"Ii introduction to the toothpaste market of sri lanka and its segmentation" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 25 of 50 - About 500 Essays
  • Good Essays

    Market Segmentation and Consumer Profile Segmentation is sometimes referred to as differentiated marketing. Instead of trying to sell just one product to the whole market as in mass marketing‚ different products are targeted at different segments. This is a form of niche marketing. To be effective‚ firms must research and analyses the total market carefully to identify the specific consumer groups or segments that exist within it. Below are some examples of market segmentation: Computer manufacturers

    Premium Marketing

    • 488 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Toothpaste Industry

    • 1008 Words
    • 5 Pages

    Toothpaste Industry Market in India and Analysis of Consumer Purchasing behavior Submitted By Rohan Kumar Pattnaik-11BM60108 Akash Krishnatry-11BM60106 Sourabh Chaturvedi-11BM60013 Yash Mehta-11BM60116 Abhishek Thampan-11BM60126 TOOTHPASTE INDUSTRY: AN OVERVIEW The toothpaste history in India can be tracked back from 1975 with 1200 tonnes of toothpaste produced by the toothpaste industry. Prior to the toothpastes Oral Hygiene was the domain of local homemade powders and ayurvedh practitioners

    Premium Toothpaste Colgate-Palmolive Population

    • 1008 Words
    • 5 Pages
    Good Essays
  • Good Essays

    3.1 Market Segmentation Market segmentation refers to the process of dividing a market into a smaller group of buyers with distinct needs‚ characteristics‚ or behaviors that might require separate marketing strategies or mixes. The marketers of Haagen-Dazs in Malaysia have tried different market segmentation variables to find out the best method to market structure. The characteristics that used are geographic and demographic. 3.1.1 Geographic Segmentation Geographic segmentation divides the

    Premium Marketing

    • 726 Words
    • 3 Pages
    Good Essays
  • Best Essays

    reference to Hutch Sri Lanka”. STUDENT NAME: Muhammad Naveed Zafar STUDENT ID: T21200674 SUPERVISOR: Mr Nalin Abeysekera Table of Contents Table of Contents 2 1 Introduction: 3 2 Study Back Ground: 4 2.1 Table 1- Number of Sri Lankan Mobile Subscribers in Millions 5 3 Study Area: 6 3.1 Hutch Telecom: 6 3.2 Hutch Sri Lanka advertisement: 7 3.3 Public Relation activities: 8 3.4 Least Customer Satisfaction: 8 3.5 SWOT ANALYSIS OF HUTCH SRI LANKA: 8 4 Research Objectives

    Premium Advertising Mobile phone Sri Lanka

    • 3816 Words
    • 110 Pages
    Best Essays
  • Good Essays

    Sony China Market Segmentation Memorandum Date: To: From: Subject: October 27‚ 2014 Richard Lopez Hernan Alvarez Sony Targets Laptop Consumers In China Sony VAIO is the best computer that serves the needs of every customer and is not comparable at all. From the conducted 760 surveys‚ 18 percent are grouped in the segment of entertainment lovers. Then 88 percent of all the entertainment lovers plan to by a laptop within the next 12 months‚ according to Exhibit 8. Therefore‚ there are approximately

    Premium Sony Marketing

    • 506 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Analyze of Market Segmentation of Coca-Cola Individuals with different product requirements have heterogeneous needs. Market segmentation is the process of differentiation a total market into subgroups consisting of people who demand similar products. A market segment composes of individuals‚ groups or organizations with special characteristics that incline them to have similar product needs. It allows the companies to provide better demand satisfaction. Moreover‚ consumer markets can be characterized

    Premium Coca-Cola Marketing Cola

    • 322 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Fashion Channel Market Segmentation Fashion Channel Market Segmentation SWOT Analysis Strengths 1. Specialist in fashion-oriented programming 2. Appeals mostly to women between 35 and 54 3. Attracts premium pricing 4. Operates under the basic cable package Weaknesses 1. Operations not fully diversified 2. Section of management is reluctant to accept change 3. Satisfaction level of TFC’s customers is on the decline 4. Lack of market segmentation Opportunities 1. Advertisers are ready

    Premium Marketing Strategic management

    • 1248 Words
    • 5 Pages
    Powerful Essays
  • Satisfactory Essays

    Table of contents Introduction ... 01 Economy & Employment In Sri Lanka ... 02 Sri Lanka National Statistics ... 05 Globalization & Sri Lanka ... 07 Singapore Economy ... 09 Singapore National Statistics ... 11 Impact on economy & employment In Sri Lanka ... 13 Introduction This assignment is done on Globalization and the good and the bad effect it brings to the economy and the employment in Sri Lanka. Main Date Source used was Wikipedia

    Premium Inflation Economy Sri Lanka

    • 4025 Words
    • 17 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Segmentation‚ Targeting and Positioning:- 5.1 Product Market:- ZCLC is an emerging industry that has ended up to be the most crucial demanding entity of today’s rapid paced world. Expanding measures of families have been witnesses‚ who have ended up subject to dual wages‚ which has created the need of the day care industry. There are more than 300 offices in the range that give comparative administrations to ZCLC‚ each of these comprise of high customer base‚ and is definitely a lucrative business

    Premium Employment Management Economics

    • 533 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Market segmentation of the Nike company Demographic Segmentation Demography segmentation they include age‚ race‚ family income‚ and education level‚ among others.Besides‚ it was observed that the majority of the respondents consist of professional from various fields like engineers‚ software professionals‚ working executive etc. who effective form 38% of our database. While 36% were students from various fields. Others constitute designers and athletes etc. the further study is carried on the buying

    Premium Athletic shoe Nike, Inc.

    • 3626 Words
    • 15 Pages
    Powerful Essays
Page 1 22 23 24 25 26 27 28 29 50