SWOT Analysis Indian Premier League (IPL) Strengths • The Indian Premier League (IPL) is based upon the Twenty20 cricket game which should be completed in 2 ½ hours. That means that is fast-paced and exciting‚ and moreover it can be played on a weekday evening or weekend afternoon. That makes it very appealing as a mass sport‚ just like American Football‚ Basketball and Soccer. It is appealing as a spectator sport‚ as well to TV audiences. • The IPL has employed economists to structure its
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Introduction The Indian Premier League (IPL) is a Twenty20 cricket championship league in India. It was initiated by Lalit Modi and the Board of Control for Cricket in India (BCCI)‚ after an altercation between the BCCI and the Indian Cricket League.[1] The league is headquartered in Mumbai‚ Maharashtra‚[2][3] and is currently supervised by BCCI Vice President Rajeev Shukla‚[4] who serves as the league’s Chairman and Commissioner. It is contested by eight teams as of 2013‚ consisting of players
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Double Blind Peer Reviewed International Research Journal Publisher: Global Journals Inc. (USA) Online ISSN: 2249-4588 & Print ISSN: 0975-5853 Impact of Television Food Channels on Society By Suhail Aziz Zaidi‚ Sehrish Suhail Zaidi & Muhammad Akram Naseem University of Lahore‚ Pakistan Abstract - The objective of this is paper to study the impact of TV food channels on society‚ with respect to economic‚ social and psychological aspects. Survey method is used to collect the primary data. In subcontinent
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Brand IPL touches the sky Mumbai: After capturing the hearts and minds of millions all across the world‚ Indian Premier League has now crossed another landmark. According to a recent study by a UK-based brand valuation consultancy‚ the brand value of the IPL has more than doubled to USD 4.13 billion (over Rs 18‚000 crore) from USD 2.01 billion in 2009. Interestingly‚ brand IPL has a higher valuation than English Premier League club Manchester United‚ which is valued close to USD 3 billion.
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In its sixth season‚ the IPL has sustained its viewership incredibly well. What it has not been able to achieve are consistent full houses at all stadiums. A perfect example would be the Hyderabad stadium‚ which had empty stands. It is here that the IPL can learn from different city-based sports leagues in the USA and UK. The marketing strategies used by these leagues cannot be used by the IPL because of the obvious differences‚ but there are a few good initiatives that can help improve the brand
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------------------------------------------------- The Indian Premier League (IPL) is a professional league for Twenty20 cricket championship in India. It was initiated by the Board of Control for Cricket in India (BCCI)‚ headquartered in Mumbai‚Maharashtra[3][4] and is supervised by BCCI Vice President Rajeev Shukla‚[5] who serves as the league’s Chairman and Commissioner. It is currently contested by nine teams‚ consisting of players from around the cricketing world. -------------------------------------------------
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discussed earlier‚ advertising creates and sustains an ideology of consumption and it is a social force affecting Indian homes today. Therefore‚ its impact should be analyzed. Advertising is a social institution and a necessary social evil. Advertising is a social institution and its cost and benefit should be evaluated to determine the total impact of advertising on our social welfare the issue is not whether advertising is perfect‚ but whether the benefits of advertising outweigh the costs making
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How? / What? / When? / Where? / What next? / References < > TeleScope A focus on the nation’s viewing habits from TV Licensing Contents Foreword / Executive summary / How? / What? / When? / Where? / What next? / References 2 < > Foreword Television today creates an environment which is largely imperceptible for the simple reason that we are so immersed in it. This report from TV Licensing‚ which I am pleased to introduce‚ makes us aware of this environment by asking the right questions
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The Impact Of Reality TV on the Teenagers in Mumbai Nimish Satpute St. Andrews College Instructors : Prof. Meenakshi Kamat : Prof. Jenny Benoy Abstract Reality-based television programming has become a dominant force in television over the past seven years and a staple of most networks’ primetime lineups. This relatively quick change in the television landscape and the sudden increase in viewers’ consumption of reality television
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Title: -The Impact of watchingTelevision for Children The Case of Children watching Television in Ethiopia Chapter One 1. Introduction 1.1 Back Ground Television (TV) has its good side. It can be entertaining and educational‚ and can open up new worlds for kids‚ giving them a chance to travel the globe‚ learn about different cultures‚ and gain exposure to ideas they may never encounter in their own community. Shows with a prosaically message can have a positive effect on kids
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