because of 2 reasons. The first reason is because I am awesome at running a business‚ and the second reason is because we added a sales person to go from 3 to 4 as well as increasing pretty much everything: Market Research‚ Product Development‚ Quality Management‚ and Advertising and Promotion. The last 2 quarters just hovered around that same number. Quarter 7 was 44‚820 and quarter 8 was 48‚650. So where we were when we bought this company from the losers who couldn’t manage the business was
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According to Kotler (2009) a marketing intelligence system is a set of procedures and sources managers use to obtain everyday information about developments in the marketing environment. A marketing intelligence system also facilitates accurate and confident decision making in determining market opportunity‚ market penetration strategy and market development metrics. Hans Heldin (2010) noted that data must be integrated into the market intelligence systems through proper intelligence for corporate decision-making
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Quality Management in Services Drago Constantin Vasile The Bucharest Academy of Economic Studies‚ Romania E-mail: dragoscv@gmail.com Abstract The actors on the today business stage have no more well-defined roles with clear and rigid borders between them. Hospitality industry in particular is a good example how it has been blurred the roles that customers play in dealing with service providers. The study reveals that customers can influence the quality of hospitality service through performing
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Marketing Intelligence Database Management at Manipal Media Network Limited A project by * Abhishek Gupta * Aishwarya Shetty * Nikhil Modi * Nikita Patel * Pritish Prabhu * Rahul Dara * Reshma R * Rishi Gupta * Sudip Ray * Vaibhav Goswami OVERVIEW OF MMNL Manipal Media Network Limited is a subsidiary of Manipal Group which specializes in printing and publications. Udayavani‚ the flagship publication of the MMNL is a leading daily Kannada newspaper. Its
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Intelligence The study of individual differences in ability in psychology is one of the very oldest areas of psychology. Test assessing individual differences in mental ability have been of great practical value in occupational‚ industrial and educational psychology. The psychology of ability is one of the 4 main branches of individual differences‚ the others being personality‚ mood‚ and motivation. The term “mental ability” or “intelligence” is used to describe a person’s performance on some
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Apart from testing intelligence‚ researchers were also interested in the question of what intelligence actually is. Today’s theories about intelligence are based on four approaches: 1) Psychometric theories try to answer the questions what forms intelligence takes and what its parts are. Important examples of such theories‚ mostly based on data collected from paper-and-pencil tests are: the Standford-Binet and the Wechsler Intelligence Scales (both for adults and children). Using data from such
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Intelligence In the traditional view of China‚ people think intelligence is a person with high IQ and could get high score at the intelligence test. However‚ this should be the biggest misunderstanding at all. A person who can get high grade at the test may just be good at the test‚ and it can never prove the person is intelligence in every field of life. Intelligence is a word to describe a person who is wise. According to my understanding‚ intelligence includes much more
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information‚ concepts‚ and abstract symbols. Intelligence is a process of cognition. "Cognition refers to how we acquire‚ store‚ retrieve‚ and use knowledge" (Matlin‚ 1996). It involves the ability to think(cognitive tasks)‚ solve problems‚analyse situations and learn from experience Intelligence is an abstract concept-It cannot be observed but can be estimated only through individual’s performance on tests and real life situations INTELLIGENCE TESTING It is the estimation of a student’s current
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Measuring Intelligence Individual differences Discuss the main issues involved in defining and measuring intelligence Since the end of the nineteenth century psychologists were studding intelligence and they were trying to find the answer what is the intelligence and how it can be measure? Psychologists have /made a huge progress in the development of measuring intelligence but a little progress in defining intelligence. I will first outline the main issue involved in defining intelligence. I
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Intelligence has been defined in many different ways such as in terms of one’s capacity for logic‚ abstract thought‚ understanding‚ self-awareness‚ communication‚ learning‚ emotional knowledge‚ memory‚ planning‚ and problem solving. Intelligence is most widely studied in humans‚ but has also been observed in animals and in plants. Artificial intelligence is the simulation of intelligence in machines. Within the discipline of psychology‚ various approaches to human intelligence have been adopted
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