COUNTRY REPORT ON CUSTOMER LOYALTY IN RETAIL SECTOR WITH SPECIAL EMPHASIS ON TESCO Submitted By: Rajat Kaul A1808709003 2009-2011 Submitted To: DAVID OGLE TABLE OF CONTENT Chapter 1 Introduction Introduction Aims and Objectives Chapter 2 Literature Review The Concept of Loyalty Loyalty Programs in India Chapter 3 Methodology Research Methodology Comparative Analysis Chapter 4 Analysis
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OBJECTIVES OF THE STUDY * Understanding retail staff in terms of knowledge‚ skill‚ attributes * design exercise for testing competencies * Defining the factors for success in jobs (i.e.‚ work) and work roles within the organization * Assessing the current performance and future development needs of persons holding jobs and roles REASON TO CHOOSE THIS PARTICULAR TOPIC: Over the past 10 years‚ human resource and organizational development professionals have generated a lot of interest
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ABSTRACT CRM (Customer Relationship Management) is an integrated approach to identifying‚ acquiring‚ retaining and delighting customers. The purpose of this thesis is to analyze the impact of Customer Relationship Management Process on Customer Retention with reference to Banking Sector. We describe the objectives of Customer Relationship Management (CRM) in Customer Retention which is very important for the survival of companies in today’s competitive environment. CRM helps organizations maximize
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FDI in Retail is a Great Opportunity Much of the reaction to the opening of retail sector does not take into account an important fact: businesses fail The Union government‚ after the recent petrol price increase‚ may be in a mood for reforms. Opening multi-brand for foreign direct investment (FDI) seems to be the next logical step. Thinking about international retailers‚ the US-based retailer Wal-Mart often springs to mind. Wal-Mart is symbolic of foreign retailers so this is not surprising. It
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consumer purchases products. Indian Retail Sector Indian retail industry is the largest industry in India‚ with an employment of around 8% and contributing to over 10% of the country ’s GDP. According to this year’s Global Retail Development Index‚ India is positioned as the leading destination for retail investment. There are about 300 new malls‚ 1‚500 supermarkets and 325 departmental stores being built in the cities very soon. The Indian retail sector is now worth about $250bn (£140bn) a
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“BRIDGING THE SKILL GAP IN THE INDIAN RETAIL SECTOR” OVERVIEW OF INDIAN RETAIL INDUSTRY: Indian robust macro and micro economics fundamentals‚ such as : 1. robust GDP growth 2. higher incomes 3. increasing disposal income 4. favorable demographics and supportive government policies These will accelerate the growth of the retail sector. Indian retail industry is perhaps one of the most challenging‚ dynamics and exciting markets to operate in. India is an economy of $1.43 trillion
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Rajasthan‚ Madhya Pradesh and Karnataka. Duke‚ Wall-Mart’s CEO opined that FDI in retail would contain inflation by reducing wastage of farm output as 30% to 40% of the produce does not reach the end-consumer. In India‚ there is an opportunity to work all the way up to farmers in the back-end chain. Part of inflation is due to the fact that produces do not reach the end-consumer‚ a similar trend was noticed when organized retail became popular in the US. The government has added an element of social benefit
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European Petroleum Retail Sector MarketView CBRE Global Research and Consulting September 2013 RENTS STABLE SALES MODERATE GROWTH FUEL VOLUMES SLOWING DOWN BUSINESS CONFIDENCE CONSUMER CONFIDENCE OVERVIEW The West and North European service station networks consolidated further in 2012. Growth was reported in Central and Eastern Europe. Market Overview Country Specific Sector Performance Austria Belgium Bulgaria Czech Republic Denmark France Germany Hungary Italy Netherlands Norway Poland
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Impact of Foreign Direct Investment (FDI) in India’s retail sector. ABSTRACT: Retailing in India is one of the pillars of its economy and accounts for about 15 percent of its GDP. Organized retailing is absent in most rural and small towns of India. Supermarkets and similar organized retail stores account for just 4 percent of the market. The main fear of FDI in retail trade is that it will certainly disrupt the livelihood of the poor people engaged in this trade. The opening of big
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SOCIAL MEDIA AND ITS IMPACT ON CUSTOMER RELATIONSHIP MANAGEMENT Word Count: 3132 Submitted in partial fulfillment of the requirement for the Degree of Post Graduate Program In Management by Kunal Verma(08P084) Under the Guidance of Prof. Neelu Bhullar Management Development Institute‚ Gurgaon Contents Social Media and CRM .................................................................................................................... 3 Impact of Social Media on CRM ...............
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