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    Lotus Case Study

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    software designer whose initial goal was to develop a sophisticated spreadsheet program. The company was founded in 1982 and its headquarters based in Cambridge‚ Massachusetts. In 1983 Lotus created the first killer application‚ 1-2-3 DOS for the IBM PC‚ catapulting them into the largest software company in the world. Lotus was noted as being one of the finest franchises in their business sector. The Rise and Fall Up to 1983 Lotus operated in a largely college industry were only a handful of

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    Case Study Chapter 5

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    not be possible. Dr. Spencer Wells‚ National Geographic Explorer-in-Residence and Scientific Director of the Project‚ stated that “With hundreds of thousands of samples‚ researchers could easily become lost in our collected data. But‚ by working with IBM‚ we can distill this information into something useful—research breakthroughs and new findings.”” (Stair & Reynolds‚ 2012) Without the use of the database‚ organizing the collected data would easily become a discombobulated confusing mess of useless

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    patient‚ physicians compare CT scans of the tumor over time to look for change. 2. The Cell processor was created in a joint effort by IBM‚ Sony‚ and Toshiba‚ with an architecture that is specially designed to accelerate graphics processing. Cell working on GPU processor where PCs working on CPU so its different hardware and software. Critical Thinking Questions: 1. IBM‚ Sony‚ Toshiba industry and scenario might time play an important role when it comes to processing. Architecture that is specially

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    Diversification Strategies

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    Diversification IBM a Fortune 500 company celebrated its 100th birthday this past June. IBM employs over 400‚000 employees and is considered to be a $100 billion dollar or more giant in e-business global marketing technology. With the inception of the computer‚ IBM’s core business was mainframe computers‚ which almost bought the company to its knees in bankruptcy. IBM looked at the PC as just a gadget and with any gadget over time would fade into oblivion. IBM would find out the hard way

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    IMB 701

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    Invention of the IBM 701 The 1950’s were filled with many important events in the United States that demonstrated great advances in areas such as medicine‚ entertainment‚ and war. Some of the most memorable among these include the first organ transplant‚ the beginning of rock and roll music‚ and the start of the Korean War. However‚ the 1950’s were also an important time period for the advancement of technology. On April 29‚ 1952‚ Thomas Johnson Watson‚ Jr. announced that his company IBM‚ International

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    Short-cut to be a World Player or a Lemon that Leads Nowhere? 1. General presentation 2. Identification of problem‚ causes and negative effects Strategic problem definition: • Acquisition of IBM – PC division as part of the expansion strategy. Causes: • Lenovo was number 9 on PC market and had 2.2% market share worldwide and therefore it wanted to increase its market share position. • Lenovo became a market leader

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    Ibm's Corporate Culture

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    analysis of the culture at IBM and the impact that it has had on their success. Corporate culture is significant in that it “influences the behavior of everyone within an organization and‚ if carefully crafted‚ can have a significant positive effect on organizational success” (Certo and Certo‚ 2006‚ p. 423). Louis Gerstner proved this at IBM during his tenure from 1993 to 2002 when he revived IBM by refocusing on their culture. Roots Company The International Business Machines (IBM) Corporation can be

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    Case Study 1

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    comments | * | * Recorded mark | * | * Marker | * | * Comments | * | Question 1. What competences has IBM had to invest in arising from its transformation from a ‘product-centric’ to a ‘service-centric’ organization? To adapt to the fast changing pace of business‚ IBM CEO Louis Gerstner took the initiative to transform IBM from product-centric oriented to customer-centric oriented company (Jain‚S.C. et all‚ 2012). Product-centric organization is defined as organizations

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    Mission Vision Values

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    plan. International Business Machines (IBM) is the world’s largest information technology company‚ engaged in providing business and technology services. IBM operates through six operating segments: enterprise investment‚ global financing‚ global services‚ systems and technology group‚ and software (IBM‚ 2007). The company operates in over 160 countries worldwide spanning North America‚ Latin America‚ Europe‚ Middle East‚ Africa and Asia Pacific. IBM is engaged in the invention‚ development

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    Ibm's Organizational Change

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    making many small changes to existing work processes. (Chaudron‚ 2003) One organization that had to go through organizational change is IBM. IBM is a multinational computer‚ technology and IT consulting corporation headquartered in Armonk‚ New York. In 1990‚ IBM earned approximately $6 billion‚ but three years later IBM has exceeded at least $8 billion in losses. IBM realized that it was important to change their market strategy and product line

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