Executive Summary: Nowadays‚ the service industry‚ especially banks‚ faces increasing competition. In such environment‚ differentiation is necessary. The general purpose of this thesis is to understand how a bank can achieve differentiation based on a marketing approach. Two research questions will respectively examine the three additional P’s of the marketing mix (People‚ Presentation or Physical Evidence and Process) and the Customer Relationship Management as possible differentiators. To fulfill
Premium Marketing Bank Customer relationship management
decades? Has the overall outcome of the changes been greater stability in the banking sector? Discuss the respective roles of asset and liability management in modern banking. Deregulation‚ innovation and globalisation has changed the way banks run from asset management to liability management‚ as well as the change from ‘mono’ to ‘multi-tasking’ and the increased competition in the sector as well as risk. The banking system has evolved drastically from the traditional mono-tasking institution
Premium Bank Debt Financial services
India during the ’great recession’ India during the ‘Great Recession’ Introduction: Economists called the financial crisis of the 2007 - 2009 as the “Great Recession”‚ since it is a critical factor and vital cause for the failure of many businesses and significant influencer that has worsened many economies. After US busted out the housing bubble‚ this raised the rates of sub-prime and mortgage rates. India‚ the country which is fully an export driven economy like many other countries‚ the GDP
Premium Economics Monetary policy Central bank
sectoral matrix of credits and deposits‚ and banks’ branch networking‚ among others. The restructuring policy of SAP‚ also‚ brought deregulations in the Nigerian banking system which encouraged many new banks to enter into the Nigerian banking industry‚ the results of which were shown in intense competition within and without the Nigerian banking industry. This increased competition resulted in banks seeking for clients and designing services that would meet clients’ needs and wants. Consequently‚ Nigerian
Premium Marketing
Abstract Online banking is one of the newest internet technologies where multiple benefits are available for both financial institutions and customers. It has enhanced efficiency in the banking sector which has positively impacted on profitability. It reduces some operational cost and enhances the transaction between financial institution and its customers. Online banking or internet banking is much better and faster than previous technology such as ATMs or Electronic fund transfer at the point
Premium Bank Online banking
IMPACT OF TECHNOLOGY IN INDIAN BANKING SECTOR LAVANYA. D(AUTHOR) RESEARCH SCHOLAR ST.PETERS UNIVERSITY‚ CHENNAI & Dr. R. GAYATHRI(CO-AUTHOR) ST.PETERS COLLEGE OF ENGINEERING AND TECHNOLOGY. CHENNAI LIST OF CONTENTS SL.NO PARTICULARS PAGE NO 1. PROJECT ABSTRACT 3 2. VARIOUS METHODS OF MONEY 4-6 TRANSFER THROUGH ONLINE 3. NEFT/RTGS 7-8 4. EXAMPLE 8-10 5.
Premium Credit card Bank Debit card
UNIVERSITY OF MUMBAI PROJECT ON CYBER CRIME IN BANKING SECTOR SUBMITTED BY ASHA VASHUMAL AHUJA PROJECT GUIDE Prof. Mrs. MINAL GANDHI BACHELOR OF MANAGEMENT STUDIES SEMESTER V (2009-10) V.E.S. COLLEGE OF ARTS‚ SCIENCE & COMMERCE‚ SINDHI COLONY‚ CHEMBUR – 400071 Page 1 of 79 UNIVERSITY OF MUMBAI PROJECT ON CYBER CRIME IN BANKING SECTOR Submitted In Partial Fulfillment of the requirements For the Award of the Degree of Bachelor of Management By ASHA VASHUMAL AHUJA
Premium Fraud Computer crime Crime
The recession in the US market and the global meltdown termed as Global recession have engulfed complete world ecomony with a varying degree of recessional impact. World over the impact has diversified and its impact can be observed from the very fact of falling Stock market‚ recession in jobs availiability and companies following downsizaing in the existing available staff and cutting down of the perks and salary corrections. Globally the financial sector sacking the existing base of employees in
Premium Economics Recession Balance of payments
In the world of banking and finance nothing stands still. The biggest change of all is in the‚ scope of the business of banking. Banking in its traditional from is concerned with the acceptance of deposits from the customers‚ the lending of surplus of deposited money to suitable customers who wish to borrow and transmission of funds. Apart from traditional business‚ banks now a days provide a wide range of services to satisfy the financial and non financial needs of all types of customers from the
Premium Bank
Women Empowerment in India Women empowerment in India is a challenging task as we need to acknowledge the fact that gender based discrimination is a deep rooted social malice practiced in India in many forms since thousands of years. The malice is not going to go away in a few years or for that matter by attempting to work at it through half-hearted attempts. Formulating laws and policies are not enough as it is seen that most of the times these laws and policies just remain on paper. The ground
Free Gender Discrimination