BUSINESS RESEARCH YEARBOOK Global Business Perspectives VOLUME XVII 2010 NUMBER 2 RODNEY A. OGLESBY H. PAUL LEBLANC‚ III MARJORIE G. ADAMS EDITORS Publication of the International Academy of Business Disciplines BUSINESS RESEARCH YEARBOOK GLOBAL BUSINESS PERSPECTIVES VOLUME XVII 2010 Number 2 Editors Rodney A. Oglesby Drury University H. Paul LeBlanc‚ III University of Texas at San Antonio Marjorie G. Adams Morgan State University A Publication of the International
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The Business Implications of Social Media Marketing In today’s competitive arena‚ marketing is the essential aspect for every organisation to identify‚ anticipate and satisfy customer requirements profitably as well as to achieve organisational objectives. Different companies are adopting different types of marketing strategies according to the type & size of the organisation‚ their products and services and existing competition in the market place. There are mainly two types of marketing strategies
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Ourania (Renee) Kalouris BA 219 International Business Dr. Morfopoulos 07.20.2010 UNIT 2 CULTURE AND GLOBAL BUSINESS -Individual Project (week 2) CHOICE 1: For an international business person‚ business traveller or expatriate‚ doing business in a foreign country poses some interesting cross cultural challenges. Getting to grips with a country’s business culture‚ protocol and etiquette is important in maximising your potential and getting the best out of your visit.Greece is a
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The Impact of Electronic Business on the Organisation Ronel Smith Information and Communication Technology - icomtek CSIR South Africa rsmith2@csir.co.za Abstract E-business is fast becoming an important initiative for companies to consider‚ one that impacts every aspect of how a business is run. This report investigates the impact of e-business implementation on various aspects of the organisation including; strategy‚ human resources‚ customer relationship management‚ the IT department
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NATIONAL PARK TOURISTS RECORD SYSTEM (A case of Kenya wildlife service) A DOCUMENTATION SUBMITTED ON THURSDAY OF DECEMBER‚ 2012 TO THE DEPARTMENT OF IN INFORMATION TECHNOLOGY OF THE SCHOOL OF COMPUTER & INFORMATION SCIENCES OF MULTIMEDIA UNIVERSITY COLLEGE OF KENYA IN PARTIAL FULFILLMENT OF THE REQUIREMENTS OF BACHELOR OF SCIENCE IN INFORMATION TECHNOLOGY BY NAME: REBECCA O.AMOLO ADMNO: IST-221-018/2010 YEAR OF STUDY: 3 SEMESTER: 2 COURSE: INFORMATION TECHNOLOGY APPROVALS
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Final Global Business Plan Paper Fred Murphy‚ and James Tuminello Learning Team B Global Business Strategies Instructor Alberto Salinas April 26‚ 2010 Regional Alliances and Economic Integration The ASEAN was founded in 1967 to promote the alliances of the countries in Southeast Asia. The current members of the ASEAN are the Brunei‚ Cambodia‚ Indonesia‚ Laos‚ Malaysia‚ Myanmar‚ Indonesia‚ Singapore‚ Thailand‚ and Vietnam (ASEAN‚ 2010) Physical Environment
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The budgeting process and the end product‚ the budget‚ comprise two essential elements of multinational management: planning and control. Planning is the primary function of the budgeting process and the result‚ the budget‚ provides the basis for subsequent monitoring and control of activities. For a multinational firm‚ with geographically dispersed subsidiaries to coordinate and control‚ an ineffective planning and control system can be disastrous. For the typical multinational firm‚ the budgeting
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company’s home country‚ but then‚ foreign subsidiaries are responsible for introducing the resulting innovations to their local customers. The innovation process adopted by Frank’s MNE is: a. globally linked. b. local-for-local. c. center-for-global. d. locally leveraged. C 2. With responsibility for his company’s largely centralized R&D activities‚ Frank worries that the center may not understand local market needs‚ while the subsidiaries may not be committed to innovations developed
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What is integration? What is integration? Thomas Gulledge George Mason University‚ Fairfax‚ Virginia‚ USA Abstract 5 Purpose – This paper aims to provide a clarification of the meaning of the term integration. Design/methodology/approach – A taxonomy of integration definitions derived from the academic and trade literature is developed‚ analyzed‚ and documented. Findings – Integration is a word that is commonly used when discussing enterprise applications. The term integration is inserted
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Regional Integration Over the past few decades globalization has brought tremendous benefits to the world‚ and an even greater reliance on others for products and services. This calls for closer international cooperation to ensure that regional integration is ever more inclusive and works for the benefit of all. There is little doubt that globalization can be a powerful engine for sustained economic growth. Regional economic integration is motivated by a desire to exploit the gains from free trade
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