Case study on electronic company By Garima Dandeliya MBA-I(A) ABSTRACT • There was a electronic gadgets manufacturing organization wanted to launch a device which measure blood pressure at home with fixed price at Rs. 3000 per piece. This firm had no proper channel of distribution. This device help a person to measure his blood pressure at any place whether in home or office without having to visit the doctor. By availability of this product it save the time. The company made cold list and hot
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The purpose of this case is to hire a Sales Manager for the company with all the core competences of company. According to the legal view of this case study it falls under the pregnancy discrimination act of 1978 (A framework for human resource management‚ Gary Dessler).This act encompasses discrimination of pregnancy‚ childbirth‚ or any other related medical conditions. The legal and the ethical issues involved in this case is about Gladys pregnancy and Timmy’s response for it. It is ethical for
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Henault March 3rd‚ 2015 Quan901-CH2 Forecasting Lost Sales Case Study Section I: Summary Carlson Department store suffered heavy damage from a hurricane on August 31. As a result the store was closed for four months‚ September through December. Carlson is in dispute with its insurance company regarding the lost sales for the length of time the store was closed. Section II: Problem Identification Two issues to address are the amount of sales Carlson department store would have made if there had
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INTRODUCTION Customer Satisfaction is a person’s feelings of pleasure or disappointment resulting from comparing a product’s perceived performance relation to his/her expectations. If the performance falls short of expectations‚ the customer is dissatisfied. If the performance matches the customer is satisfied. If the performance exceeds the expectations the customer is highly satisfied. Customer satisfaction is a marketing tool and a definite value added benefit.
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THE IMPACT OF CUSTOMER RELATIONSHIP MANAGEMENT IN CUSTOMER RETENTION AND CUSTOMER LOYALTY IN HOTEL INDUSTRY TSANG‚ WAI KIT MATRICULATION NUMBER: 53624975 EDINBURGH NAPIER UNIVERSITY EDINBURGH Dissertation submission for the award of BA (Hons) Marketing Management Date: November 2014 Supervisor: Margaret Chui Word count: 1620 Table of contents Selection Title Page 1. The Background of the Study and Overall Research Aim 3 2. Research Objectives 4 3. Initial
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THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT TO CUSTOMER SATISFACTION AND RETENTION IN PROPERTY AND CASUALTY INSURANCE BROOKE ELLEN LYTTLE Bachelor of Arts in Psychology and Criminal Justice Kent State University May‚ 2003 Submitted in partial fulfillment of requirements for the degree MASTER OF ARTS IN PSYCHOLOGY at the CLEVELAND STATE UNIVERSITY May‚ 2008 This thesis has been approved for the Department of Psychology and the College of Graduate Studies Thesis Chairperson‚ Steven
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D2: REPORT TO ASSESS THE POSITIVE AND NEGATIVE IMPACTS OF CUSTOMER SERVICE AND SALES TECHNIQUES 1.0 TERMS OF REFERENCE: I have been asked to produce a report to assess the positive and negative impacts of the customer service and sales techniques of my selected organisation. The organisation I will be looking at is Clarks. 2.0 PROCEDURE: In order to obtain the relevant information‚ I followed the following procedures: 2.1 I will be using my previous assignment P3 role play which was based on
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Excello Telecommunication Donna Snead ETH/376 Susan Paris Monday 23‚ 2015 Excello Telecommunication had seen many years of profitable sales. But‚ then in 2010 Excello had seen a drop of sales due to competition of their product by overseas manufactures. With all the years that this company had been in business they were now faced with the fact that their earnings estimates were not going to be met. There were many executive managers that were worried about the kind of effect this would have on
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series of events‚ Atomic Company has enjoyed a sharp increase in sales of their Tiger Pants line. The most obvious and immediate pains being felt by management is the inability to predict future sales and the high amount being paid out in sales commissions. While these are legitimate concerns‚ I believe deeper problems exist. The current sales structure divides independent sales representatives into different product lines and territories. This means that an Atomic Company retailer carrying four
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CUSTOMER SATISFACTION ON THE PRACTICES OF THE HOTELS/INNS AND RESORTS IN THE FIRST DISTRICT OF ILOCOS SUR A Thesis Proposal Presented to The Faculty of Graduate School University of Northern Philippines Vigan City In Partial Fulfillment of the Requirements for the Degree Master of Business Administration By: VIVENCIO C. PERALTA JR. 2011-2012 CHAPTER 1 THE PROBLEM Introduction Throughout history
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