a- Define Marketing environment. The marketing environment represent a complex array of threats opportunities for the organization‚ and can sometimes seem difficult to categories. Generally speaking the marketing environment can be divided into two areas: the external environment and the internal environment. The external environment is concerned with everything that happens outside the organization‚ And the internal environment is concerned with those marketing factors that happen within the organization
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Socio-cultural Impact of Eco-Tourism Dr. Anjani Kumar Abstract Ecotourism is entirely a new approach in tourism. Born in its current form in late 1980s‚ ecotourism came of in age in 2002‚ when the United Nations celebrated the “International year of Ecotourism. Today’s market place is becoming greener and more environmentally sensitive than ever‚ with 85 percent of the industrialized world does citizen believe that the environment is the number one public
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Discuss the environmental and social impacts of tourism in the UK and consider whether the benefits exceed the costs. Tourism is a fast growing industry and a valuable sector‚ contributing significantly to the economy (“The Social & Cultural Impacts of Tourism”‚ n.d.). It has been generally accepted that tourism is‚ for the most part and with relatively few exceptions‚ beneficial to both generating and destination countries (Holloway‚ 2009‚ p. 114). Some researchers are less sure that this
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Social and cultural impact of tourism on women IVAYLO LOZANOV NIKOLAOS SELLAS NIRAJ GURUNG Page 1 of 18 REPORT Table of contents TITLE PAGE 1 1.0 Abstract……………………………………………………………………………………………..3 2.0 Introduction……………………………………………………………………………………....3-5 3.0 Literature Survey………………………………………………………………………………...5-6 4.0 Methodology……………………………………………………………………………………....6-7 5.0 Results………………………………………………………………………………………………7-15 6.0 Conclusion…………………………………………………………………………………………
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TOURIST INFRASTRUCTURE PROVISION VERSUS SUCCESSFUL DESTINATIONS CASE STUDY: LANGKAWI ISLAND Jamil Jusoh & Badaruddin Mohamed School of Rousing‚ Building & Planning Universiti Sains Malaysia‚ 11800 Penang‚ Malaysia. ABSTRACT Malaysian government has been spending more than US86 million from its annual budget every year for tourism promotion. Since tourism has been identified as the second most important sector of the economy after manufacturing‚ nearly 30% of the budget allocation is channeled towards
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Inter- Organizational Integration in Travel and Tourism Industry Anas Najdawi eBusiness Management Section‚ S.S. ISUFI University of Salento Lecce‚ Italy anas.najdawi@ebms.unile.it Abstract—This paper will present a general description of an on going PhD research that belongs to the eTourism research field. Mainly‚ this research is concerned with leveraging interorganizational integration for destination management organizations in the travel and tourism industry by using Service Oriented
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Understanding tourist motivation concerning the term dark tourism with a focus on Alcatraz Table of Content 1. Introduction 3 2. Abstract 4 3. The definition & development of dark tourism 5 4. The different types of Dark Tourism 6 4.1. Holocaust Tourism 6 4.2. Battlefield tourism 6 4.3. Cemetery Tourism 7 4.4. Slavery-Heritage Tourism 7 4.5. Prison tourism 7 5. Motivation factors vary from person to person. 7 5.1. Belonging to a particular community and education 7 5.2. Concept of Schadenfreude
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changes in external environment factors have impacted on business over the last 5 to 10 years. Also‚ this paper will examine the environmental forces that are relevant to the business and discuss the rationale behind the environmental forces. Moreover‚ it presents an outline why other factors and forces may not be relevant to this business. Finally‚ this paper will identify and discuss the forces that may effect on business over the next decade or so supplemented with a proposed marketing strategy. Small
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on Blackpool Access to Information The Internet – what is the official tourist board for Blackpool and what information does it offer to tourists? http://www.visitblackpool.com/ is the official tourist board for Blackpool and it offers a lot of information on hotels‚ attractions‚ events‚ breaks‚ holidays & tourist information. It also gives information on how to get around the area‚ where to park and where to travel to. What is the official website for Blackpool Pleasure Beach? What information
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ABSTRACT Tourism sector has become the third largest source of income from foreign exchange in Malaysia and Melaka is one of the most significant tourism destinations in Malaysia. Tourism sector has helped Malaysia in many ways. Some of the positive sides are that it helps to increase Malaysian quality of life‚ and promote Malaysia as a fine and save country to visit. As a world class tourism destination nominated by UNESCO in 2008‚ Melaka has served many tourists throughout the world. Since
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