drivers of the retail evolution in India are buying behavior of the customer‚ increase in disposable income of middle class‚ infrastructure development and changing customer choice. The target segments of retailers are the younger middle class earners which belong to more than 20% of total population. The growth in retail sector also comes through innovative ideas. As retailers are providing the innovative buying options at different store like as cash & Carry‚ lowest price day (Sabse
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Role of CRM in Retail CRM has been defined as a process; as a strategy‚ a philosophy‚ a capability‚ or as a technological tool .However‚ CRM is definitely more than just technology. While technology is a key enabler‚ it is only a means to the end and most authors view CRM as a combination of strategy and information systems focusing company’s attention on customers in order to serve them better (Chan‚ 2005). CRM is considered to unite the potential of relationship marketing strategies and
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Introduction in the retail industry it is often taken for granted that goods and services are available for purchase‚ when demand for them has been initiated. The cornucopia that good in a retail store or supermarket are available seldom means that consumers have forgotten how products have been initially supplied. With the emerging e-commerce consumers have come to demand complete availability and home delivery at time suiting their lifestyles‚ consumer tastes and preferences have also altered tremendously
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Retail business “759 Store” is the Group’s new line of retail business with reference to the consumption model of Japanese localities. The business is principally engaged in the sales of confectioneries‚ beverages and other packed foods imported from Japan and other regions in the world. The origin of its products mainly includes Japan‚ followed by Korea‚ Taiwan and Europe. We adopt the policy of high turnover‚ wide varieties‚ leisurely shopping environment and desirable service‚ and positioned
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certain phenomena that may occur upon utilizing such in an industry and one of those is the price war. Price war is a market situation characterized by the cutting of prices of companies below their competitors prices. This may mainly occur on conditions wherein there is a very heavy competition present. In such situation‚ companies will do every strategy in order for them to overthrow competitors and have themselves obtain greater market share in the industry. This‚ as well‚ is done due to the
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| |2002 price |$4 |$10 | |2003 price |$6 |$20 | a. What are the percentage increases in the price of food and in the price of clothing? b. What is the percentage increase in the CPI? c. Do these price changes affect all consumers to the same extent? Explain. [ii]. Which is likely to have the larger effect on the CPI‚ a 2 percent
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supply: The above diagram shows that where the demand and supply intersects‚ indicates the quantity which suppliers wish to market equals the quantity which buyers are willing to take. There are many factors that have determined the general increase in global food prices over the last four years. One factor is in late 2006 the unseasonable droughts in many grain-producing countries. The top three wheat producers in the world are‚ China‚ India‚ and the United States respectively. The consequences
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PRICE DISCRIMINATION : A pricing strategy that charges customers different prices for the same product or service. In pure price discrimination‚ the seller will charge each customer the maximum price that he or she is willing to pay. In more common forms of price discrimination‚ the seller places customers in groups based on certain attributes and charges each group a different price. Price discrimination involves market segmentation. A firm price discriminates when it charges different prices
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Price Theory and Applications‚ Seventh Edition Steven E. Landsburg VP/Editorial Director: Jack W. Calhoun Editor-in-Chief: Alex von Rosenberg Senior Acquisitions Editor: Steve Scoble Developmental Editor: Joanne Vickers Ohlinger Publishing Services Marketing Manager: Brian Joyner Marketing Communications Manager: Sarah Greber Content Project Manager: Amy Hackett Manager‚ Editorial Media: John Barans Technology Project Manager: Deepak Kumar Senior Manufacturing Coordinator: Sandee Milewski Production
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Independents An independent agent is usually family owned‚ they have been in the business for a long time and have years of experience and built up a lot of knowledge. They usually only have 1/2 branches and have a loyal customer base in their local area. Also they are independently owned. They are usually found in the back streets rather than on the high street or in shopping centres. An example of an independent agent is fails worth travel. The role of an independent travel agent is to sell holidays;
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