ORGANISATION BEHAVIOUR Assignment 1 (task 1&2) Contents: . Introduction...................................................................................................Page 3 Tack 1...........................................................................................................Page 3 1.1. Organisational culture and structure......................................................Page 3 Flat Structure..............................................
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A STUDY ON CONSUMER BUYING BEHAVIOUR OF MOBILE PHONES IN INDIA Synopsis of Introduction Consumer behavior refers to the mental and emotional process and the observable behavior of consumers during searching‚ purchasing and post consumption of a product or service. Consumer behavior involves study of how people buy‚ what they buy‚ when they buy and why they buy. It blends the elements from psychology‚ sociology‚ socio- psychology‚ anthropology and economics.
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The reason for acts of indiscipline‚ cannot be attributed solely to the individual the act is coming from‚ but also to the environment/society the individual is coming from. Though from a tender stage one is influenced by society and the environment‚ parental responsibility is the major influence in one’s life‚ given the fact that parents have the major responsibility of nurturing the child. This is so because‚ to the child‚ the guardian or parents are the only people to be trusted. “Train a child
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Consumer Behaviour of Two Wheeler customer towards Small Cars Introduction "The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.“ – Peter Drucker. As Peter Drucker puts it‚ a marketer needs to understand Consumer behaviour so that the marketing concepts have the essence of consumer orientation and the emphasis is more on the customer than the product. The core of modern marketing lies in creating meaningful value satisfaction
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STUDIES ST. JOSEPH’S COLLEGE (AUTONOMOUS) TIRUCHIAPPALLI – 620 002 MBA (FULL TIME) COURSE PATTERN FOR TWO YEAR MBA PROGRAMME FOR THE BATCH 2010-2012 SEMESTER PAPERS NUMBER OF HOURS CREDITS PER WEEK 10PBA1101 – Management Process & Organisational Behaviour 10PBA1102 – Quantitative Methods 10PBA1103 – Managerial Economics 10PBA1104 – Soft Skills for Managers Semester I 10PBA1105 – Accounting For Managers 10PBA1106 – Information Technology for Managers 10PBA2101 – Entrepreneurship and Project Planning
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In understanding the context of Organizational behavior‚ we first have to know in detail the ‘What is Organizational Behavior’. Organizational behavior brings up to the attitudes and behavior of the individuals in an organization. On the other hand‚ it is also a inter-disciplinary field of study that draws from many of the behavioral sciences. Practically‚ the goal of organizational behavior is to apply the concepts from the other behavioral sciences to persistent complications that management may
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considerable part of their lives at work‚ so it is not surprising that they expect to be rewarded and satisfied with the job that they do. Motivation is concerned with why people do things as well as what drives them to behave in a particular way. Understanding what motivates individuals is important in the workplace. Research suggests that motivated employees are happier at work. They get more satisfaction from their work‚ are absent less often‚ tend to be more loyal and work with more enthusiasm. This
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Learning and Behaviour B232 This essay will be identifying and examining the factors that gender differences have in influencing children’s learning of behaviour. Children learn what it means to be a boy or girl at a very early age. Identifying gender and its roles in early childhood is a vital moment in the human development. In many societies‚ families set different standards and expectations of what their children are to do in life. One factor that plays an important role in gender identity
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Behaving Politically There are no clear cut ways to differentiate ethical from unethical politicking. Powerful people are usually very good at explaining self-serving behaviour in terms of organization’s best interests. They can persuasively argue that unfair actions are really fair and just. Immoral people can justify any behaviour. Those who are powerful‚ articulate and persuasive are most vulnerable to ethical lapses because they are likely to be able to get away with unethical practices successfully
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References: Hanna‚ Nessim & Wozniak‚ Richard (2005). Consumer behaviour: An applied approach (2nd ed.); Upper Saddle River: Prentice Hall Inc. Hoyer‚ W.D.‚ & MacInnis‚ D. J. (2006). Consumer behaviour (4th ed.); Boston: Houghton Mifflin Company. Schiffman‚ L. C. & Kanuk‚ L. L. (2004). Consumer behaviour (8th ed.)‚ New Jersey: Prentice Hall. Solomon‚ M. R. (2002). Consumer behaviour: Buying‚ having‚ and being (5th ed.). New Jersey: Prentice Hall. 10
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