PERCEPTUAL MAP ON INDIAN WATCH INDUSTRY Perceptual mapping is a graphics technique used by asset marketers that attempts to visually display the perceptions of customers or potential customers. Typically the position of a product‚ product line‚ brand‚ or company is displayed relative to their competition. In this discussion‚ we have analysed the concept of perceptual map on Indian Watch Industry. The concept clearly gives an insight of the Indian watch industry. The Indian watch industry started with
Premium Watch Brand management Marketing
Challenges to the Indian bank – Merger & Acquisition Abstract The new business environment mainly driven by globalization and liberalization has provided tremendous opportunity for the Indian banking industry to grow. The buoyant economy‚ deregulation and increasing consumer demand has led the banking industry growth in the recent past. But on the other hand it has also resulted in more competition and reduced margin that is forcing the Indian banks to look at consolidation as the means of
Premium Mergers and acquisitions Bank Due diligence
[Type the company name] 2012 Marketing Program Design ANALYSIS OF PRICING STRATEGY ADOPTED IN THE INDIAN CIGARETTE INDUSTRY [Type the author name] Table of contents Table of contents 2 1 Introduction: Cigarettes 3 2 Cigarette Industry in India 3 2.1 Cigarette Market Share in India 5 2.2 Price Spread of Cigarettes in India 5 3 Manufacturing Process 6 4 SUPPLY CHAN MANAGEMENT 6 4.1 Distributor 7 4.2 Wholesale Dealer 8 4.3 The Retailer 8 5 Pricing Strategy 11 5
Premium Tobacco Cigarette Nicotine
Summer Internship Project In Depth Fundamental Analysis of Pharmaceutical Industry Submitted in partial fulfillment of PGDM program 2009-11 [pic] Submitted by Vikas Khandelwal 17/058 Company Guide Faculty Guide Name: Mr. Ritesh Purohit Name: Ms. Ruchi Paliwal Assistant Vice President Globe Capital Market Ltd. Apeejay School of Management New Delhi July 2010 ACKNOWLEDGEMENT This project would have been difficult to complete without the invaluable contributions
Premium Stock market Fundamental analysis Technical analysis
3. IRON AND STEEL PROCESS 5 4. CORE COMPETENCE 9 5. COMPETITIVE ADVANTAGE 10 6. COMPETITIVE PRIORITIES 11 A Century of Trust INTRODUCTION Tata Steel Limited (NSE: TATASTEEL
Premium Pig iron Steel Iron
52A00087 Global Competitiveness of the Indian Paper Industry Prepared for Central Pulp & Paper Research Institute Final Report Draft September 9‚ 2002 All rights reserved. No part of this report may be reproduced in any form or by any means without permission in writing from Jaakko Pöyry Consulting. Preface Vantaa September 9‚ 2002 Project Number 52A0087 Global Competitiveness of Indian Paper Industry India has undergone a large process of economic reforms aiming at liberalization
Premium Paper
Vibrant Domestic Defence Manufacturing Sector A The Boston Consulting Group (BCG) is a global The Confederation of Indian Industry (CII) works to create management consulting firm and the world’s leading and sustain an environment conducive to the growth of advisor on business strategy. We partner with clients industry in India‚ partnering industry and government from the private‚ public‚ and not–for–profit sectors in all alike through advisory and consultative processes
Premium Industry Public sector Private sector
Liquor industry-In 2013… India is the 3rd largest liquor market in the world. One of the fastest growing markets in the world‚ on the back of demographics & economy. The overall retail market size of liquor is ~$35 billion per annum. Strong MNC presence with Diageo‚ Beam Global‚ Pernod Ricard‚ Heineken‚ SAB Miller‚ Carlsberg and more. There are 3 broad categories – IMFL (Indian Manufactured Foreign Liquor which includes whiskey‚ rum‚ brandy‚ vodka & gin)‚ Beer and Country Liquor (cheaper‚ spiced
Premium Alcoholic beverage
IS CHINA A THREAT IN INDIAN SOFTWARE INDUSTRY:- From my point of view I belived that it is rather posing a opportunity instead of threat .Matter of concern is how we r taking a lesson from China about its a rapidly growing economy.Everybody r crying for its prodct which r very cheap at the same time they are as good as Japanese product in terms of quality. We should focus on how china is producing such a quality product at so much cheap rate.When we became the part of globalization we expected
Premium Manufacturing Globalization China
Strategies for Marketing of Indian Village Industries Shashi Prakash Mishra Rural Craft & Engg Section MGIRI‚ Wardha‚ Maharashtra INTRODUCTION Our country is endowed with a good degree of ethnic and regional diversity
Premium Marketing Rural economics Rural