Ben & Jerry’s Timeline Ben & Jerry’s Homemade‚ Inc. is a leading manufacturer of super premium ice cream‚ frozen yogurt and sorbet in unique and regular flavors. The Ice Cream Company embraces a philosophy of being real and "down to earth"‚ being humorous and having fun‚ being non-traditional and alternative and‚ at times‚ being activists around progressive values. Co-founders‚ Ben Cohen and Jerry Greenfield‚ have been seen as role models for running a business that is both profitable and socially
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Ben & Jerry’s‚ is an American company that manufactures ice cream‚ frozen yogurt‚ and sorbet. It was founded in 1978 in Burlington‚ Vermont‚ and operates globally in countries such as Australia‚ Belgium‚ Germany and The united states. Its headquarters is in South Burlington‚ Vermont with its main factory in Waterbury‚ Vermont. Legal Requirement Refers to the business related legislation passed by local‚ state or federal governments‚ as well a decisions made by the courts‚ that protect consumers
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development and operation of a franchised Fran’s Ice Cream Shoppe in a key location at the mall entrance to the food court of Davis Plaza‚ a successful‚ dominant‚ super regional shopping center in metropolitan Woodland - Sacramento. Davis Plaza’s management company‚ Martin Richardson and the franchisor‚ the Fran’s Ice Shoppe Company‚ Inc.‚ are optimistic and enthusiastic about locating a high-volume shop within Davis Plaza. Martin Richardson‚ The Fran’s Ice Shoppe Company‚ Inc.‚ and the franchisees‚
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but it ended sadly. Me‚ my cousins and their parents‚ my grandparents‚ my family‚ and my aunt Emily had just come from dinner to an ice cream shop called “The Cone”. Once we’d all ordered and got our ice cream we sat down while my dad and uncle talked‚ my aunt Lynn told us about their family’s trip to Maine. Once all the kids finished their sweet and cold ice cream we went to the little rides to mess around. The sky was a brilliant orange and pink from the sun setting. It was beautiful. All of the
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category – ice cream cakes (main goal) * Lack of basic education and knowledge about the company’s products (customers and distributors) * International presence in 1998‚ Carvel owned and operated over 300 retail stores in US‚ China‚ Puerto Rico and Canada‚ and had granted franchise rights to 600 others. Their current “wholesale” accounts (4‚500) were predominantly in supermarkets. * The company’s net sales exceeded US $600 million in 1997. * 3 product categories – fountain ice cream
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Pg.16 Recommendation: Pg.18 References: Pg.20 Appendices: Attachment Executive Summary: Dippin Dots is known as the ice cream of the future‚ by offering frozen desert items in the shape of tiny beads or dots that are extremely cold and filled with delicious ice cream flavors. Dippin Dots Inc. is a franchise that is continuing to grow rapidly‚ while experiencing a lot of national success. This is accomplished by maintaining high quality standards
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community and we’re committed to improving the quality of life for all people. Customers are primary stakeholders. A positive impact would be that they would enjoy delicious ice cream and would contribute to a company that stood for social change and so their purchase would go to a good cause. A negative impact is ice cream is high in sugar and saturated fat which
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Whether made in business‚ politics‚ science‚ or sports‚ most decisions are judged as either right or wrong‚ ethical or unethical. Regardless of what an individual believes about a particular action‚ if society judges it to be unethical or wrong‚ whether correctly or not‚ that judgment directly affects the organization’s ability to achieve its business goals. For this reason alone‚ it is important to understand business ethics and recognize ethical issues. social responsibility‚ an organization’s
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Carvel Beijing Question 1: SWOT Strengths | Weaknesses | * quality/taste of product * experienced American manager‚ combined with Chinese manager who understood the market * unique offerings of ice cream cakes in different shapes/designs | * disconnected management‚ and problems with the joint venture with New Continent * lack of brand awareness in Beijing * very high operating expenses * perception of Carvel as a purely “American” brand | Opportunities | Threats |
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Presentation of Ben & Jerry’s: Ben & Jerry’s is a very famous ice-cream brand‚ founded in 1978 by Ben Cohen and Jerry Greenfield and is now a division of the British-Dutch Unilever conglomerate. Since it has been bought by Unilever in 2000‚ this brand dominates the ice-cream‚ frozen yogurt‚ sorbet market. This success can be explained by Ben & Jerry’s strategy‚ based on two major points: a strong distribution network (franchised shops‚ large-scale retailing‚ shops)‚ and an efficient
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