Louis Gerstner Jr. The Man Who Turned IBM Around Case Summary The turnaround of IBM under Louis V. Gerstner’s leadership is considered to be one of the most remarkable turnarounds in corporate history. The strategic measures taken by Gerstner to transform IBM from a loss making company to a profit generating company; and to transform a hardware vendor to a complete IT solutions provider were remarkable. The case also reveals how he continuously reinvented the business model of IBM amidst rising
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I. Current Situation (1991-1993) 1. History of IBM: IBM is a multinational corporation that started its activities in 1911. But its origins can be traced back to 1890‚ during the height of the Industrial Revolution. It was first known as the Computing-Recording Company‚ and then in 1924‚ it took the name of International Business Machines. Nowadays‚ this multinational company is known as the ¡§Big Blue¡¨ 2. Mission statement IBM main activity is to find solutions to its wide range of clients
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IBM CASE STUDY - DECADE OF TRANSFORMATION The IBM’s rise to the top and its abrupt fall followed by its decade of transformation‚ boldly highlights the importance of a solid strategy IBM was the synonym for greatness and profitability during early 1990’s but the lack of company’s ability to foresee into the future & its internal issues cost the company bigtime.It registered its first loss during 1991 mainly due to its inability to adopt to the customer centric PC industry. Phase 1: Incremental Improvement
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Transforming into Divisions 5 Emerging Business Opportunity at IBM 5 Organizational Evolution and Adaptation 7 Horizon 1: 7 Horizon 2: 7 Horizon 3: 8 Selection Criteria for Staff: 8 Porter 5 forces 9 Conclusion: 10 Bibliography 12 Exhibits 13 Process Of Innovation 13 POTER 5 Forces 14 Executive Summary: The IBM cooperation was founded in the year of 1911 and for many years‚ it was the world’s leading computer company. Over all of these years‚ IBM grew constantly‚ but suddenly in 1991‚ the company stopped
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IBM Case Study 1.) IBM advertises itself as a company that provides service and business solutions. It used to be positioned as a computer hardware company‚ but as more companies like HP and Dell began to pop up they were forced to move away from this image. I recently had the pleasure of speaking with an IBM sales person‚ and he said that they very much rely on the value of their products‚ rather than competing on price. IBM positions themselves as having better‚ but slightly more costly
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IBM Corporation In the seven years (since 1994)‚ that Lou Gerstner reigned over IBM‚ the company’s earnings per share increased an average of 27% per year. This remarkable increase in earnings did not go unnoticed by the securities markets. Indeed‚ the company’s market value grew from less than $30 billion to over $200 billion during the period. Use the following financial statement data to: 1. Decompose IBM’s ROE (by quarter) and discuss the factors (and trends) that contribute to Big Blue’s profitability
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The culture values of Thomas Watson which made IBM corp. adopt were “THINK” and “Professionalism” in order to inspire and motivate staff‚ work hard and adhere to high ethical standards which were defining attributes for American professionalism. “Job security” was also a main value of IBM Corp. offering lifetime employment guarantees for its employees in order to show loyalty and motivate them in offering good services. These values not only made IBM one of the most stable and profitable company
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1890-1938: The early years IBM was incorporated in the state of New York on June 15‚ 1911 as the Computing-Tabulating-Recording Company. But its origins can be traced back to 1890‚ during the height of the Industrial Revolution‚ when the United States was experiencing waves of immigration. The U.S. Census Bureau knew its traditional methods of counting would not be adequate for measuring the population‚ so it sponsored a contest to find a more efficient means of tabulating census data. The
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History of IBM From Wikipedia‚ the free encyclopedia Jump to: navigation‚ search It has been suggested that Computing Tabulating Recording Corporation be merged into this article or section. (Discuss) Proposed since May 2011. This article appears to be written like an advertisement. Please help improve it by rewriting promotional content from a neutral point of view and removing any inappropriate external links. (January 2012) International Business Machines‚ abbreviated IBM and nicknamed
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led to IBM’s success during the 1960s and 1970s and its problems during the late 1980s and early 1990s? What did Gerstner do when he assumed the role of CEO in April 1993? Evaluate Gerstner’s approach to crisisa How well did he perform as a turnaround manager? What challenges did he face as he attempted to position the company for growth? Why do large established companies‚ like IBM‚ find it so difficult to build successful and sustainable new businesses? Evaluate IBM’s approach to leading mature
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