edition. Barney J. & Hansen W (2006) Strategic J W. (2006)‚ Management & Competitive Advantage‚ Pearson Education. Garrette B‚ Dussauge P & Durand R (Coord)‚ Strategor‚ 5ème édition‚ Dunod‚ 2009. 2 Chapter 1: Introducing Strategy 3 1 19/11/2010 Chapter 1: Introducing Strategy From competition to hypercompetition (R.D’Aveni‚ 1994): a new environment for firms Globalization and strategy Differents organizational behaviors (diversifications‚ alliances‚ innovations‚…) Focus : Dell (from
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Value Chain Analysis The article focuses on the main aspects of Value chain analysis. The activities entailed in the framework are discussed in detail‚ with respect to competitive strategies and value to the customer. The article includes tips for students and analysts on how to write a good Value chain analysis for a firm. Moreover‚ sources of findings information for value chain analysis have been discussed. The limitations of Value Chain analysis as a model have also been discussed. Introduction
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NOKIA AND MICROSOFT JOIN FORCES IN SMARTPHONE WAR On the 11th of February 2011‚ Nokia Corporation announced the alliance with Microsoft Corporation‚ unveiling their aggressive strategy to challenge Google and Apple for domination of the hot smartphone market. In this strategic alliance‚ Nokia will use Microsoft’s mobile operating system (OP) Windows Phone on its smartphones. As per the deal‚ Windows Phone would replace Symbian as the primary OS on Nokia’s phones and Nokia would pay royalties to
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Strengths-Weakness-Opportunities-Threats (SWOT) Matrix‚ Strategic Position and Action Evaluation (SPACE) Matrix‚ Boston Consulting Group (BCG) Matrix‚ Internal External (IE) Matrix‚ Grand Strategy Matrix and Quantitative Strategic Planning Matrix (QSPM as Appropriate. Gives Advantages and Disadvantages of Alternative Strategies 11 8.1 SWOT Matrix 11 8.2 SPACE Matrix 14 8.3 BCG Matrix 15 8.4 IE Matrix 16 8.5: The Grand Strategy Matrix (GSM) 18 8.6 The Quantitative Strategic Planning Matrix (QSPM) 20 8.7 Advantage
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Strategic Intent – Article Summary By Gary Hamel and C.K. Prahalad Primary Information This article serves a purpose to illustrate some of the flaws that are currently used by western organizations in regards to strategic planning. In this article we see are shown the detriment of the methods in practice at the time of the article‚ and examples of alternative strategic approaches in use by Japanese firms which have allowed them to have sustained success. Strategic Intent and Characteristics
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HUMAN RESOURCES IN ORGANISATIONS – hrmt 11011 | The relationship between HRM and organisational strategic direction. | Assessment Item 1 - Essay | | Tracey Lee – s0048653 | 8/4/2012 | This essay discusses the role that HRM plays in the strategic direction of an organisation. | What role does HRM play within the strategic direction of an organisation? Within this essay it will be discussed how the effective management of human resources positively impacts the performance and success
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Marketing‚ Customer Value‚ And The Relationship Between The Two‚ With Regards to Smiggle Marketing Theory and Practice- MKF1120 Lecturer- Peter Wagstaff Due Date- 30 March‚ 2012 Marketing is a management function which involves creating‚ communicating and delivering value for an organisation’s customers (Kotler‚ Brown‚ Burton‚ Deans & Armstrong (2010). Although many earlier academics define marketing as merely a process of satisfying customer needs
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CULTURAL VALUES AND PERSONAL ETHICS PAPER Cultural Values and Personal Ethics Paper Nipa Khatlawala University of Phoenix Cultural Values and Personal Ethics Paper Personal‚ organizational‚ and cultural values are the basis of an individual ’s personal and professional decision-making style. These values are the key ingredients that make up our core beliefs. Values are ideas that are actions which could be right or wrong‚ good or bad that are the basis of human action (Tosi 2000). Personal
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Why did the Alliance break down in 1944 - 45? There were many aspects to the Alliance breaking down between 1944 and 1945 these are the long term hostility between the USA and the USSR‚ the arguments at the Yalta and Potsdam conference and the different personalities in the big and the change of leadership within USA and Britain. In 1917 civil war broke out in the USSR. The USA‚ Britain‚ France and the other countries decided to try and wipe out communism by force. They invaded the USSR in support
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Using value-chain analysis to discover customers’ strategic needs David W. Crain and Stan Abraham David Crain‚ a marketing and strategy consultant‚ is visiting professor of marketing at Whittier College‚ CA‚ and former Director of Marketing at Fluor Corporation (davidwcrain@aol.com). Stan Abraham is professor of strategy and entrepreneurship at Cal Poly Pomona (scabraham@ csupomona.edu) and author of Strategic Planning: A Practical Guide for Competitive Success (Thomson South-Western‚ 2006).
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