The Relationship between Customer Loyalty and Satisfaction Introduction In the past decades‚ there was a controversial issue about the relationship between customer loyalty and satisfaction. Actually‚ it is still a heated debate nowadays. Some people said that customer satisfaction bring customer loyalty‚ while some people believed that customer loyalty affect customer satisfaction. Interestingly‚ very few executives and managers understand the critical difference. The purpose of this paper is
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COMPARATIVE OF CONSUMER SATISFACTION BETWEEN AIRTEL 1 AND VODAFONE CONSUMER A consumer is an individual who purchase or has the capacity to purchase goods and services offered for sale by marketing institutions in order to satisfy personal or household needs‚ wants or desires. According to a statement made by Mahatma Gandhi‚ ‘consumer refers to the following‚ “A consumer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not an outsider
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Factors affecting Customer Satisfaction Customer satisfaction is the overall impression of customer about the supplier and the products and services delivered by the supplier. Following are the important factors that could affect customer satisfaction: * Departmentwise capability of the supplier. * Technological and engineering or re-engineering aspects of products and services. * Type and quality of response provided by the supplier. * Supplier’s capability to commit on deadlines
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Information Use The design of information flow and security is a major concern in any enterprise. Without consistent and proper flow then statistical or decisional errors may occur. Therefore‚ the design of the information stream is a chief concern of the Information technologist. It is also important to safeguard the data from inappropriate viewing. To that end‚ it is important to map out the pattern. This example uses a doctor-patient visit in a medical clinic of the twenty-first century. The
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A STUDY ON CUSTOMER SATISFACTION WITH PANTALOONS CHAPTER 1 INTRODUCTION TO THE STUDY The Indian Retail Industry is the largest among all the industries ‚accounting for over 10 percent of the country’s GDP and around 8 percent of the employment.The Retail Industry in India has come forth as one of the most dynamic and fast paced industries with several players entering the market. Modern retailing has emerged in India in
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INTRODUCTION TO THE STUDY Customer satisfaction is defined as the measurement of how a company’s products or services meet or surpass its customer’s expectations. It is also a measure of how the customer perceives the way the company’s representatives dealt with his or her needs. Customer satisfaction plays an important role in determining the likelihood of an organization’s success and profitability over the long term. It is an important way of business to develop customer loyalty that in turn builds
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Shawn Are you happy with what you eat? All of the small salads‚ nasty vegetable drinks‚ and all of the dietary pills to keep a good looking body for everyone else‚ and to cover up the shame and guilt that you are hiding in the inside? McDonalds is striving and pulling forward to fast food domination‚ not in a negative way but in a positive way. The reasons why is because of the variety of choices you can pick from‚ customer satisfaction‚ and you being happy. The
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1.1 Origin of the Report: Practical orientation and evaluation of banks performance is a part of the BBA program provided by University of Dhaka. The proposed topic is “Customer Service & Measuring Customer Satisfaction of One Bank”. This report is the requirement of the practical orientation. Bank is a service oriented organization. So the practical orientation has been made an integral part of the BBA degree requirement. In this regard I went to One Bank Limited to take a practical exposure
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MEMBER SATISFACTION SURVEY Dear Sir/Madam‚ The British Council Library is conducting a survey to measure the satisfaction level of our members. Kindly send us the filled questionnaires as your responses are very valuable to us. A short summary of the survey results will be provided to you as soon as possible. (Please tick the box which is applicable to you in the place provided) PERSONAL INFORMATION Name (Optional): ____________________________________ Gender: _____________ Age: _____ Education:
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| BB11170684 | | 1.0 Research Topic Factors that affect customer satisfaction in the hotel industry. 2.0 Research Background The English word “hotel” derives from the French word hôtel (coming from hôte meaning host). It refers to a townhouse which is any building that is frequented by seeing visitors. A hotel is an establishment which provides lodging for a paid short term basis. Kotler (1996) defined customer satisfaction as “the level of a person’s felt state resulting from comparing
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