seen in Exhibit 12? What are the underlying drivers of the fluctuation we see in this exhibit? Your analysis should consider full range of implications to the entire channel‚ and not just Barilla. Per exhibit 12 the impact of order fluctuations are as follows: - Creates a bullwhip effect at Barilla. - Resource and material planning becomes cumbersome and inefficient. - Might increase the lead time because of the bullwhip effect. - Reduces overall operational
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Barilla SPA Operations & supply chain management Case study 2012 1 Is there any evidence that Barilla faces the bullwhip effect? If so‚ what causes of the bullwhip effect are present? Barilla has two products lines‚ “dry products representing 75% of sales” and “fresh products representing 25% of sales”. Products are shipped from plants to one of the two central distribution centers (CDCs). Each CDC held about a month’s worth of dry product inventory. There are three types
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Politics had a major effect over the 1990s. Society easily changes whenever politics do. New legislation passed throughout the decade helped in creating a more accepting society. The Americans with Disabilities Act helped by changing people’s views on the disabled. Employers could no longer discriminate and fire them without reason. The handicapped were able to be more included and involved in society because of wheelchair ramps that made it easier to access buildings. With the “Don’t Ask‚ Don’t
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Management Barilla SpA‚ the multinational pasta maker‚ has a long-standing tradition – founded in 1877 by Pietro Barilla in Parma‚ Italy‚ it remains privately held by the fourth generation of Barilla family. The company’s portfolio includes Barilla‚ Mulino Bianco‚ Pavesi‚ Voiello‚ Alixir in Italy‚ as well as the Wasabröd (Sweden)‚ Misko (Greece)‚ Filiz (Turkey)‚ Yemina and Vesta (Mexico) trademarks abroad. The consolidated revenue of the Barilla Group – which includes Barilla and Lieken – increased
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incentives; and a lack of information on which to forecast demand. In addition‚ the increasing variability of Barilla’s dry pasta product (about 800 SKUs) intensifies all the problems mentioned-above. The growing pain caused by bullwhip–effect in Barilla’s dry pasta supply chain can not be ignored. High inventory levels in Barilla’s Central Distribution Centers (CDCs) and in its distributors’ distribution centers represent increasing financial burdens on both Barilla and its distribution partners. The
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Essay A: What was the environment in which you were raised? I was born in Texas‚ but later moved to Pennsylvania when I was four years old. My family and I stayed there until I was in sixth grade at the age of twelve. I mention this‚ because although I didn’t stay in Pennsylvania for long‚ that was where I was raised. Where I learned to ride my first bike‚ where I had my first best friend and my first crush. I was raised in Chambersburg‚ Pennsylvania‚ not because it was where I was grew up‚ but because
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Harvard Business School 9-694-046 Rev.JuneU‚ 1994 Barilla SpA (A) Giorgio Maggiali was becoming increasingly frustrated. As director of Logistics for the world’s largest pasta producer‚ Barilla SpA1‚ he was acutely aware of the growing burden that demand fluctuations imposed on the cornpany’s manufacturing and distribution system. Since his appointment in 1988 as Director of Logistics‚ he had been trying to make headway on an innovative idea proposed by Brando Vitali‚ who had served as Barilla’s
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Barilla SpA - Case Study Table of Contents I. Executive summary II. Issue Identification III. Environmental and Root Case Analysis IV. Alternatives and Options V. Recommendations VI. Implementation VII. Monitor and Control/ Conclusion I. Executive Summary My decision for this case is to implement the Just-In-Time Distribution (JITD) system. Barilla SpA‚ an Italian pasta manufacturer‚ is experiencing amplified levels of inefficiencies and rising
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1. What are the causes of fluctuation? (20 points) Fluctuation of Raw Materials Pasta is produced with various types of raw material‚ including wheat and egg. If the supply of raw materials has high level of fluctuation‚ (which may be caused by weather condition or cost of raising chicken) then the production and supply of pasta will be influenced. Diverse Product Category Barilla’s products are divided into Fresh products and Dry products. The demand for these two distinct
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