MKT 307 Wednesday‚ January 16‚ 2008 Retail can occur in more than just a store (i.e.‚ Doctor’s Office‚ Hair Salon‚ etc.) As long as there is a monetary transaction; can be tangible or IN-tangible What is RETAILING? RETAILING is a set of business activities that adds value to the products and services sold to consumers for their personal or family use. A RETAILER is a business that sells products and/or services to consumers por personal or family use. THE CHANNEL OF DISTRIBUTION
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Role of CRM in Retail CRM has been defined as a process; as a strategy‚ a philosophy‚ a capability‚ or as a technological tool .However‚ CRM is definitely more than just technology. While technology is a key enabler‚ it is only a means to the end and most authors view CRM as a combination of strategy and information systems focusing company’s attention on customers in order to serve them better (Chan‚ 2005). CRM is considered to unite the potential of relationship marketing strategies and
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A PROJECT REPORT On COMPREHENSIVE STUDY OF RETAIL LOANS undertaken at “PUNJAB NATIONAL BANK LTD” For the partial fulfillment of award of degree “MASTER OF BUSINESS ADMINISTRATION” 2009-2011 SUBMITTED TO:- SUBMITTED BY:- Ms RITU GUPTA Abhishek ROLL NO. 558/MBA/09
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Obedience in Society Growing up‚ children are taught to obey authority figures such as parents and teachers. As you grow older‚ adults are expected to obey the rules and regulations of the workplace enforced by their employer; and citizens are expected to abide by the laws imposed by the government. Usually the act of obedience becomes habit‚ because people do not want to face the consequences that would be due to happen otherwise. One question however‚ what happens when an individual’s better
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Organization Studies http://oss.sagepub.com/ Social Remembering and Organizational Memory Michael Rowlinson‚ Charles Booth‚ Peter Clark‚ Agnes Delahaye and Stephen Procter Organization Studies 2010 31: 69 originally published online 12 November 2009 DOI: 10.1177/0170840609347056 The online version of this article can be found at: http://oss.sagepub.com/content/31/1/69 Published by: http://www.sagepublications.com On behalf of: European Group for Organizational Studies Additional
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Chapter 1: Organizations and Organization Theory Current Challenges of Organizations • Globalization o Markets‚ technologies‚ and organizations are becoming increasingly interconnected • Ethics and social responsibility o The list of execs and major corporations involved in financial and ethical scandals continues to grow • Speed of responsiveness o Globalization and advancing technology has accelerated the pace at which organizations in all industries must roll out
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(Students may be asked to perform a viva if required by the tutor to verify their understanding of the subject matter - date and time to be advised by the tutor). YOUR TASK: Students are to select a new product launch campaign for given brand from a market of their choice and analyse‚ evaluate and assess the Media tools. Outline * Brief Background on the market and competition * Identify communication objectives * Target group * Brand Positioning * What are the media
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On “CRM practices in Retail Sector” Submitted to: Prof. Sushil Chaurasia Tolani Institute of Management Studies Submitted by: Neha Das Retail sector is one of India’s fastest growing sectors with a 5% compounded annual growth rate. Retail is India’s largest industry. It accounts for over 10% of the India’s GDP and around 8% of the employment. Driven by changing lifestyles‚ strong income growth and favorable demographic patterns‚ Indian retail is expected to grow 25%
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their active guidance‚ help‚ cooperation & encouragement‚ I would not have made headway in the project. I would like to express my sincere thanks to Major P.K.Das (GM-HR‚Grasim Industries) who gave me the opportunity to work with such an esteemed organization. I owe profound sense of regards & gratitude towards Mr.Sujit Kumar (Manager- HR) who has continuously guided me & supported in all the tasks by giving me valuable insight into issues like the meaning of HR practices‚ its uses‚ objectives and tools
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rock band‚ named Imagine Dragons. Imagine Dragons is a band originated in Las Vegas‚ Nevada in 2008. This song was written in 2012‚ in the album Night Visions. Demons is the third single released in the album. The reason why I choose this song is because it has many deep messages and tells the audience about the true reality. The band consists of 4 members: Daniel Reynolds‚ Daniel Sermon‚ Daniel Platzman and Ben Mckee. Daniel Coulter Reynolds is the lead singer of the group‚ Imagine Dragons. He was
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