No matter what decision that I make as the CEO of Monsanto‚ it is virtually impossible to satisfy all parties involves. Just like customers‚ stakeholder groups can vary in their opinions and may want different things from Monsanto. It is possible that a decision made may satisfy one stakeholder group and upset another. With this being the case‚ issues presented should be prioritized based on the outcome desired (Zappi‚ 2013). Monsanto’s sustainability approach "Sustainability is firmly embedded
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1. Identify a key competitive advantage of Monsanto. What element of the external environment in which Monsanto operates threatens its future most? Justify The key competitive advantage of Monsanto is their biotechnology or their genetically modified organisms (GMO). The company maintains to deliver distinctive combination of traits and genetics through molecular breeding. Monsanto analyzes each seed before they are planted which improves the efficiency of the breeding process and the quality
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Summary: Monsanto Company is the world’s largest seed company. They specialize in genetic manipulation of organisms. Monsanto was founded by John E Queeny in 1901 in St. Louis‚ Missouri. The company’s first product was artificial sweetener. At the start of World War 1‚ company leader realized the growth opportunities of industrial chemicals. In 1970’s‚ Monsanto had produced a chemical known as Agent Orange. Agent Orange contained dioxin; a chemical that caused a legal nightmare
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If I were Monsanto’s CEO‚ I would best balance the conflicting needs of the variety of stakeholders by trying to assure them that what was done in the past is the past. We would accept the fact that we messed up‚ polluted the area‚ and engaged in unethical acts before but as CEO my promise to the consumers is that we are well past that phase and we are trying to get back in good graces and do everything right. Provide information from our studies whether they are good or bad and again reassure
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MONSANTO Monsanto Company is a leading global supplier of herbicides and seeds. It makes the leading brand of herbicide‚ which it markets under the Roundup brand. It also leads the world market for genetically modified (GM) seed and produces GM varieties for corn‚ soybeans‚ and cotton. Furthermore‚ Monsanto has developed genetically engineered seeds for crops to resist Roundup. The company claims that ‘Monsanto is a sustainable agriculture company. We deliver agricultural products that support
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Part 3 ---The Stakeholder-Analysis All stakeholders are in an exchange relationship with an organization. Each stakeholder group supplies the organization with important resources‚ and in exchange each expects its interests to be satisfied. The most important stakeholder groups are stockholders and customers. One can argue that‚ stockholder’s drove the company to expand to different parts of the world for more profits. The company also thought that the resulting profits would benefit shareholders
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August 30‚ 2012 Monsanto and Genetically Modified Foods Monsanto is an agricultural biotech corporate giant that genetically modifies animals and crop seeds. On their website‚ they come across a deeply committed humanitarian organization that provides an ecologically sustainable answer to global hunger and malnutrition. The sad reality is that Monsanto is a wolf in sheep’s clothing‚ and perhaps one of the most unethical corporate giants in the world today. I will argue that Monsanto is on a power
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Case 1: “Monsanto Attempts to Balance Stakeholder Interests” Dr. Obradovich Monsanto is one of the world’s largest industrial agriculture businesses‚ especially focusing on genetically modified products. The company specializes in biotechnology‚ modifying crops and genetic manipulation of organisms. These modifications help farmers by using less land and creating more crops‚ which equals more profits. Genertitically modified (GM) food also helps create solutions to world hunger
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Monsanto 1. Does Monsanto maintain an ethical culture that can effectively respond to various stakeholders? No‚ Monsanto seems to have recently tried‚ but still fails to even create an ethical culture that can effectively respond to various stakeholders. Considering how many problems over how long of a time Monsanto has made them‚ they continually get legislation regarding their product passed in countries‚ including America‚ through unethical means. Their product in itself harms the stakeholders
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Monsanto: Linking Core Competencies to Market Opportunity Case Summary: Monsanto Co. is an innovative biotechnology company that is currently the world’s largest seed company. Since its inception in 1901‚ Monsanto has continually reinvented itself to realize growth opportunities in a wide spectrum of marketing environments. In 1981‚ a shift in strategic focus towards biotechnology has propelled the company to $11.7 billion in annual sales with over 20‚000 people in 160 countries. As the
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