business environment together with the market segment of Indonesia. We studied the marketing mix such as product‚ pricing‚ placement and promotion. These are the recommendations and conclusions that we have conclude in our proposal. Java is the most populous and the most developed island in the Indonesian archipelago. The island is politically divided into the provinces of West Java‚ East Java and Central Java. The major cities of Indonesia are the capital‚ Jakarta‚ Surabaya‚ Bandung and Semarang
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as 2nd largest Nestle market‚ have been developed more than 100 recipes. Therefore‚ KITKAT Indonesia also wants to add new innovation to Indonesia market. [ (Kitkat‚ 2012) ] PT. Nestle Indonesia is one of Nestle branch that is located in Jakarta Selatan‚ with its head office in Vevey‚ Switzerland. It is created by Henri Nestle‚ founded over 140 years ago by Henri Nestlé‚ a pharmacist. Nestle Indonesia has been operated since 1971‚ with more than 2600 staff‚ in 3 different industries such as
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INDONESIAN Indonesia. What comes to mind when you hear the word ‘Indonesia’? Indonesia is the one and only country in the universe that has so many islands‚ languages‚ tribes‚ traditional dishes‚ culture or should I say cultures – because the Indonesian people them selves can not count the culture that they have in Indonesia – different dialects‚ the variety of skin tones and so many variety that we can not count. If we ask foreigners what the first thing that pops up when they heard Indonesia is‚ maybe
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the few who had a vision of modernizing their countries as well as leading their nation past the clutches of their colonial masters. It is our purpose here to compare and contrast the nationalism of the two archipelagoes in Southeast Asia‚ namely Indonesia and the Philippines‚ through their history of colonization‚ the factors that contributed to the rise of their nationalist fervor and the continual development of their nationalism in the face of the 21st century with the intention of better understanding
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The resources of Indonesia might be answering the needs of appropriate infrastructure. Three years spent in Civil Engineering is enough for a realization how potential Indonesia is. Indonesia is also the biggest archipelago in the world. In my opinion‚ human and natural resources is not an inheritance by the ancients‚ but something we should preserve for the next descendants. Some of Indonesia’s biggest assets are water resources. The development of water in Indonesia deserves considerable
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Indonesia’s Economic Performance in 2007 – 2012 The Resilient Rising Economic Power in the Midst of Global Crisis Indonesia is one of the developing countries who possess potential to grow as a new economic power both in Asia as well as in the world. Indonesia‚ alongside China and India‚ were the countries with the best and most consistent economic growth for the past five years. Indonesia grows at an average rate of 6% every year since 2007. Even the collapse of world financial system which was started
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Cultural Environment The cultural environment is made up of institutions and other forces that affect society basic values‚ perceptions‚ preferences and behaviors. The internet and World Wide Web are extremely well suited for conducting business electronically on a global basic‚ Web-based Electronic Commerce(EC) has introduced unprecedented opportunities for the marketing of products and services‚ accompanied by features‚ functionality and innovative methods to serve and support consumers. E-commerce
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Indonesian market. If Mr. Gillespie does decide to enter Indonesia‚ he must also decide whether to do it alone or through a joint venture‚ and how to structure employee compensation. It looks like Gillespie conducted enough corporate anthropology research to identify viable consumer product needs that Lincoln Electric will be able to provide (stick consumables vs. automatic consumables segments). I understand that investing in Indonesia offers many benefits to the organization‚ mostly towards increased
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capabilities in emerging markets is a key strategic imperative for our organization. After careful review‚ it is recommended that we expand textile manufacturing to Indonesia. Investment in Indonesia does pose risks; however‚ these are outweighed by the numerous benefits that Indonesia offers for foreign direct investment (FDI). Indonesia offers a growing middle class‚ a stable political situation‚ strong domestic demand‚ as well as conservative macroeconomic policies. It is the world’s fourth most
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(exports and imports)‚ as well as business expansion done by one particular company in foreign country towards another country in order to enlarge and expand its market and business scope‚ and also definitely to increase revenue and profit. Indonesia is one of the developing country whose one of its business and economic activities is Investment. Investment activies in one particular country is meant to cultivate potential economy into a real economic power. If the domestic capital is considered
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