TOPIC: A STUDY ON CUSTOMER RELATIONSHIP MANAGEMENT PRACTICES IN SELECTED MULTI BRAND RETAIL STORES IN SALEM DISTRICT. NAME: J.GOPI‚ M.B.A‚ (Ph.D)‚ DESIGNATION: ASSISTANT PROFESSOR & PLACEMENT OFFICER‚ DEPARTMENT OF BUSINESS ADMINISTRATION / TRAINING & PLACEMENT CELL. INSTITUTION: AVS COLLEGE OF ARTS & SCIENCE‚ RAMALINGAPURAM‚ ATTUR MAIN ROAD‚ SALEM - 636106. E-MAIL ID: gopimba.lecturer@gmail.com MOBILE NUMBER:
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The Retail Stores Data Breaches Of 2014 Student’s Name Institution Affiliation THE RETAIL DATA BREACHES OF 2014 In today’s world information security has been taken as a prominent issue‚ and cybercrimes has been rising at a higher level even the security experts are tired of the online game. Each valuable time there is always a malware installed underground phishing or stealing customer’s information via credit cards or debit cards. Security experts from various hubs
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Impact of design on maintainability Those involved in the maintenance of the built environment will invariably‚ at some stage‚ wish to be able to turn back the clock to the time of the design development. How often do we look at a building and think how wonderful it looks‚ without considering the practicalities of its maintenance? Similar consideration should also be given at the time of procuring refurbishments and adaptations‚ etc. Where the original design may have had some shortcomings‚ this
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Facilities Layout Facilities layout refers to the arrangement of all equipment‚ machinery‚ and furnishings within a building envelope after considering the various objectives of the facility. The layout consists of production areas‚ support areas‚ and the personnel areas in the building Need of Facilities Layout The need for facilities layout arises both in the process of designing a new layout and in redesigning an existing layout. The need in the former case is obvious but in the latter
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PLANT LAYOUT Introduction – Plant layout is very essential and needs consideration and attention from the very beginning so as to avoid subsequent problems. Though one can think of several layouts but the best one is obviously the one‚ which is both very systematic and cheap. It is arrangement of machines‚ scientific use of work area‚ easy and convenient transport system‚ easy sorting out of materials and processing different parts. Since the area has already been selected
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Kevin Lane Keller Conceptualizing‚ Measuring‚ and Managing Customer-Based Brand Equity The author presents a conceptual model of brand equity from the perspective of the individual consumer. Customer-based brand equity is defined as the differential effect of brand knowledge on consumer response to the marketing of the brand. A brand is said to have positive (negative) customer-based brand equity when consumers react more (less) favorably to an element of the marketing mix for the brand than
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Danaher Comparing the Effect of Store Remodeling on New and Existing Customers Although retailers invest millions of dollars in redesigning‚ refreshing‚ and remodeling their stores‚ it is unclear that such large investments are worthwhile. Prior research has indicated that remodeling has only a short-term effect. However‚ a previously unexplored area is its effect on those who visit the store for the first time after it is remodeled (new customers) versus those who had visited before
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&Technology Journal of Emerging Knowledge on Emerging Markets Volume 4 November 2012 T he retail industry in India is emerging as a one of the largest industries estimated to account for more than 10 per cent of the country’s GDP and around 8 per cent of the employment. Its highly dynamic and fast growing nature has put India on the threshold of a major shake-up to become the next retail boom area. Despite global slow-down and economic recession faced by most of the established as well
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A STUDY OF BRAND LOYALTY TOWARDS THE ORGANIZED RETAIL STORES Research Project Report Submitted to the Punjab Agricultural University in partial fulfillment of the requirements for the degree of MASTER OF BUSINESS ADMINISTRATION in MARKETING MANAGEMENT (Minor Subject: Economics) By Akhil Bhardwaj (L-2010-BS-01-MBA) Department of Business Management
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What is a Plant Layout? Definition of Plant Layout Plant Layout is the physical arrangement of equipment and facilities within a Plant. The Plant Layout can be indicated on a floor plan showing the distances between different features of the plant. Optimizing the Layout of a Plant can improve productivity‚ safety and quality of Products. Uneccessary efforts of materials handling can be avoided when the Plant Layout is optimized. This is valid for: - Distances Material has to move - Distances
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