examines the important role of social media to public relations practitioners. The researcher wants to investigate the innovation of social media through the case study of Obama presidential campaign and public health issue. Moreover social media can bring destruction to the organization‚ if the user misuses the social media. Social media has brought a new challenge to the society. The researcher use intensive interview and focus group toward public relations practitioners to explore how important the
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Impact of the digital revolution on society The Revolution in digital communication technology is proceeding and bringing new technologies to everyday life at break-neck speed. Most key technologies are still evolving and will do so beyond 2005. The ground-breaking evolution of the technologies will have a profound effect on the work styles on every individual. More often than not people of all sectors either he is a teacher‚ researcher‚ staff member or an administrator will greatly depend on technology
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The Evolution of Public Relations in Today’s Business World By: Brett Hutchinson BUS600-051512: Management Communications with Technology Tools May‚ 28th 2012 Topic: Public Relations Public Relations is a pivotal part of any business because it is the direct line of communication between the business and the public. It is not just the voice of the business‚ but also the ears of the business. A business has to know and understand the general publics’ needs and concerns; it also has to build
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Prince William’s Impact on Global Development In today’s society‚ the exposure of the media is seen on a global scale (Goodman 2011‚ Barnes 2011: 72). Celebrity aid has been on the rise since the 2000s and remains to play a dominant role in influencing significant world issues such as oppression‚ poverty‚ and misery (Brockington‚ 2014). Holding a majority of power over the public‚ celebrities are either idolized as positive role models or ridiculed as negative contributors in terms of their dedication
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good product generates its own PR. That‚ in a nutshell‚ is the success of Anna Hazare’s anti-corruption movement. The movement seemed to have a life of its own. Yet‚ it was a very successful PR exercise at the same time‚ and this is what leading public relations and communications firm Hanmer MSL has examined in this case study‚ the first of the thought leadership studies that Hanmer MSL’s new content service plans to put together on a regular basis. Anna Hazare took up an issue that affects the
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Impact of Culture on Negotiating Styles: in Relation to Hofstede’s Dimensions of National Culture Abstract An effective business negotiation is very significant in achieving a successful business relationship. As the businesses expand globally‚ so do the conflicts between the interacting parties. These conflicts only get amplified if the interacting parties are from different cultural background. An individual ’s cultural background plays a big role in his perception‚ which affects his
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well as execution level of the advertising sector of the nation. With the objective of enhancing my knowledge and learning from the real work scenario‚ I joined Prisma Advertising as a working internee. This report includes about the work of Public Relation (PR) Department of Prisma Advertising. This report has been prepared to make understand the duties and responsibilities of PR executive and how it makes difference in the media. Chapter 1 of this report basically consists the introduction and
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language and culture of Pakistan FM radio stations. The research was carried out through interviews from experts and questionnaires from the general public. The language used in FM channels affects people in various ways. Radio Jockeys should use the correct tone and vocabulary and promote our national language through FM channels. Its effect on the society is great as people learn language and are greatly influenced from FM language. Introduction Background: FM or frequency modulation means the
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The Arab- Israeli conflict is still an unresolved issue with many negotiations‚ riots and victims and still no permanent solutions along with a tense climate. But what is the reason behind this hostility and what was the short term impact of the Second World War amongst so many other factors on the political relationships between the Arabs‚ Israel and foreign powers will be the subject of our enquiry. The Second World War left its stigma on many countries and amongst those where the Arab countries
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THE APPLICATION OF INFORMATION TECHNOLOGY AND IMPACT ON INDIVIDUALS‚ SOCIETY AND ORGANIZATIONS This essay seeks to evaluate application of IT in a chosen workplace and the impact it has had on individuals‚ society‚ and in organisations. It will also look at how IT application has impacted human life in terms of day to day activities in the last decade. I have chosen to look at IT applications in my household as I am currently unemployed. My household has seen an increase in use of IT appliances
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