Chapter 5: Scanning Marketing Environment Analyzing needs and trends in the Macroenviroment Trends ▫ is a directional or sequence of events that some have momentum and durability. ▫ Has longevity‚ is observable across several market areas and consumer activities and is consistent with other significant indicators occurring or emerging at the same time(Faith Popcorn) Faith Popcorn points to 16 Trends in the Economy 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Anchoring Being Alive Cashing Out Clanning
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In the tourism industry‚ travel agents‚ tour operators etc. are considered the intermediaries (distributors). Their main task is to bring buyers and sellers in the field together and reduce transaction and supply/ownership costs between buyer and seller‚ instead of completely eliminating an intermediary (such as a distributor). Benefits of Tourism Intermediaries For the producer: * they are able to sell in bulk (for example: hotels) and might be able to transfer a certain risk to the
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Tourist Spots in Philippines Photos and Images Explore the Philippines. Take a peek at Filipinos’ history and culture mirrored by century-old churches‚ ancient forts and modern museums. See the best of nature in our white-sand beaches and three-layered virgin forests. Discover the Philippine islands. Blessed with an extensive coastline‚ the Philippines is ringed with unspoiled beaches and first-class resort facilities. Its deep-blue‚ crystal-clear waters offer about 40‚000 square kilometers
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1 | Tawang‚ famous for its Buddhist monastery‚ is situated in ……….. | | | Arunachal Pradesh | | | | Nepal | | | | Mizoram | | | | Tripura | | 2 | Which of these Tiger Reserve is not in Madhya Pradesh? | | | Kanha Tiger Reserve | | | | Ranthambore Tiger Reserve | | | | Pench Tiger Reserve | | | | Bandhavgarh Tiger Reserve | | 3 | The official name of Golden Temple is ………….. | | | Guru Nanak Darbar | | | | Shri Hazur Abchalnagar
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crisis‚ health crisis‚ social changes‚ customer preferences‚ war/terrorism. Tourism market consists of all potential customers sharing a particular need/want‚ who might be willing/able to satisfy it by buying a tourism product. Sustainable development achieving growth in a manner that does not deplete the natural & built environment & preserves the culture of the local community. Sustainable tourism all forms of tourism development‚ management & operations that maintain the environmental‚ & economic
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topic of the research study was “Information technology can improve the productivity of travel and tourism operation”. In this research questionnaire has been developed to collect data for the research study. The sample of the study was based on fifty-nine respondents. In first chapter introduction‚ aims and objectives were stated. In second chapter researcher explain independent variable (travel and tourism) and dependent variable (information technology)‚ their history and factors. In chapter
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Chapter 1: Introduction Chapter Introduction This dissertation focuses on the development of ‘Slow Food’ in Malaysia as stated in the Sin Chew Happy Sunday Special (24 June. 2007‚ p2)‚ that the ‘fast’ lifestyle has been adapted widely all over the world; regardless of work‚ competition‚ production and even eating. In the need of haste‚ people resort to fast food and convenient has resulted in people lack of flavourful‚ quick and healthy food to keep the bodies strong (www.bonjukmalaysia.com)
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Recently‚ Indian government adopted a multi-pronged approach for promotion of tourism‚ which includes new mechanism for speedy implementation of tourism projects‚ development of integrated tourism circuits and rural destinations‚ special capacity building in the unorganized hospitality sector and new marketing strategy. A nation wide campaign‚ for creating awareness about the effects of tourism and preservation of our rich heritage & culture‚ cleanliness and warm hospitality through a process
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Task 1 Assignment 2.1 Evidence for P1 Scenario Some of my group went on a trip to a different country and missed a unit which covers the travel and tourism business environment. I will be giving them a short description for the following aspects of the business environment. These are the factors which I will be writing about: Public sector Private sector Geographical sector Importance to UK and international economy Public sector Public sectors are run by the government. The government
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Tourism 1) Background and Trends 2) Reasons for growth in Tourism 3) Impacts of growth in Tourism 4) Sustainable Tourism 5) Approaches to Sustainable Tourism 1) Background and Trends Tourists: Persons travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business and other purposes. Tourist destination area: A place that tourists travel to Tourists generating area: A place where tourists come from (source) Tourism:
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