operations strategy is influenced by customer and business prospective and where in a standard value chain you would expect to see your chosen topic addressed Contents Operations strategy 3 INTRODUCTION 3 OPERATIONS STRATEGY 6 OPERATIONS STRATEGY PROCESS 8 Easy Jet Case Study 11 OPERATIONS STRATEGY: CONTENT 18 Conclusion 21 References 23 Operations strategy Explain how operations strategy is influenced by customer and business prospective and where in
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Case Questions: Sears‚ Roebuck and Co. vs. Wal-Mart Stores‚ Inc. Answers must be posted to Compass. You may work in groups of no more than four people. Be sure to remember to submit ALL names and UINs on the assignment. 1. How do the retailing strategies of Sears and Wal-Mart differ? How does each firm operate their business/attempt to create value? The major difference in these two companies’ retailing strategies‚ according to their filings in 2014‚ lies in the ways they expand their sales
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Pirtskhelava Tamar Bichiashvili Anna Martiashvili Nino Makatsaria Natia Pachikashvili Mikheil Abashidze Case #3: Kmart and Sears: still stuck in the middle? Kmart Company History Kmart had been established in 1962 by its parent company S.S. Kresge as a discount department store offering the most variety of goods at the lowest prices. Un- like Sears‚ the company chose not to locate in large shopping malls but to establish its discount stores in highly visible corner locations. During
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standardized product to its customers‚ Burger King has attempted to capture market share by offering its customers the flexibility to customize. The advertising slogans‚ Have It Your Way by Burger King vs We Do It All For You by McDonalds explains the difference in production methods. Therefore‚ the operational strategy has direct implications on the process flow‚ the output‚ the human resource management and the bottom line of each company. McDonald’s uses a batch process to cook hamburgers (Exhibit
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Efficiency: Some variation form the industry averages is evident‚ but this may simply reflect seasonal sales fluctuations. The efficiency of JB Hi Fi Ltd Company includes inventory turnover‚ debtors turnover and creditors turnover. Inventory turnover is the measure and evaluate corporate buy stock‚ production‚ selling back the status of the comprehensive management indicators. In 2009 and 2010‚ JB Company has inventory turnover 65days and 57days respectively. And Harvey Norman Company has 91 days
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at both Sears and Kmart‚ the two have decided to merge creating one entity named Sears Holdings. Kmart has agreed to buy Sears for $11 Billion. This puts Sears Holdings at the third largest retailer behind Wal-Mart and Home Depot. Although Wal-Mart is a direct competitor with Kmart‚ Sears Holdings goal is not to compete with Wal-Mart directly‚ but find areas that have been overlooked by other retailers‚ and take advantage of the expanded line of products the new company has to offer. Sears has had
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Business Administration-MBA Semester 4 MK0006 – Services Marketing and Customer Relationship Management - 2 Credits (Book ID: xxxxxxx) Assignment Set- 1 (30 Marks) Note: Each question carries 10 Marks. Answer all the questions. Q.1 a. What do you mean by physical evidence in services? Give examples. (5 marks) b. Write a note on service development. (5 marks) Q.2 a. Briefly explain the terms “customer expectation” and “customer perception”. (6 marks) b. What are the different bases for segmentation
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1. How do the retailing strategies of Sears and Walmart differ? Company Background-Sears • Founded in 1891‚ operated solely as a catalog business • In 1924‚ expanded into retail stores in shopping mall ▫ Sold a variety of merchandise including apparel‚ cosmetics‚ jewelry‚ electronic‚ household appliances…. • Early 1980s‚ faced with declining market share ▫ Target audience of middle class female shoppers ▫ Slogan ”Come see the softer side of Sears” Company Background-Walmart • Founded in 1962‚ opened
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Plan to Rescue Sears BACKGROUND Edward Lampert purchased Kmart in 2003 and Sears‚ Roebuck& Company in 2004 when they were almost bankrupt. Sears holdings have been operating both Sears and Kmart stores since 2004. According to factSet‚ sears holdings had cash and short-term investments of about 2.09 billion dollars since its creation until January 2011. In mid-January 2011‚ a report by national retail federation stated that the sales of Kmart dropped by 4.4%‚ and this placed Sear Holding at a state
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Relationship and Trust in Sales Process Nowadays‚ the goal of selling shifts from just give the product to customer to craft the best solution and bring value for customer‚ through the relationship and trust that are already built by salesperson with the potential buyer‚ which could be a competitive advantage‚ especially for companies that offer products or services in highly competitive markets‚ the relationship and trust become key differentiators that are hard to match and even harder for rivals
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