1. Outline several factors attributable to the strong brand equity of Swiss Army. 2. How is Swiss Army capitalizing on its brand equity with products and brand extension? 3. What are some of the potential problems for channels of distribution associated with the prospect of Swiss Army stores? Is the probability of these problems high? 1. Factors attributable to the strong brand equity of Swiss Army • Reputation of Switzerland for making high quality products • Good and consistent quality‚
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The book Major in Success‚ by Patrick Combs‚ is an interesting guide to analyzing and reflecting on one’s own state of mind and true feelings within life. Combs clearly states his purpose and point of view in regards to why he chose to write the book in the first place in second paragraph of the first chapter. The term extraordinary drive‚ described as the “magic ingredient that will make your dreams come true‚” sets the tone of the book that really engages the reader in a rollercoaster ride of critical
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DEPARTMENT OF THE ARMY Unit Street Installation and zip code Weekly maintenance of the M4 Carbine AFZF-123 SOP-1 13 April 2014 1. PURPOSE: This SOP will outline the Weekly clearing‚ disassembling‚ cleaning‚ inspection for serviceability‚ lubricating and reassembling of the M4 carbine. 2. APPLICABILITY: 3rd Platoon (Outlaws)‚ Troop
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United States Army Winter‚ Summer physical training uniform and respecting fellow co workers and NCO’s The Army consists of a versatile range of uniforms. There are two sets of physical training attire which is the Summer and Winter. The summer physical training uniform is a PT T-shirt‚ black spandex and PT shorts including a PT belt‚ pair of white socks and running shoes; If wearing the PT belt over the shoulder‚ wear it to the right. Wearing it to the left has been scientifically proven to be
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Major Depression 2 Many individuals are faced with challenging times throughout their lifetime. Although a Psychological disorder like Major Depression can profoundly alter both your state of mind and your body. Major Depression is one of the most complex psychological disorders out there‚ which is why it is crucial that people are aware of the characteristics and proper treatments. Major depression is characterized under the category of a “mood disorder” that has a harmful effect on
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“There are only two kinds of people who understand Marines: Marines and the enemy. Everyone else just has a second-hand opinion.” (Gen William Thornson‚ U.S. Army) For decades‚ the United States Marine Corps has established an identity as a unique and fearless war fighting machine. On November 10th‚ 1775 the Marine Corps was established in Tun Tavern during the Revolutionary War. Since that time‚ the Marines have played an important role in securing America’s freedom through countless battles
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The Human Resources Sergeant plays a very important role in the Army Profession of Arms. An Army professional must have distinct attributes of good character and leadership skills. All leaders must grasp the challenge of balancing numerous responsibilities at once in order to accomplish the mission. The Army is a Profession of Arms because it embodies five different aspects of a profession
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influence others to accomplish missions and to set the stage for future operations. One example is the motor sergeant who ensures that vehicles roll out on time and that they are combat ready. The sergeant does it through planning and preparing (laying out the work and making necessary arrangements)‚ executing (doing the job)‚ and assessing (learning how to work smarter next time). The motor sergeant leads by personal example to achieve mission accomplishment. The civilian supervisor of training developers
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MajorsPTI™ Accreditation Assessment General Questions Attaining MajorsPTI Accreditation requires successful completion of assessments. This part is a series of short answer questions‚ completed by using the Accreditation Manual‚ Majors PTI Manual and course sessions. This assessment is not collaborative. Q1. What are some core components of Jungʼs theory of psychological types? Jung developed a theory of psychological types based on differences according to a person’s individual
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Leadership in the Army is a vital part of success. Every single troop in the Army has experience it in one form or another. The processes used to lead help tie every mission‚ training exercise‚ and event together. The Orders Process and Troop Leading Procedures are imperative to mission readiness‚ unit cohesion‚ and overall achievement in the United States Army. There are many frameworks into which the term “leadership” may be defined. Merriam-Webster defines it as a position as a leader of a group
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