"Impact of the marketing environment on individual travel and tourism businesses and tourist destinations" Essays and Research Papers

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    Environmental Impacts of Tourism * The history of tourism closely shows that the environment has contributed to the birth and progress of tourism. * The term “environment” connotes both human and physical characteristics. Speakers and writers often refer to human environment‚ physical environment or a combination of both. * A term that describes the human and physical characteristics of an area is preexisting forms. BENEFITS 1. Environmental Awareness Tourism has created environmental

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    How cultural environment impacts the marketing Culture Culture as described by Herks‚ M. cited by Rai University (n.d) “culture may be viewed as the sum total of man’s knowledge‚ beliefs‚ arts‚ morals‚ loves‚ customs and any other capabilities and habits acquired by man as a member of society”. It is the totality way of life for a man. The other definition by Hofstede (1980) cited by Jones‚ D. & McCarthy‚ J. (2004) states that “culture as the collective programming of the mind which distinguished

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    19TH FEBUARY 2013 Tourism is a social‚ cultural and economic trend which entails the movement of people to countries or places outside their usual environment for personal or business purposes. These people are called visitors and tourism has to do with their activities‚ some of which imply tourism expenditure (UNWTO 2007). According to Mowforth and Munt (1998)‚ “it is an industry that facilitates not just the movement of people going from one country to another‚ but the accompanying mass displacement

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    Market Survey By: Dr C. VETHIrAJAN IMPACT OF TOURISM ON INDIAN ECONOMY Tourism can generate maximum employment opportunity because of a large number of subsidiary industries. September 2008 and a 3.3 per cent growth in passenger traffic through September. The negative trend intensified during 2009‚ exacerbated in some countries due to the outbreak of the AH1N1 influenza virus‚ resulting in a worldwide decline of 4 per cent in 2009 to 880 million international tourist arrivals‚ and an estimated 6 per

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    SOCIO CULTURAL IMPACTS OF TOURISM The socio-cultural impacts of tourism described here are the effects on host communities of direct and indirect relations with tourists‚ and of interaction with the tourism industry. For a variety of reasons‚ host communities often are the weaker party in interactions with their guests and service providers‚ leveraging any influence they might have. These influences are not always apparent‚ as they are difficult to measure‚ depend on value judgments and are often

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    Top 10 US travel destinations for 2014 While Lonely Planet’s Best in Travel 2014 covers global must-sees‚ including Chicago and Texas‚ here we delve a bit deeper and showcase the top 10 places in the US that should be on travelers’ radars in the coming year. There’s something for all – beachcombers‚ nature lovers‚ beer aficionados‚ history buffs‚ road trippers‚ dice rollers – from every corner of the land. Whether quietly emerging destinations or perennial favorites‚ these places have new or timely

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    Introduction to Marketing Environment Firms are affected by lots of different things; a firm’s marketing environment is made up of all of the things that affect the way it operates. Some of the factors in a firm’s marketing environment can be controlled by the firm but some are uncontrollable. Firms need to understand their marketing environment so that they can make the most of positive factors and manage the impact of negative factors. The market environment is a marketing term and refers to

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    Entrepreneurial Marketing Chapter 3 THE PHILIPPINE MARKETING ENVIRONMENT Written Report Group 1 Alba‚ Alyanna Marie Cleofe‚ Rancel Delos Santos‚ Ferdinand Espos‚ Norman Linag‚ Stephanie Macasojot‚ Jellie Roxas‚ Derick Villarosa‚ Christilyn INTRODUCTION We all know that the modern economy has affected the marketing practices and philosophies. The study of marketing must continue in understanding the marketing opportunities. We will discover that marketing is not enclosed

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    contributed to one declining destination (Cyprus) and one developing (Greece) in the European travel market. Developing destination: Greece Greece is also known as Hellenic Republic‚ the first country in Europe to advance civilization‚ Greece is one of the most visited country in Europe locate in southern Europe near Albania‚ Turkey‚ Bulgaria‚ and Rep. Macedonia. Greece is the home of the Olympic Game; Olympic game is popular in Greece‚ also across the world. People love to travel there because of the

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    Chapter 1 Introduction Marketing for Hospitality and Tourism ©2006 Pearson Education‚ Inc. Upper Saddle River‚ NJ 07458 Marketing for Hospitality and Tourism‚ 4th edition Kotler‚ Bowen‚ and Makens “Marketing is so basic that it cannot be considered a separate function. It is the whole of business seen from the point of view of its final result‚ that is‚ from the customers point of view…Business success is not determined by the producer‚ but by the customer.” -Peter Drucker ©2006 Pearson Education

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