"Impact of the marketing environment on individual travel and tourism businesses and tourist destinations" Essays and Research Papers

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    The Size and Economic Impact of the Hospitality and Tourism industry: Tourism is a massive industry in New Zealand. It has a major consequence on the rest of the economy from the employment it provides to a major percentage of the workforce (9.6% of the total workforce in New Zealand)‚ thereby contributing to the Gross Domestic Product (GDP). The tourism growth in New Zealand is the outcome of the numerous of options that the hospitality industry offer visitors from all over the world. Some of

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    Tour and Travels

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    DAVE TOURS & TRAVELS Duniya ki sair kar lo 16/02/2013  Executive summary At Dave Travels (India)‚ we are specializing in designer tours for individuals‚ groups‚ corporate‚ and Wildlife Tours in North & central India. So far we served over hundreds of groups and Foreign Individual Travelers from around the world. Our Years of Experience & wide range of travel services ensures a comfortable and enjoyable tour to Agra .The tour packages offered by us have been designed so as to get the best

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    future success of a firm. As a consequence‚ firms are increasingly interested in understanding the factors influencing and driving customer retention. One factor that has an impact on customer retention is the growing use of the internet channel. Nowadays‚ consumers have the tendency to shop online. Thus‚ a good internet marketing plan would help an organization to position their product or service in such a manner that the target audience can be reached. Yet‚ there are some difficulties that companies

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    History of Tourism

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    http://www.ukessays.com/essays/tourism/history-and-structure.php history and structure of the travel and tourism industry Introduction Tourism is seen as one of the main industries in the world. "The World Travel and Tourism Council (2001) indicated that tourism creates more than ten percent of the global economic output and 1 in 10 jobs worldwide". "Tourism starts with the wealthy‚ with images of prestigious visits to seaside resorts and spas‚ Grand Tours and the activities of business enterprisers

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    Project on Tourism

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    ACKNOLDGEMENT I express my sincere thanks to Mr. Inder Lal Bansal Owner of SOTC Franchisee for giving me an opportunity to undergo a project on “find out the potential and awareness of SOTC brand as well as creating awareness amongst the people of NCR region” and understanding the whole process of booking. I would also like to take the opportunity to thank Mr. Kapil(Sales Executives)‚ Mr. Gaurav(Sales Executives-WFT)‚ Mrs. Dimple Mucchal (FIT)‚ Mrs. Bhavna Tandon(FIT) and all the other employee

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    Diversity Impact on Individual Behavior Behavior refers to the actions or reactions of an object or organism‚ usually in relation to the environment. Behavior can be conscious or unconscious‚ overt or covert‚ and voluntary or involuntary. Behavior is controlled by the nervous system; the complexity of the behavior is related to the complexity of the nervous system. Generally‚ organisms with complex nervous systems have a greater capacity to learn new responses and thus adjust their behavior.

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    Developing destination: Moscow Hotels industry: The Moscow’s Mayor has decided that he wanted to turn the government building into more hotels. The government which is situated in the middle of the city is to be considering into turning it into a hotel as they believe that this will breathe new life to Moscow. By adding more hotels they hope to succeed in investing in the top-end and mid-end hotel and hostels. In Moscow there are already 40‚375 hotel rooms with 27% being international hotel chain;

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    Dark Tourism

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    Objectives The aim of the report is to study dark tourism and discuss what are the issues generated by the evolution of this phenomenon. 1.2 Scope The report includes a definition of dark tourism‚ the history‚ a description of its target markets with its marketing implications‚ the push and pull factors and the various impacts caused and the challenges faced. Lastly‚ conclusions will be drawn. 2.0 Main Discussions 2.1 Definition Dark tourism is demarcated as encompassing the visitation to

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    7 Popular Marketing Techniques For Small Businesses Before your business starts marketing a product‚ it helps to create an ideal customer who you want to reach with your promotional materials. Once you have your ideal customer‚ you have a plethora of techniques to pick from. Most of these are low cost/no cost methods (sometimes called guerrilla marketing) and you may use different ones at different stages of your business cycle‚ or you may utilize them all at once from your business’ inception

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    Contents I) INTRODUCTION 3 1. General Introduction 3 2. Market 3 II) MARKETING ENVIRONMENT 4 1. Micro – Environment 4 2. Macro – environment 4 2.1 The Economic Environment 4 2.2 The Cultural Environment 5 2.3 The Natural Environment 6 2.4 The Demographic Environment 7 III) MARKETING MIX 7 1. Target Market 7 2. Price 8 3. Product 8 4. Distribution 9 5. Promotion 10 IV) LESSON 13   I) INTRODUCTION 1. General Introduction Type: Public (NYSE: DIS) Year of establishment: 16/10/1923 Industry: Media and

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