1.0 Case Study : Microsoft in India 1. Why does Microsoft’s traditional strategy of one size fits all not work well in emerging markets such as India? There are four main marketing strategies. It can be categorized as Globalization strategy‚ transnational strategy‚ internationalization strategy and localization strategy. As shown in diagram 1.0. Emphasis on local responsiveness high low low
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cent were below 18 years‚ 51.6 per cent belonged to 18-30 years age group‚ 38.4 per cent belonged to 30-50 years age group and 7.4 per cent were above 50 years of age (Crime in India‚ 1998: 266). Thus about half of the offenders were young (18-30 years). The data on age structure of offenders as given in Crime in India are incongruent to youth offenders‚ i.e.‚ offenders in 16-25 years age group. Therefore‚ we interpolated the percentage of offenders in the age groups of 16-21 years‚ 21-25 years
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League‚ the founder of Pakistan‚ didn’t hold the same opinion with the most people. Fearing that their privileged position might be threatened in a democratic India society with Hindu majority‚ the Muslim elite from the All-India Muslim League proposed a plan calling for a separate Islam homeland ---- Pakistan for all the Muslims in India. In order to support their perspective‚ they drew the inspiration from Muhammad Iqbal’s philosophy and poetry and created a new viewpoint called “two-nation theory”
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Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india Increadible india India is a secular counrty with numerous religions and thereby having a wide range of traditions and
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IS INDIA REALLY SHINING? India was not some happy-go-luck rich kid born with a silver. It had its own problems‚ some minute‚ and some grave. “The progress is tremendous‚” says Yogesh Lotlikar‚ a Marketing Engineer. “Given the problems that India has‚ it has made a considerably great progress. We have a huge population‚ more than half of them are uneducated‚ employed‚ living in terrible conditions without major health and hygiene provisions‚ and still India has managed to shine. That’s the spirit
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THE RETAILFORMULA FOR IKEA IN INDIA [pic][pic] Names and Relation numbers Group 12: Julian Hoffbauer: 86282 Anwar Mohi-ud-din: 66913 Sonja Bogacki: 83353 Susanne van Scherrenburg: 78940 Lecturer Mr. Oude Lohuis Mr. Boels Mrs. Wedrychowicz Mrs. Kooijenga Date 11/06/2009 EXECUTIVE SUMMARY The following report scans the various environments of India and includes a retail formula to determine if an expansion of IKEA to India would be preferable. It will be
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------------------------------------------------- Transport in India From Wikipedia‚ the free encyclopedia The Mumbai-Pune Expressway‚ India ’s first expressway The Bandra Worli Sea link‚ with Worli skyline Transport in the Republic of India is an important part of the nation ’s economy. Since the economic liberalisation of the 1990s‚ development of infrastructure within the country has progressed at a rapid pace‚ and today there is a wide variety of modes of transport by land‚ water and air. However‚ India ’s relatively low GDP
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------------------------------------------------- India From Wikipedia‚ the free encyclopedia This article is about the Republic of India. For other uses‚ see India (disambiguation). Republic of IndiaBharat Ganrajya | | | Flag | Emblem | | Motto: "Satyameva Jayate" (Sanskrit) "Truth Alone Triumphs"[1] | Anthem: Jana Gana Mana "You are the Ruler of the Minds of All People"[2]MENU0:00 | National song: Vande Mataram "I Bow to You‚ Mother"[a][1]MENU0:00 | Area controlled by India shown in dark green;
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Made in India There are about 65 million scooter owners in India. Families are forced to pile onto scooters‚ or make several trips to commute. Clearly‚ this is not an ideal form of transportation for most people. However‚ the low income in India has prohibited individuals from purchasing a vehicle than can cost more than $10‚000. Is India’s Tata Motors new four-door‚ four-seat‚ rear-engine car for $2‚500 a good alternative plan for transportation in India? In an article‚ “No‚ No‚ No‚ Don’t
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[pic] DEPARTMENT OF MANAGEMENT (LSM) TERM PAPER OF BUSINESS ENVIRONMENT ON CORRUPTION IN INDIA-STATUS AND SOLUTIONS SUBMITTED TO: SUBMITTED BY: MR. SANJAY JINDAL SALEEM ANWAR (MBA-IT) ROLL NO: A 06
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