ROLE OF MEDIA IN PUBLIC LIFE INTRODUCTION The importance and the impact of the media‚ written or electronic cannot be marginalized in the world of today. In the modern world of quick communication and quick information‚ media plays a very crucial role. The original role of the media was and still is to give to the public all relevant information about occurrences in the country and the world. Now the written media includes a host of publications‚ dailies‚ fortnightly‚ weeklies‚ monthly all giving
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Mass Media Nicholas Felix Hum/186 6/4/2014 Dr Epps Mass media during the last century has come at us in different ways. The use television and radio to spread the news. Than more recently it is the internet that has played a big factor in spreading news at a faster rate. Many people are easily influenced by what they see on television‚ radio or internet. The media has a way of spreading stories true or not and can be damaging if not true. One example of the media influencing people would be
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In today’s society‚ public opinion polls are used to defend and argue against almost every imaginable issue. They are used to determine who is the leading candidate in elections‚ if the people support those they do elect‚ if movies‚ television and other media products are any good‚ or at least desirable and they determine what kind of products we as consumers want to purchase‚ also to determine the presidential approval rating. The only problem with these polls is that they don’t always express the
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I. INTRODUCTION Media plays a great role in allowing the people to be informed‚ to be educated or to be entertained. People‚ especially teenagers‚ are purposely or unknowingly connecting to each other by communicating and informing themselves about the latest trends‚ events and happenings in the community. They are fed by information regarding different issues that happen in their day-to-day activities. Also‚ they are pleased by the good reviews of media but along with its swift development
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ZIMBABWE INSTITUTE OF MANAGEMENT PRESENTS DIPLOMA IN GENERAL MANAGEMENT Public Relations “PROMOTING THE ART‚ SCIENCE AND PRACTICE OF GOOD‚ SOUND MANAGEMENT” COPYRIGHT RESERVED ZIMBABWE INSTITUTE OF MANAGEMENT A hearty welcome to the Zimbabwe Institute of Management Public Relations Module. Introduction Why Study PR Public relations practices interwoven in all business and economic activities of any organisation. In the way we interact with colleagues‚ customers‚ suppliers
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When company satisfy public needs The marketing system of all companies all over the world has been accused of adding to several “evils” in all societies at large‚ unlike other business functions like accounting or finance‚ people in marketing interact directly with the public even studies show that marketer and salesperson rank poorly in ratings of the most trusted professions. Critics have charged that the marketing system urges too much in material possessions. People are judged by what they
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COM3702/101/3/2013 Tutorial letter 101/3/2013 Media studies: policy‚ management and media representation COM3702 Semesters 1 & 2 Department of Communication Science IMPORTANT INFORMATION: This tutorial letter contains important information about your module. CONTENTS 1 2 3 3.1 3.2 3.3 4 4.1 4.2 4.3 5 6 7 8 8.1 8.2 8.3 8.4 9 10 11 INTRODUCTION ............................................................................................................................ 3 PURPOSE OF AND
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Misleading the Public: A New Kind of Public Relation “It’s all‚ you know…thinking ahead. Thinking ahead. That’s what producing is. It’s like being a plumber. You do your job right‚ nobody should notice.” These words are script from the movie ‘Wag the Dog’ which directed by Barry Levinson. Have you ever thought that your beliefs are manipulated? The movie ‘Wag the Dog’ is about the U.S. president’s story which has an election in a few days and causes sex scandal with a high school girl who visited
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important functions of media are to inform‚ educate‚ interpret‚ and entertain for the people. As millions of people depend on media for information the question arises on how credible the media is in the world. Objectivity should be the most important element in reporting the events which is a quality of being worthy of trust‚ or the capacity of trusting. In the media‚ objective is to get all sides of a story‚ and to leave oneself out of it. It’s about being neutral. The media is characterized as being
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Media: Media (singular medium) are the storage and transmission channels or tools used to store and deliver information or data. It is often referred to as synonymous with mass media or news media‚ but may refer to a single medium used to communicate any data for any purpose. The mass media are diversified media technologies that are intended to reach a large audience by mass communication. The technologies through which this communication takes place varies. Broadcast media such as radio‚ recorded
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