“MARKETING STRATEGIES OF IBM GLOBAL SERVICE INDIA” A Study Project Report Submitted in partial fulfillment of the requirements for the Award of degree of Bachelor of Business Administration 2010-2013 Submitted By: Under the Guidance of: Garima Tandon Ms. Swati Wadhwa 01119301810 (Assistant Professor) GURU GOBIND SINGH INDRAPRASTHA UNIVERSITY Kasturi Ram College Of Higher Education‚ Narela Student Undertaking This is
Premium Guru Gobind Singh Sikhism Marketing
Transforming into Divisions 5 Emerging Business Opportunity at IBM 5 Organizational Evolution and Adaptation 7 Horizon 1: 7 Horizon 2: 7 Horizon 3: 8 Selection Criteria for Staff: 8 Porter 5 forces 9 Conclusion: 10 Bibliography 12 Exhibits 13 Process Of Innovation 13 POTER 5 Forces 14 Executive Summary: The IBM cooperation was founded in the year of 1911 and for many years‚ it was the world’s leading computer company. Over all of these years‚ IBM grew constantly‚ but suddenly in 1991‚ the company stopped
Premium Strategic management Management Economics
Title: Case # 15 The Fall of IBM and Case #16 IBM in 2009 Objective To be the world’s leading mainframe and software Service Company that offers its customers professional innovative services that deliver value by providing them with state of the art solutions that leverage IBM’s industry and business process industries. Problems During the mainframe system era‚ IBM’s competitors began selling cheaper and high performing IBM compatible central processing units that posed a threat
Premium Mainframe computer
Review 1. When a die is rolled‚ find the probability of getting a a. 5 b. 6 c. Number less than 5 2. When a card is selected from a deck‚ find the probability of getting a. A club b. A face card or a heart c. A6 and a spade d. A king e. A red card 3. In a survey conducted at a local restaurant during breakfast hours‚ 20 people preferred orange juice‚ 16 preferred grapefruit juice‚ and 9 preferred apple juice with breakfast. If a person is selected at random‚ find the probability that
Premium Vehicle registration plate Randomness Stereophonic sound
Nowadays‚ computer may seem to be very useful because of its various advantages. But as Louis Gerstner quoted‚ “Computers are magnificent tools for the realization of our dreams‚ but no machine can replace the human spark of spirit‚ compassion‚ love‚ and understanding.” Many people prefer computer because it is much easier and is more aesthetic to writing something and print it rather than using a pen. It also allows people to communicate; no matter what time it is because of the differing social
Premium Server Computer security Computer
Virus Protection This can improve a computers performance because it means when you go on the internet you don’t download any viruses off the internet and that means your computer doesn’t become slow because of these viruses so it speeds it up. Recommend virus protection because it can save your computer from viruses and that is a massive benefit because it means you can keep your work and any personal details that you have on your computer so it saves your computer and plus saves you from losing
Premium Personal computer Computer Hard disk drive
The cost of one bit of RAM and one bit of hard drive storage over the years will have to based on what size of the bit of ram and on bit of hard drive storage that are you using or trying to buy. But if you were trying to figure out the price range of one bit of ram the prices may range from $20.00 to over $100.00. However One bit of hard drive storage prices may range $100.00 to over $300.00 depends on where buy them from. I think 100 TB hard drive will become commercially available probably 10-15
Premium Computer Digital audio player Integrated circuit
Work from home new mantra for IBM employees The last time Kumar‚ a sales executive working with IBM India‚ visited his company’s registered office in Bangalore was some six months ago to get his broken attendance card replaced. Kumar‚ 35‚ is among nearly 50‚000 IBM India employees who are working from anywhere‚ but the office. "I do not have to show my face to my boss anymore‚ well at least for a few weeks or months at a stretch‚" says Kumar‚ who requested that his first name not be revealed. "I
Premium Telecommuting IBM
IBM CASE STUDY - DECADE OF TRANSFORMATION The IBM’s rise to the top and its abrupt fall followed by its decade of transformation‚ boldly highlights the importance of a solid strategy IBM was the synonym for greatness and profitability during early 1990’s but the lack of company’s ability to foresee into the future & its internal issues cost the company bigtime.It registered its first loss during 1991 mainly due to its inability to adopt to the customer centric PC industry. Phase 1: Incremental Improvement
Premium Management The Current
How do Taylor and Scientific Management fit into the American business system of 100 years ago? American business environment of 100 years ago represents a period of transition in the organization of production pushed by increased competition‚ new technology‚ and growing consciousness of the potential of the factory. This situation was the inspiration of many people to find ways to improve organization and management to improve productivity. Those years were characterized by inefficient Rule
Premium Management Balance sheet Generally Accepted Accounting Principles