in the Marketing Mix refers to two key areas : - 1. Marketing Channels 2.Physical Distribution & Logistics A marketing channel - Comprises individuals and organisations that together ensure the flow of products and services from producer to customers. Zero level (direct supply): For example‚ mailorder books / records‚ direct flight bookings‚ internet sales and bookings. One stage channel: Many FMCGs fall into this category‚ for example‚ branded food stuffs‚ clothing‚ DIY products and cars
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Some marketers‚ feel that the image of a particular channel in which they sell product does not matter- all that matters is that the right customers shop there and the product is displayed in the right way. Others maintain that channel images- such as retail store- can be critical and must be consistent with the image of the product. Take a position and justify: Whether channel images do not really affect the brand images of the products they sell versus channel images must be consistent with the brand
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The southern pine beetle has four life stages; eggs‚ larva‚ pupa and adult. These stages are important in the infestation process of the SPB. Also the infestation process of the SPB consists out of four stages; colonization‚ re-emergence‚ brood survival‚ and emergence. In figure ?? an overview of the process‚ described below‚ is to be found. Thatcher‚ 1981 Colonization the process of colonization involves location of a suitable host tree‚ identification of the tree‚ aggregation of enough
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The Preschool Stage of Development ECE 332: Child Development Marilyn Gomez May 30‚ 2011 Abstract “The years from 3 through 5 are often referred to as the preschool years” (Henniger‚ pg. 107). Preschool is a place where the setting is geared towards mimicking a regular school setting but exposes the young child for the first time to a school. Preschool takes away some of the stress of strictly learning academics and focuses on developing the child’s skills in cognitive‚ motor‚ social‚ emotional
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Stages of adolescent adolescence is a very delicate period in one ’s life. It arouses various internal conflicts‚ as an adolescent is neither a child and nor an adult yet. It is a very challenging period for the parents too‚ as parenting teenagers involves coping with their moods and behavioral changes. There are basically three stages which every child goes through‚ although the ages at which the child experiences these and the duration of each stage varies. Here are the three stages of adolescent
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Developmental psychology is the scientific study of changes that occur in human beings over the course of their life span. Originally concerned with infantsand children‚ the field has expanded to include adolescence‚ adult development‚ aging‚ and the entire life span. This field examines change across a broad range of topics including motor skills and other psycho-physiological processes; cognitive development involving areas such as problem solving‚ moral understanding‚ and conceptual understanding;
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1). Product (Produk) Brand name yang digunakan adalah Indomie. Satu bungkus Indomie standard memiliki massa 85 gram‚ dan terdapat 2 sachet berisi 5 bumbu-bumbuan yang disertakan‚ yaitu kecap manis‚ saus sambal‚ minyak palm‚ bubuk perasa dan bawang goreng. Indomie juga tersedia dalam versi jumbo dengan massa 120 gram (Anonim‚ 2008). Indomie memiliki rasa yang sesuai dengan selera orang Indonesia. Indomie pun selalu berusaha memenuhi keinginan konsumen yang semakin banyak‚ terbukti dengan semakin
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Rostow’s Stages of Growth According to Rostow doctrine‚ the transition from underdevelopment to development can be described in terms of a series of steps or stages through which all countries must proceed. As Rostow wrote in the opening chapter of the The Stages of Economic Growth: This book presents an economics historian’s way of generalizing the sweep modern history... It is possible to identify all societies‚ in their economic dimensions‚ as lying within one of the five categories: (1)
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There are many past and present theorists that came up with their own ideas of how a child develops and the stages to put those developments in. This report will talk about Erik Erikson and the theory that he created to help others in understanding how a child developed. He had created and developed eight well thought out stages that can help anyone to understand how to care for a child when you are a babysitter‚ Child and Youth Care Practitioner (CYCP)‚ parent‚ guardian‚ etc. Rinaldi (2015) explained
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does not happen easily. Good leaders throughout the organisation can facilitate change and help their organisations adapt to external threats and new opportunities. When leading a major change project‚ it is important for leaders to recognise that the change process goes through stages‚ that each stage is important‚ and that each may require a significant amount of time. Leaders are responsible for guiding employees and the organisation through the change process. Stage 1 Leaders establish a
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