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    SWOT analysis of the Glaxosmithkline. Glaxosmithkline is‚ after Pfizer Inc‚ the largest pharmaceutical company in the world. It was formed in 2000 as the result of a merger between two large companies GlaxoWellcome and SmithKlineBeecham. The company operates primarily in 117 countries‚ their products are currently manufactured in 37 and are sold in over 140 countries. It is headquartered in Brentford‚ England and employs about 110‚000 people with sales of Ł22.7bn. Their strategies for the future

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    NIKE _______________ IN PARTIAL FULFILLMENT OF THE REQUIREMENTS FOR STRATEGIC MANAGEMENT _______________ BY: Castronuevo‚ Jan Clark Meer‚ Regginald Young‚ Johnedel Quintero‚ Arvin Dioneda‚ Jefrick September 18‚ 2009 Section 1 - Executive Summary Back before the Swoosh logo and long before the days we were called Nike‚ there was Blue Ribbon Sports (BRS). It was the company Phil Knight‚ our founder‚ and legendary track coach Bill Bowerman created in 1964 to provide athletes with

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    PART 6 Strategic-Management Case Analysis How to Prepare and Present a Case Analysis CHAPTER OBJECTIVES After studying this chapter‚ you should be able to do the following: 1. Describe the case method for learning strategic-management concepts. 2. Identify the steps in preparing a comprehensive written case analysis. 3. Describe how to give an effective oral case analysis presentation. 4. Discuss special tips for doing case analysis. Oral Presentation— Step 1 Introduction (2 minutes)

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    advertising analysis

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    their product is better than their competitors? Who is their target audience? How do the pharmaceutical companies protect their new drug investment? In 1998 Celebrex (celecoxib) was approved by the FDA. Through several mergers and acquisitions‚ Pfizer became the owner of Celebrex in 2004. (en.Wikipedia.org‚ 2013) In 1999 Merck and Co. Inc. introduced a new drug to treat arthritis. It was called Vioxx (rofecoxib). The drug was marketed worldwide. It was marketed in 80 countries and used by 84

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    Emerging Markets (Buss4)

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    Emerging Markets is used to describe a country in the process of rapid growth and industrialisation Opportunities- Strong Economic Growth /Rising consumer incomes and growing ‘middle-classes’/Opportunities for joint ventures with local businesses Threats- Culture/varying customer needs/Difficult to protect ideas from competition due to inadequate laws/Infrastructure could be poor‚ making distribution and marketing difficult The US soft drinks giant announced a 6% rise in operating revenue to $11

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    Leadership Style at Coca-Cola Company - May 4th‚ 2011 ________________________________________ The Coca-Cola Company (NYSE: KO) is a beverage retailer‚ manufacturer and marketer of non-alcoholic beverage concentrates and syrups. The company is best known for its flagship product Coca-Cola‚ invented by pharmacist John Stith Pemberton in 1886. The Coca-Cola formula and brand was bought in 1889 by Asa Candler who incorporated The Coca-Cola Company in 1892. Besides its namesake Coca-Cola beverage‚ Coca-Cola

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    Why Do Nike-Bear Spread?

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    Starbucks - Bear spread Nike - Bull spread Pfizer - Butterfly‚ Straddle & Strangle For Starbucks we bet on down-move from the stock‚ which at that time (March 11th) had a 4-month average price of $75.23 and a current price of $75.03. We built a Bear Put Spread with a long position on 77.5-strike put and a short position in a 70-strike put. We

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    Ex4 F4500

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    Solutions: SAMPLE 2: EXAM 4: FINA 4500 Short Questions / Problems Section: (84 points) Q1. (12 points) The table below presents bid-ask quotes for British Pounds (BP) from several currency dealers around the world. Currency Dealer in Zurich Hong Kong London New York Bid/Ask Quotes for BP $1.4463-71 $1.4471-76 $1.4469-75 $1.4460-70 a) In order to take advantage of locational arbitrage‚ a currency speculator should: (i) Buy BP from the New York dealer at the ask price

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    Ch 7-8 Exam Study Guide

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    1 Covered interest arbitrage refers to: a. making a riskless profit off of exploiting a mispriced forward rate. b. making a riskless profit off of mispricing in crossrates. c. making a riskless profit off of different spot rates from two different banks. d. None of the answers are correct. correct: a 2 You observe the following bid-ask quotes from Dragon Bank and Skytel Bank for the Euro: $1.25-$1.28 and $1.27-$1.29. Is there a profit from locational arbitrage? a. yes‚ the profit is $0.02/Euro

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    Psychology Homework. Outline research that has shown about culture variations. Another study about culture variation is Tronick et 01. (1992). He studied an African tribe called the Efe who live in extended family groups. The infants were looked after unlike western mothers‚ they were breastfed by different women. However‚ they did sleep with their own mother at night. The conclusion was that despite such abnormal ways‚ the infants‚ at six months‚ still showed one primary attachment. Another

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