* About Parle agro- * Parle agro is reputed brand in existing market which is differentiate from other brand. It’s a brand who brought a revolution in market by launching packed mineral water. * Parle agro do compete with other brand and can be identified easily for example * “Mr. Anil Varma is a regional sales manager in Parle agro ‚his day starts with a sip of Taj Mahal Tea‚ He then glances over the business Headlines in Economic Times‚ and gets a refreshing bath with Cinthol
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PROJECT REPORT AT PARLE PRODUCT PVT. LTD‚ BANGALORE A Project Report submitted in partial fulfillment of the requirements For the award of the degree of MASTER OF BUSINESS ADMINSTRATION (Industry Integrated) TO [pic] MADURAI KAMRAJ UNIVERSITY‚ MADURAI BY RAJNESH KUMAR Reg No. A8751221 Under the guidance of Prof. DR. Y. POORNIMA [pic] RAMAIAH INSTITUTE OF MANAGEMENT STUDIES NEW BEL ROAD‚ BANGALORE JUNE 2008 Certificate This is to certify that the project
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PAPER NO. 5 / 2012 Mekong Institute Research Working Paper Series 2012 Factors Affecting Export and Import Trade between Lao PDR and Principle Trade Partners Thanouxay VOLAVONG December‚ 2012 Thanouxay VOLAVONG is a Master’s Degree student of Development and Planning Economics at the National University of Laos (Lao PDR). Currently he works as a teacher at the Department of Economics‚ Faculty of Economics and Business Management‚ University of Laos. He has started working since
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Parle Products company was founded in 1929 in British India. It was owned by the Chauhan family of Vile Parle‚ Mumbai. Parle began manufacturing biscuits in 1939. In 1947‚ when India became independent‚ the company launched an ad campaign‚ showcasing its Gluco biscuits as an Indian alternative to the British biscuits.[2] The Parle brand became well known in India following the success of products such as the Parle-G biscuits and the Thums Up soft drink. The original Parle company was split into
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ON STUDY OF PERFORMANCE APPRAISAL Of Production Department In PARLE Biscuits Limited Bahadurgarh‚ Haryana BY Field Report submitted in partial fulfillment for the degree of COURSE NAME Department of Business Administration University Name CONTENTS 1. Acknowledgement. 2. What is Performance Appraisal? 3. About Parle. 4. Product Profile. 5. Scope of Study. 6. Objectives of Study. 7. Research Methodology. 8. Data
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EXPORT DEFINITION :The term export means shipping the goods and services out of the port of a country. The seller of such goods and services is referred to as an "exporter" who is based in the country of export whereas the overseas based buyer is referred to as an "importer". In International Trade‚ "exports" refers to selling goods and services produced in the home country to other markets.Export of commercial quantities of goods normally requires involvement of the customs authorities in both
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Marketing Management I Parle Cheese Biscuits Submitted by: Group 3 Section B Table of Contents Objectives and Goals Company Profile Situation Analysis Macro-environment Analysis (PESTEL) SWOT Analysis of Parle Competitive Environment Analysis Consumer Behavior Analysis Marketing Strategy (STP) Branding Strategy & Decisions Marketing Mix: Packaging Marketing Mix: Pricing Decisions Marketing Mix: Promotion Decisions Marketing Mix: Place Decisions References
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Campa-cola and used a similar logo. But it failed to catch the fancy of the consumers. Paste captured the market. It had the monopoly as the national drink & over the year developed loyal consumers & an extensive distribution‚ networks & infrastructure. Parle held the market till Pepsi came into the scene in the late eighties. CURRENT STATUS According to estimates the current share of the various segments (approximate) Cola - 57% Orange - 18% Lemon - 13%
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1. HISTORY- PARLE PRODUCTS The original Parle Company was split into three separate companies‚ owned by the different factions of the original Chauhan family. • Parle Products‚ led by Vijay‚ Sharad and Anup Chauhan (owner of the brands Parle-G‚ Melody‚ Mango Bite‚ Poppins‚ Monaco and KrackJack) • Parle Agro‚ led by Prakash Chauhan and his daughters Schauna‚ Alisha and Nadia (owner of the brands such as Frooti and Appy) • Parle Bisleri‚ led by Ramesh Chauhan In 1929 a small company by the name
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New Delhi visited the Parle factory at Bahadurgarh‚ Haryana as a part of their Institute-Industry Interface during the October of 2010. The buses left the college premises at 8 am. In all‚ 240 students pursuing PGDM (General) and International Business (IB) from the batch of 2010-2012 visited the factory in six groups over a span of 3 days from October 11 to the 12th. After arrival at the site‚ the students were received by Mr. Vishal Joshi‚ the HR head of the Parle-Bahadurgarh factory. After
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