The Value profile of Bulgarians according to Hall and Hofstede When we talk about intercultural communication‚ we consider culture as a set of beliefs‚ ethics and values that determine the behavior of nations. Edward T. Hall divided cultures according to their ways of communicating‚ into high-context and low-context cultures. Low-context cultures are cultures‚ which need explicit verbal words and information‚ in order to fully understand the message. On the other
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Table of Contents Executive Summary 1 Introduction 2 Porter’s Five Forces and Competitive Strategy Threat of Rivalry 3 Threat of New Entry 4 Threat of Substitute Products 5 Bargaining Power of Buyers 6 Bargaining Power of Suppliers 7 Recommendation of Porter’s Five Forces Strategies 8-9 Hofstede’s Cultural Dimensions 10-13 Recommendation
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study on globalization of IKEA Jean Oct.15.2010 IKEA which may be the world’s most successful global retail has grown into a global cult brand with 230 stores in 33 countries that host 410 million shoppers. To achieve global success‚ IKEA took some actions‚ for example‚ in order to avoid the costs associated with shipping the product all over the world. IKEA works with suppliers in each of the company’s big market and IKEA had to adapt it offerings
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can be self-defeating. Behind this concept is the idea of supply chain management‚ which is the network of organizations and individuals who are involved in producing and delivering products to the end users. Thus‚ a home furnishing company such as IKEA is a part of a supply chain that includes the suppliers of raw materials‚ component manufacturers‚ transporters‚ retail stores and end customers. In the past it was often the case that the relationship with the suppliers was competitive rather than
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Group presentations about Hofstede’s cultural dimension 1. A brief presentation of Geert Hofstede and his background Geert Hofstede was born 2 October 1928 in Haarlem. He is a Dutch social psychologist that did a pioneering study of cultures across modern nations. Geert has made these models that classified culture along four different dimensions – Power Distance Index‚ Individualism versus Collectivism‚ Masculinity versus Femininity‚ Uncertainty Avoidance Index‚ Long Term Orientation versus Short
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1. Using China and United States as National Culture Level: PDI IDV MAS UAI LTO Power Distance Index Individualist Masculinity Uncertainty Avoidance Index Long-Term Orientation Indulgence East China 80 20 66 30 87 24 West United States 40 91 62 46 26 68 Power distance is defined as the extent to which the less powerful members of institutions and organisations within a country expect and accept that power is distributed unequally. For China‚ PDI is high at 80 and it means China is a
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Before doing any type of business in China one must get familiar with the Chinese business culture. According to Hofstede’s analysis‚ China ranks very high in long term orientation‚ very low in individualism‚ high in power distance‚ and average in masculinity and uncertainty avoidance. In my opinion I still believe these behaviors or cultural dimensions are very accurate. The culture here believes in overcoming obstacles over time which is part of Hofstede’s long term orientation dimension. This
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IKEA (Canada) Ltd. is a furniture operations company that offers “quick assembly” furniture with 15% lower price than its competitors. IKEA’s success brought imitators‚ such as Sears. In order to analyze IKEA’s competitive position in the Canadian Furniture Industry as well as Sears competitive threat‚ a model of competitive rivalry was used. IKEA and Sears both compete against each other in multiple markets across Canada‚ they both have market commonality and resource similarity. The Sears catalogue
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the invitation for IKEA to have a representative appear on the upcoming broadcast of the German Video Production? The offer to have a representative appear on the upcoming broadcast of the German Video Production seems like a total set up. This movie sounds like it is totally geared towards tearing down the corporation’s credibility‚ etc. If a representative goes‚ most likely there will be set questions created by the group that made this video in attempt to incriminate IKEA on camera. I would
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The Geert Hofstede Cultural Dimension Business Essay This chapter is divided into two sections. The first section defines culture‚ its importance in international business and the various cultural dimensions for working globally. The next section describes the culture of India and U.K. and reviews the impact of culture on the working of Hilton Hotel Group in both the countries. Finally‚ it ends with a brief summary. CULTURE Hofstede (2003) defines culture as “the collective programming of mind
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