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    SUBMITTED BY: SWATI AGARWAL ROLL NO-01 PGDB-IB STRATEGY CASE STUDY: IBM Q1. Outline the relevant trends in IBM"s external environment which could have prompted its then CEO to consider long term changes in IBM’s business portfolio. Ans.) IBM’s CEO Samuel J. Palmisano‚ was considering a change in long term change in business portfolio in terms that instead of just using in-house resources for merely selling and servicing technology‚ they could help big conglomerates

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    IBM in the 21st Century: The Coming of Globally Integrated Enterprise (Case Study) By: Shareeki Smith Boston University "IBM in the 21st Century: The Coming of the Globally Integrated Enterprise‚" HBS case 9-308-105‚ October 7‚ 2009 Abstract In this Case StudyIBM illustrates a great example of taking a company to a global level by providing great leadership and making great decisions. IBM was able to notice their opportunity to provide their services outside the US and put together a

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    A Case Study on the Coming of a Globally Integrated Enterprise Introduction Framed by the year 2009‚ the International Business Machines Corporation (hereafter IBM) aims at becoming a ‘globally-integrated enterprise’ and is therefore facing the act of balancing between being deeply connected (in order to provide value for customers and society) and yet above the fray (to avoid divisive controversies). Over its nearly 100 year history‚ IBM moved from international (exporting form the U.S.) to

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    success during the 1960’s and 1970s and its problems during the late 1980 and earry1990s? Factors led to IBM’s success during the 1960’s and 1970s: - First mover in IT industry -> advantages (less competition‚ more customers) - Right investment to S/360 - Success of PC - Great reputation -> attract top talent Factors led to its problems during the late 1980 and earry1990s: - Did not keep in touch with customers - Didn’t understand market need (fewer purchase IBM mainframes) - Marketing

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    IBM Case Study 1. What factors led to IBM’s success during the 1960s and 1970s and its problems during the late 1980s and early 1990s? Watson Jr. hit a home run when he invested $5 billion to develop the System/360 computer family‚ which utilized an integrated semiconductor chip and modular components. Taking full advantage of this innovative momentum‚ IBM debuted other products during that time which enabled the company to rise to the top of the IT industry. These products included hard and floppy

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    solutions to IT issues. It also undertakes research for new technologies‚ both software and hardware and thus transforming them into new products. IBM was incorporated in the State of New York on June 16‚ 1911 as the Computing-Tabulating-Recording Co. (C-T-R). In 1924‚ C-T-R adopted the name International Business Machines Corporation. [ibm.com: 2011]. In 2010‚ IBM was ranked the 20th biggest firm in the US by Fortune Magazine. It currently employs 400‚000 people‚ working in different fields providing various

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    IBM: Case Study

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    Introduction This report is a case study on IBM from 1993 to the present. The reporters’ objectives were to define the problems within IBM in 1993; management tools used to remedy these problems; if these solutions will lead to a sustainable competitive advantage; and what kind of innovators IBM is and what streams of innovation IBM is involved with today. This report is from a managerial science perspective‚ with a focus on innovation. Executive Summary This case involves IBM‚ an international computer

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    and key issues the case is trying to address. IBM provides business and IT solutions to help clients become more efficient and competitive. They use 5 major lines of business; global business services‚ global technology service‚ system and technology‚ software‚ and global financing. IBM transformed the knowledge sharing approach so that the access to information is easier for their employees. In so doing quicker service for their clients. 2. Provide your analysis of the case regarding approaches

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    Case 1: GE’s Two Decade Transformation: Jack Welch’s Leadership-HBS # 9-399-150 1. How difficult a challenge did Welch face in 1981? How effectively did he take charge? Jack Welch became the CEO of GE back in April of 1981 when the economy was in a recession. He faced the highest unemployment rate during that time due to the high interest rates during the depression. Several other challenges came along with this position from the increase in competition and also being overshadowed by a longtime

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    IBM CASE STUDY - DECADE OF TRANSFORMATION The IBM’s rise to the top and its abrupt fall followed by its decade of transformation‚ boldly highlights the importance of a solid strategy IBM was the synonym for greatness and profitability during early 1990’s but the lack of company’s ability to foresee into the future & its internal issues cost the company bigtime.It registered its first loss during 1991 mainly due to its inability to adopt to the customer centric PC industry. Phase 1: Incremental Improvement

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