The push and pull motivational theory is referred by Dann 1977‚ the research of the theory explained why people travel and the tourism motivations of traveling. Dann 1997 mentioned that the reasons of pushing people go to travel are being anomie and ego enhancement. The push factor is related to the personal social- psychological motives‚ such as they want to escape from the routine of daily life to seek for some relaxation‚ the boredom might lead them to have the motivation of traveling. These are
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BTEC National Award (Level 3) in Travel and Tourism Student Name: Teacher: Mrs van Niekerk | Date assignment issued: 21/01/2013 Final Completion Date: 03/05/2013 | Welcome to your third assignment for BTEC Travel and Tourism. In order to make sure that you complete the unit on time and meet all your deadlines‚ you will find that the assignment is broken down into key tasks. Each task
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The essay The industry of tourism develops every year. People find out tourism extremely popular‚ it helps to develop the positions in every country‚ but it has some disadvantages. It is obvious that tourism can be different and on of it the sustainable tourism. Many people believe that sustainable tourism (or ecotourism) should not be advertised as it is just a marketing ploy. However‚ from my point of view‚ sustainable tourism is an essential thing of every country and government should include
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TITLE: Tourism Slogan It’s effectiveness in Marketing the Country A. Introduction In the past few months‚ news of the Department of Tourism’s (DOT) new slogan for attracting tourists into the country quickly spread. Apparently‚ the DOT’s replacement for “WOW Philippines” is “Pilipinas‚ Kay Ganda”. The tourism department received a lot of criticisms about the change. Critics questioned the rationale behind the change and whether using the local language will attract tourists. WOW Philippines
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Basic Forms of Tourism: * Domestic tourism: * Is the tourism of resident visitors within the economic territory of the country of reference * Inbound tourism: * Is the tourism of non-resident visitors within the economic territory of the country of reference * Outbound tourism: * Is the tourism of resident visitors outside the economic territory of the country of reference * Internal tourism: * is the tourism‚ of both resident and non-resident visitors‚ within
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Sanchez Charlotte Parré Graziella Maria Ottarda Buskerud University College TABLE OF CONTENTS: TABLE OF CONTENTS: 2 I-BACKGROUND INFORMATION ABOUT THE EVENT: 3 II- INTRODUCTION: 4 III-ANALYSIS OF THE MARKETING ENVIRONEMENT WITH TOURISM TO JUSTIFY OUR TARGET MARKET: 5 1) Competitors: 6 IV-DISCUSSION OF SEGMENTATION AND POSITIONING: 6 V-DETAILED ANALYSIS OF OUR TARGET MARKET: 7 VI-THE 4 Ps (PRODUCT‚ PLACE‚ PROMOTION‚ PRICE): 7 1) Prices: 7 2) Place: 9 3) Promotion: 10 4) Product:
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Tourism in Malaysia Tourism means activities that occur when tourists travel and staying in places outside their usual environment for not more than a year for business‚ leisure and etc. It is the second largest foreign exchange earner‚ after manufacturing. Positive impact of tourism industry on economy 1. Contributed to foreign exchange earnings Tourism expenditures and the export and import of related goods and services generate income to the host economy and can stimulate the investment necessary
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1.0 Introduction This is an assignment which aims to introduce the background of Tanjung Sepat. Tanjung Sepat was names after a little freshwater fish called “Ikan Sepat”. It is located at Kuala Langat‚ along the Strait of Malacca. It is two-hour drive from Kuala Lumpur. Most of the residences are Chinese. This is because the first settlement was Chinese. Fishing is the first profit earning activity at Tanjung Sepat. Now it has developed in to a popular small town. This is because of growing of
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CARLA JANE ARMAS BSRTM 2-D The Geographical Elements of the Tourism System 1. The places of origin of tourists – the tourist-generating areas. Represent the homes of tourists‚ where journey begin and end. Examine the features that stimulate demand for tourism‚ include the geographical location of an area; its socioeconomic and demographic characteristic. These areas represent the main tourist markets in the world. Major marketing functions of tourist industry are found here‚ such as tour
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Table of Contents Introduction 1 Types of Tourism 1 Tourism Industry 2 Management 2 Planning……………………………………………………………………………………………………………………………………3 Leading…………………………………………………………………………………………………………………………..…….….3 Organizing ………………………………………………………………………………………………………………………….…...3 Controlling……..………………………………………………………………………………………………………………………..4 Other Aspect ………………….…………………………………………………………………………………………………………........4 Conclusion……………………………………………………………………………………………………………………………………
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