CASE 3 HARRAH´S ENTERTAINMENT: Hitting the CRM jackpot ANDREA HERNÁNDEZ PAULA BELTRÁN NICOLÁS LATORRE LORENA LEHMANN MARIA FERNANDA ROJAS Presentado a: LUIS FERNANDO CORREA MERCADEO GRUPO 2-1 ESCUELA INTERNACIONAL DE CIENCIAS ECONÓMICAS Y ADMINISTRATIVAS UNIVERSIDAD DE LA SABANA 15 DE AGOSTO DE 2014 BOGOTÁ D.C 2014-2 HARRAH´S ENTERTAINMENT: Hitting the CRM jackpot 1. BACKGROUND 2. UPDATING 3. PEOPLE
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The entertainment in the 1920s was the birth scream of the modern because of the radio‚ sport icons‚ and writers. In the roaring 20s the radio had open entertainment for americans. An example of this would be that‚ approximately 50 million americans listened to their radios as the boxing match between Jack Dempsey and Gene Tunney happen. The radio allowed Americans to listen to entertainment instead of reading about it in magazines or in newspaper. The radio is a birth scream and modern because people
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Marketing refers to channeling the gap between service and product providers to service and product seekers.also known as a way of satisfying needs. The marketing Mix or the "4 P’s" are: product place promotion price The concept of "4 oh g’s s" is replaced by the concept of "7 p’s" they are product price place promotion people positioning packaging These are employed to satisfy a target market’ or target demographic (the pool of potential customers). Example: Product: Procter and
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Pow 14 imp 1. conner Douglas 1. Problem statement. A wealthy king has 8 bags of gold that gives to some of his most trusted friends. All the bags have the same weight and the same amount of coins in the bags is all of the gold in the kingdom. Although‚ the king herd that a local woman received a gold coin. The king knew that it had to be one of his coins so he wanted to find the lightest bag in 3 weightings. But his court mathematician thought it could be done in less‚ so I need to find
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COMPANY Case Harrah’s Entertainment: Hitting the CRM Jackpot Joseph‚ a 30-something New Yorker‚ recently went on a weekend trip to Atlantic City‚ New Jersey‚ where he hoped to stay at one of his favorite Harrah’s resorts and enjoy some gaming and entertainment. Unfortunately for Joseph‚ he picked a weekend when all the hotels were booked solid. But after swiping his Harrah’s Total Rewards card to play the tables‚ the pit boss came by and directed him to the front desk. He was told that a
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the market‚ the iPhone 5 and Galaxy S3. Both are advanced and improved smartphones that have applications to organize and simplify daily duties‚ however‚ have keen differences that distinguish its likeability to the people. Nonetheless‚ the iPhone 5 and Galaxy S3 indeed have several similarities and differences in design and structure. Apple’s iPhone 5 materials used to create their products are still the best. Around 20% thinner and lighter than the iPhone 4S‚ the iPhone 5’s glass and aluminum monolith
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The 3 A’s of Awesome By: Neil Pasricha Name: Bedour Ali Abdullah Section: 15 Neil Pasricha Niel Pasricha was born in September 17‚ 1979. He is an author and speaker characterized by his advocacy of positivity and simple pleasures. He is best known for his book‚ The Book of Awesome‚ which is a New York Times best seller and been a best seller from 2010 to 2014. He is also an established speaker and his TED talk‚ The 3 A’s of Awesome‚ is ranked as the "9th Most Inspiring" TED talk with over 2
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Workplace Organisation 5 S’s WHAT IS 5S? • Developed by the Japanese • Workplace Organisation and Housekeeping System • Helps Create a Better Working Environment and a Consistently High Quality Process THE 5S PRINCIPLES • SEIRI – Organisation • SEITON – Orderliness • SEISO – The Act of Cleaning • SEIKETSU – The State of Cleanliness • SHITSUKE - The Practice of Discipline WHY DO IT? QUALITY EFFICIENCY 5S SAFETY ELIMINATING BREAKDOWNS EFFICIENCY • Time is wasted looking for tools‚ equipment
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IMP Case Analysis Pete Garcia BUS680: Training and Development December 14‚ 2014 Dr.: Amy Hakim Ashford University IMP Case Analysis 1. Would a TNA be needed in this situation? Why or why not? If yes‚ who would you want to talk to? When it comes to (TNA) training needs analysis being needed for the IMP situation‚ I believe that it is necessary. For example‚ being that there is a division difference in the company that requires an individual’s prerequisite to uphold an essential
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Entertainment in 1900’s Vs. Now There are many differences between the 1900’s and now‚ we have discovered a lot of amazing technology and ways to be entertained since the 1900’s. A few of those technologies are televisions‚ radios‚ and cellphones. Entertainment has influenced our generation a lot and has changed significantly over the years. Entertainment back in the 1900’s was definitely more active and social than how our generation calls “entertainment” now. Teenagers in the 1900’s would actually
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