enabled them to be proactive in the industry and gain a fairly large market share. Porter’s strategic successes include its quick turnaround time upon departure and arrival‚ its competitive ticket pricing‚ web ticket sales and its exceptional customer service. In addition‚ Porter’s low cost and low maintenance on their Q400 turboprops give them a competitive

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    Case Study: Continental Airlines Q.1. What is the business benefit of the Call Miner system? Provide some additional example beyond those discussed in the case? To provide better service and market analysis successfully in an increasingly complex and information-rich society‚ company must need to use technology. There are several business benefit of this technology. Technology such as CallMiner has different kind of benefit in different areas such as sales and marketing‚ customer service etc

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    Southwest Airline Case Study

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    | SOUTHWEST AIRLINES‚ INC | CASE STUDY ANALYSIS | COMPARING PAST WITH PRESENT | | 12/14/2010 | STRATEGIC MANAGEMENT (Section F) Course Instructor: Mr. AbdulQadir Molvi Submitted by (Alph. Order): NUTS AND BOLTS Abdul Basit Malik (9045) Hafsa Saleem (8828) Maaz Ismail (7192) Muhammad Faizan Ali (7126) Muhammad Hassan (8780) Saba Muhammad Arif (9313) Sana Tawfik (8609) LETTER OF ACKNOWLEDGEMENT Our instructor MR. ABDUL QADIR MOLVI assigned a report of STRATEGIC MANAGEMENT

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    Piedmont Airlines Case Study

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    Executive Summary Piedmont Airlines recently invested over $1 million in state of the art equipment and employee development in order to forecast and analyze the appropriate amount of discounted fares to offer per flight. The company discovered that by offering several discounted flights to consumers willing to book their travel well in advance of their departure date left many options available for the business traveler who needed to book much closer to the actual departure date. The analysis

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    Human Resources Management assignment on British Airways “Our concerted efforts to introduce permanent structural change across the airline has led to a reduction in non-fuel costs and a return to profitability. Revenue has increased‚ driven primarily by yield improvements and‚ while fuel costs have risen‚ they are in line with our expectations. Our focus on permanent structural change will continue. This summer we agreed a new productivity deal with our Heathrow terminal-based staff that will

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    Hobby‚ which is Southwest Airlines’ only profitable route. Southwest needs to determine how to respond to this threatening strategic pricing move by Braniff in order to continuously stay ahead of their losses‚ and possibly reduce or eliminate it further for that operating year. Situational Analysis 3Cs: Competition Before Southwest was established‚ two airlines were servicing the geographic market - Braniff International Airways and Texas International (TI) Airlines. Though both provide intra-state

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    Management Control System Case UPDEPO By Bert Enriquez JR Background Southwest: of June 18‚ 1971: Headquartered at Love Field in Dallas‚ it began flying with three Boeing 737 serving following Texas cities: Dallas‚ Houston‚ and San Antonio 2002: Recognized by Fortune magazine as the most admired Airline Company and listed in “100 Best Corporate Citizen” by Business Ethics 2004: Total operating revenue of $6.5 billion and 31‚000 employees. Evaluation Problem: 1. What is Southwest’s Strategy

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    Singapore AirlinesCase Analysis Situational Analysis Singapore Airlines (SIA) began with the incorporation of Malayan Airways Limited (MAL) in October 1947.The incorporated companies were the Ocean Steamship Company of Liverpool‚ the Straits Steamship Company of Singapore and Imperial Airways. The airline’s first flight was chartered from the British Straits Settlement of Singapore to Kuala Lumpur in April 1947 using an Airspeed Consul twin-engine airplane. SIA has remained competitive

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